스타트업 트렌드 리포트 2015
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2015
2
3
4
6
22
A.
B.
C.
1.
2.
3. 26
INDEX
2015
3
2015
/
1) 204
- : ,
- : / (// )
- : 1 39, 1 ~ 3 58, 3 107
2) 800
- : 10 (, , SK, LG, , , GS, , , )
- : ~
- : 3 200, 3 ~ 7 300, 7 300
3) 200
2015 10 20 10 26
A.
2015
4
B.
2015
20142015
(N=204)
55
(N=198)
5543
492014 2015
1 ,
2
3 ,
(n=89)
/ VC
1
2 SKP
3 KTB
10
1
2
3
(N=800, 200)/ (N=204)
5
B.
55, .
' ' , .
49 14% .
.
', ' ', '.
, TV .
43.6% , .
, .
'' , ' '
. '' ''
, ' ' .
43.3%(Y/Y +3.3%),
. '' ' '.
23.5% ,
27.6% . '' ''.
2015
(1)
- : 204
- : ,
- : / (// )
- : 1 39, 1 ~ 3 58, 3 107
2015
2014
2015
7.4
2
2.9
C-1.
Q. 100 ?7
1 (n=39) 3 (n=107) 1~3 (n=58)
60.8 58.1 51.7
53.4
60.8
56.1
58.1
54.6
51.7
2015
55
54.9 1 (60.8, Y/Y +7.4) 3
(51.7, Y/Y -2.9) .
, .
(n=54) (n=48)
1
2
3
(31%) ,
(25%, Y/Y -3%) . .
Q. , ?Q. / ? 3 . 8
C-1.
2015
2
(32.8%, Y/Y +1.1%) / ,
, .
(16.2%, Y/Y +3%) , ,
.
Q. , ?Q. / ? .
.
.
.
.
.
9
,
,
C-1.
3.9%8
12.3%25
51.0%104
28.9%59
3.9% 8
2015
2014
2015
49 (Y/Y +6)
, 1
40% (51.6, Y/Y +15.22) .
.
, 3 ( ) 3 .
Q. 100 ?Q. ? 10
C-1.
1 (n=39) 3 (n=104**) 1~3 (n=55*)
36.4
50.4
43.4
50.844.4 44.0
2015
14.07.4
* 3** 3
0.4
, > >
. .
Q ?11
C-1.
(n=204)
1 / (56.9%, 116) 4 (21.6%, 44)
2 ( ) (31.9%, 65) 5 (17.6%, 36)
3 (22.1%, 45) 6 (16.7%, 34)
2015
1.9%2
3 , 3
. 3
, .
Q. ?12
C-1.
1 (n=39)
17.9%7
25.6%10
41.0%16
43.6%17
25.6%10
38.5%15
7.7%3
3 (n=107)
0.0%0
()
,
31.8%
347.5%8
35.5%38
44.9%48
26.2%28
39.3%42
13.1%14
2015
( )
. 7% (6.9%, Y/Y -0.5%),
1(30.9%, Y/Y +1%) .
Q. ? 3 . 13
C-1.
2.6% 1
23.1% 9
28.2% 11
17.9% 7
23.1% 9
5.1% 2
0.0%0
()
( , )
( )
0.9% 1
24.3%26
30.8%33
23.4%25
15.0%16
4.7% 5
0.9% 1
1 (n=39) 3 (n=107)
2015
, ,
, ,
, , . 1
, .
Q. ? 3 . 14
C-1.
1 (n=39, 1)
1-3(n=58, 1)
3 (n=107, 1)
1
(20.5%, 8)
(29.3%, 17) (28.0%, 30)
2 (22.4%, 13) (22.4%, 24)
3 (17.9%, 7) (15.5% 9) (20.6%, 22)
2015
()
1 (33.3%) , 3
(33.6%) (25.2%) .
Q. ? 2 . 15
C-1.
1 (n=39, 1)
33.3%13
25.6%10
2.6% 1
10.3%4
12.8%5
15.4% 6
0.0%0
3 (n=107, 1)
25.2%27
28.0%30
3.7% 4
4.7% 5
4.7% 5
33.6%36
0.0% 0
2015
(43.6%) ,
. 3 1(30.3%, Y/Y +12.6%) ,
(6.7%, Y/Y -13.9%) .
Q. ? , / ? , . 16
C-1.
11.8% 24
12.3%25
32.4%66 28.9%
59
14.7%30
X
X
.
.
2014 2015
1 ,
2
3 ,
2015
(n=89)
(20), (13), SK(8), (7),
(6) . .
.
Q. ? .17
C-1.
20 13 SK 8 7 6
2015
, (Valuation)
.
(fit) .
Q. ? 2 18
C-1.
1 (n=39, 1)
1-3(n=58, 1)
3 (n=107, 1)
1 (30.8%, 12) (34.5%, 20) (45.8%, 49)
2 (23.1%, 9) (Fit)
(19.0%, 11) (23.4%, 25)
3 ,
(, ) (17.9%, 7)
(17.2%, 10) (, )
(12.1%, 13)
2015
* ,
: > >
: > (SK) >
/ : > (SK) > ()
Q. .Q. 3 . 19
C-1.
* - ** -
(N=204)/ (N=204, 1)
1 (30.9%, 63)
2 (SK)(SK)
(11.8%, 24)
3 ()
(9.3%, 19)
2015
* ,
Q. .Q. 3 . 20
C-1.
(N=204)
(N=204, 1)
1 (45.1%, 92) (17.2%, 35)
2 (43.6%, 89) (15.7%, 32)
3 (36.3%, 74) (13.2%, 27)
2015
* - ** -
: > >
: > >
: > >
*
Q. .Q. 3 . 21
C-1.
(N=204)
(N=204, 1)
1 (61.3%, 125) (33.8%, 69)
2 KDB (59.3%, 121) (21.1%, 43)
3 KTB (43.6%, 89) KTB (10.8%, 22)
2015
* - ** -
: > KDB >
: > > KTB
: > > KTB
(2)
2015
- : 800
- : 10 (, , SK, LG, , , GS, , , )
- : ~
- : 3 200, 3 ~ 7 300, 7 300
43.3% (Y/Y +3.3%)
(43.3%) (32.9%) ,
(40.7%) (12.8%) . IT/
24% .
Q. ?Q. , ? 23
C-2.
(N=800) 1 (N=800)
16.0%128
16.9%135
23.9%191
34.0%272
9.3%74
X
X
3.9%31
8.9%71
46.6%373
30.8%246
9.9%79
2015
33% (Y/Y -2%)
(33%) (20%)
, (34%) (13%) .
(31.8%) , 3
(29.5%)
.
Q. ?Q. , / . 24
C-2.
(n=267, 1) (n=162, 1)
1 (31.8%, 85) (53.1%, 86)
2 (27.0%, 72) (37.7%, 61)
3 (20.6%, 55) (4.3%, 7)
2015
(38), ( )(21), (8), (8),
(5), (5) .
80% , .
Q. .25
C-2.
38
( ) 21
8
8
5
5
2015
(3)
2015
- : 200
- : 4 /
23.6%
(43.3%) (23.6%) .
(28.1%) (12%)
. IT/ 29.8% .
Q. ?Q. , ? 27
C-3.
(N=200) 1 (N=200)
31.2%62
23.1%46
22.1%44 20.1%
40
3.5%7
X
X
3.5% 7
8.5%17
59.8%119
23.1%46
5.0%10
2015
27.6%
(27.6%)
(15.5%) , (26.1%) (7.5%)
. ,
Q. ?Q. , / . 28
C-3.
(n=55) (n=31)
1 (31.8%, 85) (53.1%, 86)
2 (27.0%, 72) (37.7%, 61)
3 (20.6%, 55) (4.3%, 7)
2015
(13), (7), ( )(5), (3
), (3) . 80%
, .
Q. .29
C-3.
13
7
5
3
3
2015
2015
data@opensurvey.co.kr
2014