div class=ts-pagebutton class=gotoPage data-page=1Page 1button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page1jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=1 data-page=1 class=ts-thumb lazyload alt=Page 1: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails1jpg width=140 height=200 adivpDaouApps가 전하는p pIT이슈 및 용어정리p p옴니채널모르면 바보되는 IT용어pdivdiv class=ts-pagebutton class=gotoPage data-page=2Page 2button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page2jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=2 data-page=2 class=ts-thumb lazyload alt=Page 2: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails2jpg width=140 height=200 adivp옴니채널이란p p‘모든 것'을 의미하는p p접두사 옴니 omni 와p p유통경로를 의미하는p p채널 channe l 의 합성어pdivdiv class=ts-pagebutton class=gotoPage data-page=3Page 3button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page3jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=3 data-page=3 class=ts-thumb lazyload alt=Page 3: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails3jpg width=140 height=200 adivp옴니채널이란p p동일한 제품에 대해서p p온·오프라인 상관없이p p동일한 가격과 프로모션으로p p구매할 수 있는 것pdivdiv class=ts-pagebutton class=gotoPage data-page=4Page 4button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page4jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=4 data-page=4 class=ts-thumb lazyload alt=Page 4: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails4jpg width=140 height=200 adivp옴니채널-등장배경p p옴니채널이p p등장하기 이전의p p유통채널들은pdivdiv class=ts-pagebutton class=gotoPage data-page=5Page 5button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page5jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=5 data-page=5 class=ts-thumb lazyload alt=Page 5: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails5jpg width=140 height=200 adivp옴니채널-등장배경p p단일매장에서물건을사고파는것p p싱글채널p p하나의회사가하나의매장을운영하는방식pdivdiv class=ts-pagebutton class=gotoPage data-page=6Page 6button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page6jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=6 data-page=6 class=ts-thumb lazyload alt=Page 6: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails6jpg width=140 height=200 adivp옴니채널-등장배경p p하나의대형회사가여러유통라인을운영하는방식멀티채널p p매장 온라인쇼핑몰백화점등등pdivdiv class=ts-pagebutton class=gotoPage data-page=7Page 7button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page7jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=7 data-page=7 class=ts-thumb lazyload alt=Page 7: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails7jpg width=140 height=200 adivp옴니채널-등장배경p p멀티채널은채널마다다른프로모션p p다른가격을제공p p백화점에서입어보고온라인샵에서구입하는p p쇼루밍족의등장pdivdiv class=ts-pagebutton class=gotoPage data-page=8Page 8button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page8jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=8 data-page=8 class=ts-thumb lazyload alt=Page 8: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails8jpg width=140 height=200 adivp옴니채널-장점p p그렇다면p p옴니채널의p p장점은 뭘까요pdivdiv class=ts-pagebutton class=gotoPage data-page=9Page 9button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page9jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=9 data-page=9 class=ts-thumb lazyload alt=Page 9: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails9jpg width=140 height=200 adivp옴니채널_장점p p- 채널 중심이 아닌 고객 중심p p채널간경계를없애고유기적인화합을통해p p소비자에게일원화된경험을제공pdivdiv class=ts-pagebutton class=gotoPage data-page=10Page 10button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page10jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=10 data-page=10 class=ts-thumb lazyload alt=Page 10: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails10jpg width=140 height=200 adivp옴니채널_장점p p- 온라인과 오프라인의 고객정보 통합p p소비자들은어느채널을이용하더라도같은제품을p p같은가격과조건에구매할수있음p p=pdivdiv class=ts-pagebutton class=gotoPage data-page=11Page 11button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page11jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=11 data-page=11 class=ts-thumb lazyload alt=Page 11: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails11jpg width=140 height=200 adivp옴니채널_장점p p- 더 빠르고 효율적인 배송 서비스p p각지역의지점을거점으로주문당일배송을함으로써p p배송비절감과재고의빠른순환이가능p p=pdivdiv class=ts-pagebutton class=gotoPage data-page=12Page 12button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page12jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=12 data-page=12 class=ts-thumb lazyload alt=Page 12: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails12jpg width=140 height=200 adivp옴니채널-IT기술p p그렇다면 옴니채널을p p구축하기 위해 필요한p pI T 기술에는p p어떤 것들이 있을까요pdivdiv class=ts-pagebutton class=gotoPage data-page=13Page 13button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page13jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=13 data-page=13 class=ts-thumb lazyload alt=Page 13: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails13jpg width=140 height=200 adivp옴니채널-IT기술p p- 빅데이터수집및분석기술p p각유통업체의실시간데이터를수집하고분석p p소비자의위치및성향등도같이분석p p++pdivdiv class=ts-pagebutton class=gotoPage data-page=14Page 14button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page14jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=14 data-page=14 class=ts-thumb lazyload alt=Page 14: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails14jpg width=140 height=200 adivp옴니채널-IT기술p p- 다양한센서기술p p다양한센서를활용해온라인서비스에서제공되는정보들을오프라인매장에서그대로적용가능pdivdiv class=ts-pagebutton class=gotoPage data-page=15Page 15button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page15jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=15 data-page=15 class=ts-thumb lazyload alt=Page 15: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails15jpg width=140 height=200 adivp따라서 옴니채널이란p p혁신적 스마트 소비 및 유통 전략p p출처: SK브로드밴드pdivdiv class=ts-pagebutton class=gotoPage data-page=16Page 16button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page16jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=16 data-page=16 class=ts-thumb lazyload alt=Page 16: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails16jpg width=140 height=200 adivpICT 기술과p p유통의 만남p p따라서 옴니채널이란p p”p p“p p출처:platumpdivdiv class=ts-pagebutton class=gotoPage data-page=17Page 17button div class=ts-imagea href=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5page17jpg target=_blank img data-url=-it-58f27c211a28ab1e7f8b4593htmlpage=17 data-page=17 class=ts-thumb lazyload alt=Page 17: 다우오피스 IT이슈 및 용어정리- 옴니채널! loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader039vdocumentspubreader039viewer202202192158f27c211a28ab1e7f8b4593html5thumbnails17jpg width=140 height=200 adivpAppsp p올바른변화의 플랫폼pdiv