5 tips to slash data storage costs

Crossroads Confidential 1

Slashing Storage Costs in Half: 5 Essential Tips for Modern Data Storage

Agenda

Who are we

Five Storage Pain points and what you need to know before you buy more storage

StrongBox, how can it help

What you need to know about Cloud Storage

How can you learn more about your environment

Crossroads Corporate Overview

• Founded in 1996

• More than 18 years of storage/network expertise

• More than 125,000 installed systems

• More than 100 patents and numerous awards • 8 StrongBox Patents and 2

newly awarded

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Five Customer Pain Points

• Data growth exceeds budget growth

• Online, real-time Access

• Storage process too complex or proprietary

• Backup windows

unattainable and too complex

• DR & 2nd Copy

Massive growth of fixed content and unstructured data overwhelms the traditional storage environment

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Data is a Liability but Information is an Asset!


The new requirement is Intelligent Storage.


2020 2010

1.5x

Growth of unstructured data increasing dramatically across

all vertical markets

But IT budgets are unable to keep pace

50x

The IT Budget Gap

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Scalability to meet your budget today and in the future.

Tip #1 for Modern Data Storage


Real-time: Data is No longer simply data… Data is our business

• Global broadband and mobile technology now expose timely, worldwide information

• The right information to the right people - in real time - producing better business and social outcomes

• Keep it all, keep it forever

Tunable performance to meet application workflow



80% of enterprise data is unstructured Gartner predicts that the growth in

enterprise data could exceed 800% in five years

Complexity

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Complexity - The Value of Data Changes Over Time

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User-definable policies to manage requirements between active and

inactive data


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Percentage of Respondents Who Need to Keep Data

>100 years

50-100 years

21-50 years

11-20 years

7-10 years

3-6 years

38.8% 28%

Source: 2013 Storage Developer Conference SNIA LTR TWG

Key Driving factors • Compliance • Legal risk • Business risk • Security risk

Simplicity - Customer Data Retention Need for Advanced Long-term Archival Solutions in Enterprise

70% of Enterprise customers need data retention 20+ Years

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Why do we need non-proprietary?

Market Known data retention requirements

Healthcare Patient lifetime 75 years for X-ray 20-43 years for record of minors 30 years for United States exposure records

Pharmaceutical 75 – 100 years for R&D records, applications Decades to comply with United States FDA 21 CFR Part II

Energy & Petroleum More than 50 years (oil field lifetime) More than 50 years for subsurface exploration data

Government More than 100 years

Cultural / media >50 years to over 100 years

Finance >20 years for United States Sarbanes-Oxley data For life insurance, archive for the life of the policy, plus 6-10 years

Aerospace >30 years for design records (Lifetime of aircraft)

Earth & Space Science > 100 years

Source: Group 47 15

Vendor neutral and non-proprietary with built-in data protection



Problem of disk alone: Ineffective Storage Management

• Up to 70% of capacity of every disk drive installed today is misused – 40% of data inert – 15% allocated but unused – 10% orphan data – 5% contraband data

• Disk storage accounts for between 33 and 70 cents of every dollar spent on IT hardware: trend accelerating

• 30% of CIOs pay $0.26/GB/Month for cold data

Sources: Making IT Matter (Chalfant/Toigo, 2009) Storiant CIO Study, 2014

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Even if Disk Were Free, You’d Still Want Tape TCO: SATA Disk vs. LTO Tape Library • 9-year TCO archiving study • Back-end costs: hardware, maintenance, real estate

and energy The Results • The cost of energy alone for the disk-based solution is

more than the entire TCO for tape • Disk storage is 26 times the average tape TCO

Tape Disk

26X More Expensive

Source: The Clipper Group, 2013

Tape Wins the Price War

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IT pros say… “I want to get ride of my tape!”

“Tape is cumbersome and difficult to manage.”

“I want automation!”

Why We Don’t Like Tape

Simple Technology Optimized



StrongBox NAS Gateway

The Ultimate Unstructured Data Solution

• NAS appliance designed for unstructured data

• Online, Near-line & Archive

• Simplified data management and protection

• The most cost effective storage…PERIOD!


The New Tape


Unique to StrongBox

Tunable Performance

• Performance Mode – Near-line • Archive Mode - Long-term Retention

Automatic Data Protection • File, media and system check

Balancing Performance & Cost File and Object storage

The right amount of SSD, HDD and Tape

Performance Defined Storage

• Capacity optimized

• Performance optimized

• Managing the right balance between Active and Inactive data

• Intelligent management to meet customer workflow requirements

• On-premises and off

Non-Proprietary

Vendor Neutral Archive No Dependency On • Operating system • Applications • Specialized agents • Proprietary software

layer

No Change To • File formats, attributes • Applications

Tape is just technology for volume storage

Data Integrity • Tamper checking • LTFS check

Data Reliability • HASH code per file • Drive/Tape error

correlation • Self healing • No delete

Data Redundancy • Multicopy (different media) • Media export

Built-in Data Protection


Grouping • By share • No comingling of data between shares

System Access • Active Directory • Role-based access

API and Utility • Fast file access • Pre-fetch • Application integration - Avid

\\StrongBox\Finance\...

\\StrongBox\Production\...

\\StrongBox\Marketing\...

Shared Storage with Data Security


Access Utility Simple file manage

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NAS Gateway: File and Object Storage

File assessment report: File name (including patterns) type, creation date, modified date, last accessed time, range and domain of file types and usage, archive time, and size (min, max). • Unexpected storage usage • Unexpected file

access/file modification • Unexpected file types -

counts and %

Free Storage Assessment Tool


Unlimited NAS capacity

$40K

Customers want to understand: how does StrongBox compare to the Cloud?

Is the Cloud cheaper?


What About Cloud?

Security?

Cost?

Long-Term Reliability?


Can you afford Your archive?

Over 5 years StrongBox $180,872

vs Amazon Glacier $625,000

Compared to Amazon?


• Using EMC Isilon for primary storage • Disk filled up too quickly • Too expensive to add more Isilon • Needed low-cost archive

Case Study: Ithaca College

• Over 43,200 images to date • Need for expanding archive • Data sync from primary storage

to StrongBox • User access via StrongBox

Use Case: NASA Jet Propulsion Lab Research Repository Platform

• Scalability to meet your budget today and in the future

• Tunable performance to meet application workflow

• User definable policies to mange requirements between active and inactive data

• Vendor neutral, non-proprietary and built-in data protection

• Simple - Technology Optimized

Recap – 5 Essential Tips For Modern Storage

THANK YOU! For more information, visit our web site at:

www.crossroads.com/strongbox

Contact: [email protected]

1.866.289.2737

Crossroads Systems, Inc. | 11000 North MoPac Expwy. Ste. 150 | Austin, Texas 78759 | 866.289.2737 | 512.349.0300 | [email protected]

http://www.crossroads.com/strongbox