06 september 2008 south african producers and exporters association (sappex) 1 country profile of...
TRANSCRIPT
06 September 2008South African Producers and
Exporters Association (SAPPEX) 1
Country Profile of South Africa: Country Profile of South Africa:
Prepared by
Peter Dorrington
Chairman , SAPPEX
06 September 2008South African Producers and
Exporters Association (SAPPEX) 2
Bio DiversityBio Diversity
1200 species worldwide400 in South Africa370 in the western capeProduction
– 90 % Western Cape– 10% Kwazulu Natal / Gauteng
06 September 2008South African Producers and
Exporters Association (SAPPEX) 3
Production SourcesProduction Sources
06 September 2008South African Producers and
Exporters Association (SAPPEX) 4
Areas cultivatedAreas cultivated
Type 2006 2008 2010
Cultivated 800 1000 1100
Wild Stands / Veld
600 000 500 000 500 000
Market ValueMarket Value
Gross Value estimated at $40 millionLabour
– Permanent 1500– Seasonal 1000
Controlled veld harvesting– 600 000 ha
BEE contribution
06 September 2008South African Producers and
Exporters Association (SAPPEX) 5
MarketsMarkets
06 September 2008South African Producers and
Exporters Association (SAPPEX) 6
TrendsTrends
ProductionLogisticsMarketing
06 September 2008South African Producers and
Exporters Association (SAPPEX) 7
TrendsTrends ProductionProduction
Min Production unit size– 2004 10Ha– 2008 30Ha
Growers– 2004 250– 2008 150
Varieties– Specialized for local climate– More of the same
06 September 2008South African Producers and
Exporters Association (SAPPEX) 8
TrendsTrends logisticslogistics
Less Air freight more Sea freightHigher levels of cool chain
managementDirect selling / Less auction sales
06 September 2008South African Producers and
Exporters Association (SAPPEX) 9
Trends Trends MarketingMarketing
Panel Discussion with Gerrit Niieuwoudt
06 September 2008South African Producers and
Exporters Association (SAPPEX) 10
06 September 2008South African Producers and
Exporters Association (SAPPEX) 11
ChallengesChallenges
Retaining Production Areas
Cultivar– Protection– Distribution
Managing input Costs
Sustainability
06 September 2008South African Producers and
Exporters Association (SAPPEX) 12
OppertunitiesOppertunities
Collaberation– Research– IPA– Information
systems
Product Inovation
06 September 2008South African Producers and
Exporters Association (SAPPEX) 13
Bedryf Swakpunte ProduksieBedryf Swakpunte Produksie
Produksie– Natuurlike vyande– Chemiese produkte ontwikkeling
Omvang van bedryf
06 September 2008South African Producers and
Exporters Association (SAPPEX) 14
Bedryf Swakpunte LogistiekBedryf Swakpunte Logistiek
Afstand van die mark– “Carbon Footprint”– Vervoer koste– Veiling Stelsel
06 September 2008South African Producers and
Exporters Association (SAPPEX) 15
NavorsingNavorsing
Langtermyn opberging– Na - oes swam infeksies – Opberging Temperture– Na - oes blomvoeding
Fosfaat– Vrugte boorde– Aartappel lande
06 September 2008South African Producers and
Exporters Association (SAPPEX) 16
Waarde per Blom Waarde per Blom
Medium Protea /kg Lugvrag Seevrag
Plaas hek inkomste R6.00 R10.00
Uitvoer koste R2.00 R2.00
Vrag (Lug =R17/kg) R7.00 R7.00 R3.00
Invoer koste R12.5 R5.00 R5.00
Veiling Prys R50.00 R20.00 R20.00
Eindkoper R100.00
R40.00 R40.00
06 September 2008South African Producers and
Exporters Association (SAPPEX) 17
ToekomsToekoms
Verlaag logistieke kostes– Logistiek ketting– Goedkoper vervoer
Brei markaandeel uit– Kry produsent nader aan
eindkoper
Vergroot produksie areas
06 September 2008South African Producers and
Exporters Association (SAPPEX) 18
SLOTSLOT
Die fynbosbedryf is uniek.
Potensiaal is groot.