How to Brain Storm-Tips to Great Ideas

Presented by Bigi Huang

Ann Yu

Before a Brain Storming Session…

• Background Research• MAKE SURE everyone is on the same

level• Meeting Place: New, Visualizable tools• Find a Moderator• Prepare A LOT of Post-its

Why Brainstorming doesn’t work?

• Group members worry of what others think• Group member wait for free-riding others’

idea• Group members only wait for their turn to

talk

Seven rules of idea-generating session

• Defer judgment• Build on the ideas of others• Encourage wild ideas• Go for quantity• Be visual• Stay focused on the topic• One conversation at a time

Solution: Mind Brainstorming dos & don’ts

• Don’t outlaw/criticize silly ideas

• Don’t limit the discussion to the expert’s opinion

• Do prior research• Listen to what

others say• Get the conclusion

Implemented

Thank you for your attention