20070827_vodafone mno rosettanet

7/31/2019 20070827_Vodafone MNO RosettaNet

1/11

RosettaNet for

Mobile Network Operators

Sola Sonuga

Vodafone Group eCommerce


2/11

2012/8/1

RosettaNet for Mobile Network Operators

Slide 2

Agenda

Introduction

Challenges for Mobile Network

Operators

What about Vodafone?

eCommerce StrategyWhy RosettaNet?

RosettaNet Telecom Council

B2B Programme

Programme Plan

Closing


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2012/8/1


Slide 3

Turnover 33.6b

Proportionate customers 133.4m

16% revenue from data, rest

from voice

26 Countries, 16 majority ownedGlobal brand


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2012/8/1


Slide 4

Supply Chain Challenges ForMobile Network Operators

Multiple distinct supply chains

Young industry and companies

Rapid growth and customer

adoption

Bazaar and short-term mentalityLack of process integration

across the value chains

What if our portfolio doubles and its lifecycle halves due to customer demands?


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2012/8/1


Slide 5

Snapshot of 4 tiers in the Telecoms supply chainStructural Issues

Mis-matched productioncycle from one

production level to thenext

Compoundedscheduling errorthrough the chain

Complex, overlaidroutes through supplyto customer (and back

)

Disconnect betweenLocal, Regional and

Global demand

Markets maturing atdifferent rates from

different startingpositions

ComponentSuppliers

Chipmakers

EMSs

Distributors

Retailers

End user Customer (Corporate and Consumer)

Freescale

Philips Semiconductors

Intel

Infineon

EMP (Ericsson)

ST Microelectronics

Flextronics

Solectron

Jabil

Celestica

Alcatel

Motorola

Cisco

IBM

Siemens

Ericsson

Nokia

Toshiba

Vodafone

Telia Sonera

TeleKom Austria

MobilKom

BT

Wholesalers

Axalto

ST Microelectronics

Giesecke & Devrient

Gemplus

Tesco

Carphone Warehouse

Dixons

Mobile NOs2nd Tier

1st Tier

EBV (Avnet)

Texas Instruments

Gemplus

OEMsSIM CardMakers

Fixed NOs

End User

4th Tier

3rd Tier

Vodafone

Media Markt

Auchan

Elgiganten


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2012/8/1


Slide 6

What about

Passion for Customers

Results-driven

Design once, deploy many

Leverage scale and scope

One Vodafone

Telecommunications

InfotainmentIT Productivity

Mobility


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Slide 7

eCommerce Strategy

Drives effective supply chain functions and processes

Delivers new supply chain strategies, models, practices and processes

capabilities via application of eCommerce and Internet Technology

Build next-gen capabilities for Supply Chain Management to provide

best-in-class integrated and transparent supply chains


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Slide 8

Why RosettaNet?

Open standards with high-tech

industry support

Network operators are the focus

of Telecom Council

A system-agnostic standardbased on the Internet

Comprehensive (technical, data

and process)

Works with other standards

bodies


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2012/8/1


Slide 9

RosettaNet Telecom Council

Telecom Services

Field Maintenance Logistics

Equipment Repair Installation

Suppliers and Pre-Supplier

Raw Materials

Electronics

Components

Electronics

Components w/ Sub-

Assembly

Telecom Services

Telecom Retailers

Corporations

Telecom Indirect

Distributors

Telecom Service

Providers

Individuals

Initial Council Focus

Telecom

Suppliers

Network Operators

(Traditional and

Wireless)

Supplier

Domain of Telecom Council

Council Members:

AT&T

BT

Deutsche Telekom

Telia Sonera

Vodafone

Council Members:

Cisco

Ericsson

Motorola

Nextel

Nokia

Siemens


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2012/8/1


Slide 10

B2B Programme

SUPPLIE

RS

O

PCOS

CUSTOMERS

PARTNERS

B2B HUB

Germany

Italy

UK

Japan

Motorola

Siemens

GE

3rd Party

Logistics

UPS

Intel

Ericsson

Nokia

Content

ProvidersPartner

Networks

ROSETTANET

Group


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2012/8/1


Slide 11

B2B RosettaNet Programme Plan

2004 2005 2006

OpCoReadiness

Assessment

ImplementB2B Hub

Implement

B2B in PilotOpCos & Supplier

Mar05

Phase 1 - Pilot Roll Out

Phase 1 Review &

Define Role OutRole out dimensions

OpCos

Processes

Suppliers

Terminals,IT or others

16 x OpCos

Top 25 Global suppliers

InfrastructureTerminals

IT & Services

3 Yr Goal

CodingWorkstream

Process PrinciplesWorkstream

One Vodafone Approach

OpCo/Global Workstreams

20070827_vodafone mno rosettanet

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