a third-party survey report for china hi-tech fair 2015 · 1 a third-party survey report for china...

第十七届中国国际高新技术成果交易会

CHINA HI-TECH FAIR 2015

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A Third-Party Survey Report for

China Hi-Tech Fair 2015

Shenzhen Wanren Market Research Co., Ltd.

January 2016



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Contents

Preface ......................................................................................................................................... 3

Part I Survey implementation overview .................................................................................. 5

I. Survey information summary ................................................................................................... 5

II. Major analysis methods ........................................................................................................... 5

III. Questionnaire reliability explanation ..................................................................................... 5

Part II Analysis on the satisfaction rate and characteristics of participants ........................ 6

I. Exhibitors ................................................................................................................................. 6

(I) Satisfaction rate of exhibitors ........................................................................................... 7

(II) Major analysis methods ................................................................................................... 7

(III) Part of the enterprises participating in CHTF 2015 ...................................................... 11

II. Visitors .................................................................................................................................. 12

(I) Professional visitors ........................................................................................................ 12

(II) Investors ........................................................................................................................ 17

III. Media ................................................................................................................................... 21

(I) Satisfaction rate of media ................................................................................................ 21

(II) Online and offline promotion ........................................................................................ 21

(III) Analysis on the characteristics of media ...................................................................... 23

(IV) Part of participant media .............................................................................................. 25

Part III Forums and activities ................................................................................................ 26

I. Satisfaction rate of forums and activities ................................................................................ 26

II. Introduction to forums and activities..................................................................................... 26

Part IV Statistics of popularity index ..................................................................................... 30

I. Statistics of the popularity index of professional visitors ....................................................... 30

II. Statistics of the popularity index of purchasers ..................................................................... 30

Part 5 Excerpts of the comments of participants .................................................................. 32

I. Comments of exhibitors.......................................................................................................... 32

II. Comments of investors .......................................................................................................... 32

III. Comments of professional visitors ....................................................................................... 33

IV. Comments of media ............................................................................................................. 33

Conclusion ................................................................................................................................ 34

Attachment ............................................................................................................................... 35



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Preface

China Hi-Tech Fair 2015 (hereinafter referred to as the “CHTF 2015”) came to a

successful conclusion at Shenzhen Convention & Exhibition Center on the afternoon of

November 21, 2015. This fair is the first domestic technology event after the successful

convocation of the Fifth Plenum of the 18th

Central Committee of the Communist Party

of China. Based on the strategy of development driven by service innovation and with

the theme of “innovative entrepreneurship, cross-border integration”, CHTF 2015

aims to fully demonstrate the achievements of China in promoting entrepreneurship and

innovation and accelerating industry convergence. It acts as an efficient platform for

boosting cross-domain and cross-industry collaborative innovation, promoting the

capitalization and industrialization of scientific and technological achievements,

deepening international exchanges and cooperation in science and technology and

stimulating the vitality of entrepreneurship and innovation of the whole society,

manifesting a more important role of “industry vane”, “technology vane” and

“innovation vane” in high-tech areas.

With a total exhibition area of 150,000 square meters, CHTF 2015 attracts

583,000 participants including 128 delegations from 94 countries and regions to the

main venue and branch venues. Totally 3,686 exhibitors participate in the fair. The

popularity index of professional visitors1 is 238, i.e., each booth receives 238

professional visitors on average each day; the popularity index of purchasers is 56, i.e.,

each booth receives 56 purchasers on average each day who have purchase intentions

or actual purchase behaviors. 1,496 reporters from 214 domestic and overseas media

have reported the grand fair.

1The purchasers (including enterprises and individuals) engaging in the products and services displayed at the

exhibition and the insiders providing relevant services. The professional visitors of this session include the participants who obtain exhibition certificates online, the participants who buy admission tickets on the venue (purchasers, insiders, etc.) and those who participate with an invitation letter).



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Figure 1: CHTF exhibition area and visitors from 2011 to 2015

105000 110000 115000 115000

150000

53.6 53.8 54.1 54.5

58.3

50

52

54

56

58

60

0

20000

40000

60000

80000

100000

120000

140000

160000

2011 2012 2013 2014 2015

Exhibition area Visitors Unit: 10,000 person-times Unit: m2



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Part I Survey implementation overview

I. Survey information summary

(I) Explanation of evaluation modules

The effect evaluation for CHTF 2015 mainly covers three modules: satisfaction

rate and effect evaluation, special investigation (the satisfaction of forums and

activities, satisfaction investigation on release of new products & technologies) and

popularity index statistics.

(II) Explanation of evaluation implementation

We plan to evaluate 3,000 samples and actually evaluate 3,276 samples. Upon

audit, there are 3,102 effective samples and the effective rate is 94.69%.

II. Major analysis methods

Five statistical analysis methods are adopted for satisfaction rate and effect

evaluation: comparative analysis, frequency analysis, single factor analysis of variance,

improvement priority index analysis and structural equation modeling.

III. Questionnaire reliability explanation

After the evaluation statistics, we can get that the questionnaire reliability of

exhibitors is 0.938, of visitors is 0.952, of investors is 0.898, of forums and activities is

0.948, and of release of new products & technologies is 0.916. All these indicate that

the evaluation result is quite reliable.



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Part II Analysis on the satisfaction rate and characteristics of

participants

I. Exhibitors

In addition to existing national hi-tech achievement exhibition, hi-tech

achievement exhibition of provinces, cities, Hong Kong, Macau and Taiwan, hi-tech

achievement exhibition of colleges and universities, foreign delegation exhibition area,

IT and product exhibition, energy conservation and environment protection exhibition,

new energy exhibition, smart city exhibition, electronics exhibition, optoelectronics

display and touch exhibition, special exhibition area for entrepreneurship and

investment services, and talent exchange meeting, “One Belt and One Road” pavilion,

industry and information internet + special pavilion, aviation & aerospace exhibition

and maker exhibition area are added in CHTF 2015. Moreover, unmanned system

branch venue and robot branch venue, for the first time, are respectively set at

Shenzhen Universiade Sports Center and Shenzhen Civic Center. The exhibition areas

are distributed as shown in the following figure:

Figure 2: Distribution diagram for the exhibition areas of CHTF 2015



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The total exhibition area of CHTF 2015 is 150,000 square meters. Totally 3,686

exhibitors participate in the fair. See the attachment for the introduction to exhibition

areas and their area distribution.

(I) Satisfaction rate of exhibitors

The satisfaction rate of exhibitors of CHTF 2015 is 98.76%, suggesting that the

fair is highly recognized by exhibitors.

Computing method: satisfaction rate = total number of people (very satisfied +

comparatively satisfied + basically satisfied)/ total number of people investigated *

100%. The computing method for satisfaction rate hereinafter is the same, so that no

further explanation is otherwise made.

Figure 3: Satisfaction rate of exhibitors

(II) Analysis on the characteristics of exhibitors

1. Industry distribution: Most exhibitors are from electronics and information

industries.

The survey found that the industries of exhibitors are widely distributed.

Comparatively speaking, most exhibitors are from electronics and information

industries (44.74%), followed by IT and communication industries (12.81%).

1.24%

48.24% 49.69%

0.83%

Not satisfied

Basically satisfied

Comparativelysatisfied

Very satisfied



8

Figure 4: Industry distribution of exhibitors

2. Scale of exhibitors: The number of exhibitors has a growth trend in recent five

sessions.

The number of exhibitors has a growth trend since 2011. In particular, CHTF

2015 has a year-on-year growth of 22.21%.

Figure 5: Number of exhibitors from 2011 to 2015

3. Nature distribution: About 90% of exhibitors are from enterprises.

According to the organization nature distribution of exhibitors, 88.40% of them

are from enterprises. Details are as shown in the following figure:

2928 2976 3012 3016

3686

2500

3000

3500

4000

2011 2012 2013 2014 2015



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Figure 6: Enterprise nature distribution of exhibitors

4. Occupation distribution: Over 50% of exhibitors are middle and senior

management personnel from enterprises.

According to the occupation distribution of exhibitors, middle and senior

management personnel from enterprises account for 51.90%. This shows that most

exhibitors think highly of the fair and are full of confidence for it. Details are as shown

in the following figure:

Figure 7: Occupation distribution of exhibitors

5. Purposes: The main purpose of exhibitors is market promotion.

Survey data shows that, the main purpose of exhibitors is market promotion,

accounting for 83.70%; the second is brand publicity, accounting for 63.30%; the third

88.40%

5.40% 3.00%

1.60% 1.60%

Enterprises

Scientific researchinstitutions

Institutions of higherlearning

Individuals

Other

0.00% 10.00% 20.00% 30.00% 40.00% 50.00%

Corporate middle management

Corporate top management

Ordinary office workers

Scientific research personnel

Freelancers

Individual business operators

Other

28.10%

23.80%

40.20%

6.80%

0.10%

0.30%

0.70%



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is searching for projects, accounting for 59.40%. Details are as shown in the following

figure:

Figure 8: Purposes of exhibitors

6. Realization of purposes: Over 60% of exhibitors have achieved their expected

purposes.

The survey shows that 62.09% of exhibitors have achieved their expected

purposes, and only 2.11% of them express they haven’t achieved their expected

purposes. Details are as shown in the following figure:

Figure 9: Realization of the purposes of exhibitors

7. Loyalty: Over 80% of exhibitors express they would like to continue to

participate in next CHTF.

We finally come to the conclusion that 83.50% of exhibitors will participate in

0.00% 20.00% 40.00% 60.00% 80.00% 100.00%

Brand and image publicity

Market promotion

Searching for projects

Acquiring industry information

Searching for partners

Obtain financing

Searching for investment

Purchasing

Investment attraction

Other

63.30%

83.70%

59.40%

38.30%

33.50%

12.70%

14.60%

15.20%

24.40%

0.20%

62.09%

35.81%

2.11% Achieved

General

Not achieved



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next CHTF; 14.29% of them are not sure to participate in next CHTF; only 2.20% of

them may not participate in next CHTF. Details are as shown in the following figure:

Figure 10: Possibility of participating in next CHTF by exhibitors

(III) Part of the enterprises participating in CHTF 2015

83.50%

14.30%

2.20%

Will participate

Not sure toparticipate

Not participate



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II. Visitors

CHTF 2015 attracts 128 delegations from 94 countries and regions (including 47

countries and regions along “One Belt and One Road” to the main venue and branch

venues. The specific distribution of visitors is as shown in the following table:

Table 1: Main distribution of visitors

Item Visitors

Main distribution of overseas

visitors

Hong Kong, Taiwan, South Korea, America, Japan, Russia,

Singapore, India, Canada, Australia, Malaysia, Nigeria, Iran,

Germany, France, Turkey, Vietnam, Pakistan, Britain, Macau,

etc.


visitors from “One Belt and

One Road”

Russia, Singapore, India, Malaysia, Iran, Turkey, Vietnam

Pakistan, Indonesia, Ukraine, UAE, Thailand, Kazakhstan,

Saudi Arabia, Greece, Bangladesh, the Philippines, Jordan,

Israel, Syria, etc.


delegations

Hong Kong, Macau, South Korea, Iran, Bass, Saudi Arabia,

Nigeria, etc.

Distribution of overseas

purchasing delegations

America, Canada, Germany, Spain, Russia, Turkey, India,

Pakistan, Singapore, Lithuania, etc.

Nature of delegations High and new technology: 49%; trade association: 18%;

comprehensive: 33%

Occupation distribution of key

visitors Middle and senior managers: 37%; technology R&D: 20%

(I) Professional visitors

(1) Satisfaction rate of professional visitors

The satisfaction rate of professional visitors of CHTF 2015 is 98.53%, suggesting

that the fair is highly recognized by professional visitors.



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Figure 11: Satisfaction rate of professional visitors

(2) Analysis on the characteristics of professional visitors

1. Industry distribution: Most professional visitors are from electronics and

information industries.

The survey found that the industries of professional visitors are widely distributed.

Most professional exhibitors are from electronics and information industries,

accounting for 40.58%, followed by IT and communication industries, accounting for

14.24%, and by new energy and energy-saving technology industries, accounting for

12.23%. Details are as shown in Table 3 as follows.

Table 2: Industry distribution of professional visitors

Industry category Percentage

IT and communication 14.24%

New energy and energy-saving technology 12.23%

Electronics and information 40.58%

Environmental protection 4.46%

Biology, medicine and medical equipment 2.45%

Aviation & aerospace 2.01%

Mechanical equipment 7.63%

New materials 2.59%

Finance and investment 1.73%

Opto-mechatronics and advanced manufacturing 3.17%

1.47%

48.23% 49.41%

0.88%

Not satisfied

Basically satisfied

Comparatively satisfied

Very satisfied



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Automobile 1.01%

Ferrous metallurgy and coal 0.86%

Education, scientific research and medical treatment

3.31%

Media and publishing 1.15%

Others 2.59%

2. Occupation distribution: Professional visitors are mainly middle and senior

management personnel from enterprises.

According to the occupation distribution of professional visitors, middle and

senior management personnel from enterprises account for 42.59%, followed by

ordinary office workers who account for 41.29%. Details are as shown in the following

figure:

Figure 12: Occupation distribution of professional visitors

3. Purposes: The primary purpose of about 50% of professional visitors is

searching for investment projects.

Survey data shows that, the primary purpose of professional visitors is searching

for investment projects, accounting for 49.27%; the second is market promotion,

accounting for 38.81%; the third is acquiring industry information, accounting for

33.43%. Details are as shown in the following figure:

0.00% 10.00% 20.00% 30.00% 40.00% 50.00%

Corporate middle management

Corporate top management

Ordinary office workers

Scientific research personnel

Freelancers

Individual business operators

Other

23.45%

19.14%

41.29%

9.35%

3.45%

2.45%

0.86%



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Figure 13: Purposes of professional visitors

4. Realization of purposes: About 60% of professional visitors have achieved their

expected purposes.

The survey shows that 56.40% of professional visitors have achieved their

expected purposes, 40.43% of them express they have achieved part of their expected

purposes, and only 3.17% of them express they haven’t achieved their expected

purposes. Details are as shown in the following figure:

Figure 14: Realization of the purposes of professional visitors

0.00% 10.00%20.00%30.00%40.00%50.00%60.00%

Brand and image publicity

Market promotion




Obtain financing


Purchasing

Investment attraction

Investigation

Visit

8.87%

38.81%

49.27%

33.43%

7.99%

5.67%

5.38%

21.66%

4.22%

2.91%

12.35%

56.40% 40.43%

3.17%

Achieved

General

Not achieved



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5. Loyalty: Over 70% of professional visitors express they would like to continue

to participate in next CHTF.

We finally come to the conclusion that 73.81% of professional visitors will

participate in next CHTF; 21.01% of them are not sure to participate in next CHTF;

5.18% of them may not participate in next CHTF. Details are as shown in the

following figure:

Figure 15: Possibility of participating in next CHTF by professional visitors

73.81%

21.01%

5.18%

Will participate


Not participate



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(II) Investors

(1) Satisfaction rate of exhibitors

The satisfaction rate of investors of CHTF 2015 is 100.00%, suggesting that the

fair is highly recognized by investors.

Figure 16: Satisfaction rate of investors

(2) Analysis on the characteristics of investors

1. Types of investment institutions: Investment institutions are mainly financial

institutions.

Viewing from the types of investment institutions, financial institutions account

for 71.50%, followed by enterprises and institution legal persons which account for


Figure 17: Types of investment institutions

20.51%

79.49%

Not satisfied

Basically satisfied


Very satisfied

0.00%

20.00%

40.00%

60.00%

80.00%

Governmentalinstitutions

Financialinvestmentinstitutions

Enterprises andinstitutional legal

persons

8.50%

71.50%

20.00%



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2. Industry distribution: Over 60% investors hope to invest in electronics and

information industries.

Viewing from industry types, 64.50% of investors hope to invest in electronics

and information industries which account for the highest percentage, followed by new

energy and energy-saving technology industries which account for 13.00%. Details are

as shown in Table 3 as follows.

Table 3: Expected investment industries

Industry category Percentage

IT and communication 9.50%

New energy and energy-saving technology 13.00%

Electronics and information 64.50%

Environmental protection 6.00%

Biology, medicine and medical equipment 7.00%

Aviation & aerospace 3.00%

Mechanical equipment 6.00%

New materials 5.00%

Finance and investment 2.00%

Opto-mechatronics and advanced manufacturing 1.50%

Automobile 2.50%

Ferrous metallurgy and coal 1.50%

Education, scientific research and medical treatment 5.00%

Media and publishing 2.00%

Others 4.00%

3. Occupation distribution: Investors are mainly middle and senior management

personnel from enterprises.

According to the occupation distribution of investors, middle and senior

management personnel from enterprises account for 70.50%. Details are as shown in

the following figure.



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Figure 18: Occupation distribution of investors

4. Purposes: The primary purpose of investors is searching for investment

projects.

Survey data shows that, the primary purpose of investors is searching for

investment projects, accounting for 72.50%; the second is acquiring industry

information, accounting for 63.50%; the third is brand publicity, accounting for


Figure 19: Purposes of investors

0.00%

20.00%

40.00%

60.00%

80.00%

Corporatemiddle

management

Corporate topmanagement

Ordinary officeworkers

Scientificresearch

personnel

Individualbusiness

operators

32.50% 38.00%

22.50%

4.00% 3.00%

0.00% 20.00% 40.00% 60.00% 80.00%

Brand publicity

Market promotion





Investigation

Other

53.50%

50.00%

72.50%

63.50%

34.50%

50.00%

12.00%

8.00%



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5. Realization of purposes: Over 70% of investors have achieved their expected

purposes.

The survey shows that 74.50% of investors have achieved their expected purposes

and 25.50% of them express they have achieved part of their expected purposes.

Details are as shown in the following figure:

Figure 20: Realization of the purposes of investors

6. Loyalty: Over 70% of investors express they would like to continue to

participate in next CHTF.

We finally come to the conclusion that 71.50% of investors will participate in

next CHTF; 27.00% of them are not sure to participate in next CHTF; only 1.50% of

them may not participate in next CHTF. Details are as shown in the following figure:

Figure 21: Possibility of participating in next CHTF by investors

74.50%

25.50% Achieved

General

Notachieved

71.50%

27.00%

1.50% Will participate


Not participate



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III. Media

(I) Satisfaction rate of media

1,496 reporters from 214 domestic and overseas media have reported the grand

fair. In addition to Chinese media, there are mainstream print media from Hong Kong,

America and Japan and numerous professional network media. The satisfaction rate of

media of CHTF 2015 is 98.75%. The arrangement of and services to media during the

fair and the report value of this fair are highly recognized by all participant media.

Figure 22: Satisfaction rate of participant media

(II) Online and offline promotion

(1) Media reports

1. Special interview report

People’s Daily, Xinhua News Agency, Guangming Daily, Economic Daily, China

Daily, China National Radio, CCTV, China Radio International, Science and

Technology Daily, China Youth Daily, China News Service and its new media have

made a special interview to CHTF 2015.

2. Comprehensive program report

Xinwen Lianbo, Topics in Focus, Live News, Morning News and other programs

have reported CHTF 2015.

1.25%

12.12%

77.54%

9.09%

Not satisfied

Basically satisfied

Comparatively satisfied

Very satisfied



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3. Online special report

Xinhuanet, people.cn, QQ.com, sina.com.cn and sznews.com have set up a

special column for reporting CHTF 2015. The total number of reports is about 10,000.

The representative media of CHTF 2015 are as shown in the following table:

Table 4: Representative media of CHTF 2015 (part)

Media category Media name

Central media CCTV, China Daily, Xinhua News Agency, China News Service,

People’s Daily, China Radio International, etc.

Media within Guangdong Province Guangdong Television, Radio Guangdong, Nanfang Daily, etc.

Media outside Guangdong Province Guangxi Delegation, Guizhou Delegation, Jiangxi Delegation, etc.

Media of Hong Kong and Macau Hong Kong Wenhui Daily, Ta Kung Pao, Hong Kong Commercial

Daily, Phoenix Television, etc.

Web portals QQ.com, sina.com.cn, SOHU.com, Net Ease and Phoenix Net

Professional media

Chinese Science News, China Science Daily, pconline.com.cn, ZOL,

PChome.net, toutiaoba.com, eNet.com.cn, leiphone.com,

CCIDnet.com, Computer News, Popular Computer Week, ithome,

cww.net.cn, AIMAILED.COM, cnenergy.org, hbzhan.com, 51CTO,

iMobile, etc.

(2) New media transmission like WeChat

The WeChat public platform of CHTF 2015 boosts a total number of followers of

27,137, a total number of readers of 63,642, a total number of reading times of 114,931

and a total number of sharing and forwarding times of 6,378.

(3) Mobile clients

1. New high of page views to the official website

The visits to the official website (www.chtf.com) of CHTF have created new high.

During the exhibition, page views were more than 400,000. The page views of the

whole year exceed 1.8 million. Details are as shown in the following figure:

http://www.chtf.com/



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Figure 23: Page views to the official website during CHTF 2015

2. Full coverage of mobile terminals

Full coverage of mobile terminals was realized. During the exhibition, “Handheld

CHTF” client, mobile touch screen webpage, Weibo, WeChat and other media services

were simultaneously launched, with a view to meet the requirements of visitors for

access by intelligent terminals.

3. Better CIS system

The CHTF Internet Service (CIS) system was improved and supplied with such

online exhibition functions as exhibitor filling and submission, exhibitor search,

activity application, browse & collection and online exchange.

(III) Analysis on the characteristics of media

1. Types of media: The types of the media that participate in CHTF 2015 are

comprehensive and uniformly distributed.

The survey shows that 28.03% of participant media are from websites, 31.06% of

them are from newspapers and magazines, 20.45% of them are from TV, 17.42% of

them are from radio, and the rest of them account for 3.03%. Details are as shown in

the following figure:



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Figure 24: Types of media

2. Levels of media: 50% of media are of provincial level and above levels.

The survey shows that the participant media of national level account for 13.85%

and that of provincial level account for 36.15%. Details are as shown in the following

figure:

Figure 25: Levels of media

3. Report value: Over 90% of media consider CHTF 2015 is of higher report

value.

Viewing from the evaluation of media on the report value of CHTF 2015, 93.85%

of media consider CHTF 2015 is of higher report value and only 6.15% of them

consider the report value is so-so. See the following figure for details:

28.03%

31.06%

20.45%

17.42%

3.03% Websites

Newspapers andmagazines

TV

Radio

Other

13.85%

36.15% 36.15%

13.85% National level

Provincial level

Municipal level

Other



25

Figure 26: Evaluation of media on the report value of CHTF 2015

(IV) Part of participant media

93.85%

6.15%

higher report value

Ordinary reportedvalue



26

Part III Forums and activities

I. Satisfaction rate of forums and activities

During CHTF 2015, various high-level forums and activities with enhanced

professional and authoritative properties were held. The satisfaction rate of forums is

99.40%, which shows various forums and activities are highly recognized by

participants.

Figure 27: Satisfaction rate of forums and activities

II. Introduction to forums and activities

According to statistics, about 100 forums were held on CHTF 2015, such as

China Hi-Tech Forum and high-level forums and professional skill forums hosted

by ministries and commissions. Five senior officials of foreign governments and a

large number of academicians, domestic well-known experts and scholars, top

management of organizations and transnational corporations in relevant fields and

domestic and overseas well-known entrepreneurs were present and delivered speeches.

1. Representative forums and meetings: CHTF 2015 contains the forums and

meetings as shown in the following table:

0.60% 8.95%

76.52%

13.92% Not satisfied

Basically satisfied


Very satisfied



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Table 5: Representative forums and meetings of CHTF 2015 (part)

Time Activity content Activity host

Nov. 15 “2015 Strategic New Industries Cultivation

and Development” Forum

Chinese Academy of Engineering, China Development

Bank, Shenzhen Municipal Government, State

Information Center

Nov. 16 Forum Limited to Leading Cadres Organizing Committee of CHTF

Nov. 16 Launching Ceremony and Forum of CHTF

2015

Launching Ceremony (10:00-10:30)

Nov. 16 Forum (10:30-12:00)

Nov. 16

“Internet +” Collaborative Manufacturing,

Entrepreneurship and Innovation Development

Forum

Ministry of Industry and Information Technology

Nov. 16 “In-Depth Learning and Intelligent”

Academician Forum

Chinese Academy of Sciences, Shenzhen Municipal

Government

Nov. 16 2015 China (Shenzhen) Future Network

Technology & Industry Development Forum

Department of Information and Electronic Engineering

of Chinese Academy of Engineering, Economy, Trade

and Information Commission of Shenzhen Municipality,

Shenzhen Institute of Communications

Nov. 16 Big Data Innovation and Development Forum

National Development and Reform Commission,

Ministry of Industry and Information Technology, Office

of the Central Leading Group for Cyberspace Affairs,

Shenzhen Municipal Government

Nov. 16 China Hi-Tech Forum Capital Market Summit Organizing Committee of CHTF

Nov. 17 2015 Asia-Pacific Smart City Development

Summit forum State Information Center, IDG

Nov. 17 China Hi-Tech Forum Innovation &

Entrepreneurship Summit Organizing Committee of CHTF

Nov. 17

China Hi-Tech Forum—One Road and One

Belt Science and Technology Cooperation

Forum

Organizing Committee of CHTF

Nov. 17

China Hi-Tech Forum Technological

Innovation and Cross-border Integration

Summit


Nov. 18

China Hi-Tech Forum Technological

Innovation and Trans-boundary Convergence

Summit


2. Representative guest speakers: CHTF 2015 contains the representative

guest speakers as shown in the following table.



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Table 6: Representative guest speakers of CHTF 2015 (part)

Guest title Guest name

Vice Minister of Ministry of Education and Science of Russia Liudmila Ogorodova

Vice Chairman of Belgium Walloon Region Government Jean-Claude Marcourt

Minister of Belgium Brussels Region Government Cécile Jodogne

Vice Chairman of Hungary National R&D Innovation Bureau SPALLER Endre

President of ESM, Former Secretary-general for Economic and Financial Affairs

of European Commission Klaus Regling

Ambassador of Kenya in China Michael Kingyanjui

Party Secretary and Chairman of China Securities Finance Corporation Limited Nie Qingping

Former Managing Director of J.P. Morgan Asia Pacific, Chairman of China

Investment Bank Gong Fangxiong

Deputy General Manager of Shenzhen Stock Exchange Jin Liyang

President of Chinese Securities Association of Hong Kong, CEO of BOCOM

International Holdings Company Limited Tan Yueheng

Director of International Capital Market Association Asia Pacific Zhang Shunrong

President of Boji Science Park, Chairman of Chuangkebang Sun Lanlan

President of Innovation and Entrepreneurship Association in Singapore Zhang Huajun

Chief Representative in China of UNOPS Luo Xiang

Vice President and Executive Vice-president of Ufrate Teng Si

Secretary-general of Internet Financial Research Center of Financial Research

Institute of People’s Bank of China Wu Xuchuan

Chairman of Eloan Wang Sicong

Deputy General Manager of Ping An Financial Technology Consulting Co. Ltd. Xie Hong

Secretary-general of Shenzhen Internet Finance Association Zeng Guang

Vice Chairman of Internet Society of China Gao Xinmin

Senior VP, Greater China Chairman and CEO of Microsoft He Lefu

Contract Research Fellow of Counselors’ Office of the State Council, President's

Chief Advisor of Galaxy Securities Zuo Xiaolei

President of ZTE Shi Lirong

President of Kuang-Chi Institute of Advanced Technology, Chairman of the

Board of Kuang-Chi Science Limited Liu Ruopeng

Chief Scientist of Intel China Research Institute Liu Xinming

Executive Vice President of Baidu Institute of Deep Learning (IDL) Yu Kai

General Sales Manager of eBay Greater China Zheng Changqing



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President of IEEE Peng Shaomin

Executive Chairman of Cloud Innovation and Security Organization, Member of

Hong Kong Institute of Directors Jerry Watrick

Vice Chairman of Cloud Computing Association in Taiwan Wang Keyan

President of Wireless Alliance Greater China Huang Jiarui

Academician of Chinese Academy of Sciences Zhang Bo

Academician of Chinese Academy of Sciences Chen Guoliang

President and Founder of Global Security Industry Alliance Richard W. Chace

Global SVP of DC Vernon Turner

Assistant CEP and Chief Data Officer of Singapore Communications Authority Khoong Hock Yun

Founder of Sensing City, New Zealand Roger Dennis

Director of Health Informatics (DHI), National Heart Institute (Institut Jantung

Negara-IJN), Malaysia Ariffin Marzuki Mokhtar

Director of Microsoft Cloud Computing China Shen Yushi



30

Part IV Statistics of popularity index

I. Statistics of the popularity index of professional visitors

The popularity index of professional visitors refers to the average number of

professional visitors received by each both every day during CHTF 2015.

The total popularity index of the professional visitors of CHTF 2015 is 238, i.e.,

each booth receives 238 professional visitors on average each day, in which 191 are

from Mainland China, 29 are from Hong Kong, Macau and Taiwan, and 18 are from

foreign countries. Details are as shown in the following figure:

Figure 28: Popularity index of the professional visitors of CHTF 2015

II. Statistics of the popularity index of purchasers

The popularity index of purchasers refers to the average number of purchasers

received by each both every day during CHTF 2015.

The total popularity index of the purchasers of CHTF 2015 is 56, i.e., each booth

receives 56 purchasers on average each day, in which 40 are from Mainland China, 9

are from Hong Kong, Macau and Taiwan, and 7 are from foreign countries. Details are

as shown in the following figure:

0

50

100

150

200

250

Overallpopularity

index

Domesticprofessional

visitors

Professionalvisitors of

H.K.,Macao andTaiwan

Foreignprofessional

visitors

238

191

29 18



31

Figure 29: Popularity index of the purchasers of CHTF 2015

0

10

20

30

40

50

60

Overall popularityindex

Domestic purchasers Purchasers ofH.K.,Macao and

Taiwan

Foreign purchasers

56

40

9 7



32

Part V Excerpts of the comments of participants

I. Comments of exhibitors

ROHM Co., Ltd.

“Previous electronics fairs are vanes of the Chinese electronics industry and

important platforms of global electronic products and for suppliers to develop the

Chinese market.”

Shenzhen Hangsheng Electronics Co., Ltd.

“CHTF is a display platform and an important link in the ecological system of

innovation. It is also a reservoir of technology, capital, talent and market.”

College Students’ Entrepreneurship Exhibition Area

“CHTF sets up a precious platform where I can communicate with and learn

from multiple high-tech enterprises. In this way, I can make good preparation and arm

myself to grasp future opportunities. I am confident for the future”.

II. Comments of investors

A US investor

“I like the new products of some companies very much. I would love to

introduce these products to America, such as pharmaceutical products, electronic

products and electrical products. I think they will be well sold in western countries.”

A Korean purchaser

“There are so many products on CHTF. I really like the atmosphere here. I am

very interested in many fresh products. Most of them are expected by my company. I

hope to find some nice Chinese enterprises on this platform.”

A Spanish purchaser

“I have seen many most advanced electronic products and devices on CHTF 2015, including

those that cannot be found in Spain. Moreover, with the participation of a large number of large

transnational enterprises, the standard of the fair is greatly improved.”



33

III. Comments of professional visitors

A professional visitor

“I cannot only get to know future products and new technologies, but also find

out alternative solutions with lower costs or higher quality than existing products.”

A professional visitor

“I participated in CHTF 2015 this morning and found out some proper micro

motor accessories to match a wearable equipment of our company. We have reached a

primary intent of cooperation with many local enterprises. CHTF provides nonlocal

manufacturers like our company a very good trading platform.”

IV. Comments of media

CCTV Topics in Focus

For 17 years, CHTF not only serves as an exhibition and trading platform of

hi-tech achievements, but also serves as a “vane” that leads industry transformation

and upgrading of China. On CHTF 2015, there are 10 professional exhibition areas and

numerous new technologies and products. Many Chinese enterprises such as Tencent,

Baidu, Kuang-Chi and DJI participate in CHTF 2015 and have equal shares with

international transnational corporations. Participants are attracted by some leading

products, such as flight bag, UAV and high-end robot.

People’s Daily

Shenzhen’s perseverance to CHTF for over 10 years is one of the important

reasons for the fast development of Shenzhen’s high and new technology industries.

CUTV

Shenzhen CHTF is becoming the first stop for many overseas manufacturers to

compete in the Chinese market. Here, they can find out both cutting-edge technologies

and business partners.

Shenzhen TV

With the theme of “innovative entrepreneurship, cross-border integration”, CHTF

2015 responds to the innovative development philosophy of China. In fully displaying

hi-tech achievements, CHTF 2015 strives to realize in-depth integration of technology

and economy and push forward the construction of an innovative country.



34

Conclusion

Thanks to the strong support from national ministries, commissions, bureaus and

councils, provinces and cities at home and all sectors of society, CHTF 2015 has

accomplished all scheduled works and tasks and made fruitful achievements under the

joint effort of participant delegations, enterprises, visitors, businessmen and staff.

According to the evaluation result, CHTF 2015 has been highly recognized by

exhibitors, investors, professional visitors and common visitors, all the relevant forums

and activities have been highly appraised; the satisfaction rate has created new high

and showed a rising trend year by year.

As “China's No.1 technology show”, CHTF 2015 highlights the industry-oriented

philosophy of China and the characteristics of high technologies. CHTF 2016 will be

held in Shenzhen in November 2016. By adhering to scientific development and based

on a new starting point, CHTF 2016 will grasp new opportunities, enhance innovation

advantages and show new development. Therefore, the “specialization,

internationalization and marketization” of CHTF will be constantly enhanced and great

efforts will made to shape CHTF into a world-class exhibition.



35

Attachment: Introduction to exhibition areas and their area

distribution (part)

Loca

tion

Distribution

areas Introduction to exhibition areas Representative exhibitors

Area

(m2)

Number of

exhibitors

(delegations)

Pavili

on 1

IT and

product

exhibition

Covering hotspot technologies,

products and services in the new

generation information technology

field, such as intelligent wearing,

internet of things and mobile

internet.

Royole, China Electronics, Senxunda,

IMI, Hanvon, HSAE, Tencent, Baidu,

Fittop, Orbbec, Arts, Wherecom, Via,

Ekugou, Das, Tongfang, BOE, Weistek,

Mircolomay, Yinuo, Ecovacs, China

Value, OKAGV

24,000 547

New energy,

energy

conserva

tion and

environ

ment

protectio

n

exhibitio

n

Covering hotspot technologies and

products in the field of energy

conservation and environment

protection, such as green

architecture, air purification, water

purification, garbage disposal and

environment-friendly materials;

latest products and technologies

involving green energies such as

solar energy, nuclear energy and

wind energy, and involving new

energies such as electric motor car.

Institute of Building Research, CSG,

Aispo, Techand, Mona Lisa, Bondtech,

998, CSCL, Gearea, OZNER, Hong

Kong Environmental Protection, APM,

Kongtian, Yujian, Weiku, Donging,

Metro

6,000 97

Foreign

delegation

exhibition

area

The exhibition area offers a

platform for dynamic small and

middle-sized hi-tech enterprisers

and trade associations to enter the

Chinese market. It also offers a

channel for Chinese enterprises to

get to know the international

market.

Australia Technology & Investment

Committee, Delegation of the European

Union to China, Korea-China Economic

and Trade Promotion Association,

POWER21, TECHINMOTION,

GAONSOFT, OD Hi-tec

800 44

“One Belt

and One

Road”

pavilion

A pavilion integrating product and

project display, negotiation and

recommendation. Governmental

agencies and international

organizations from over 30

countries participated in the

exhibition in groups.

The Ministry of Education and Science

of the Russian Federation,

Saint-Petersburg State University,

Convergtel Technologies, IONMAN,

Coscom IT, Belgium Brussels Region,

Belgium Wallonie, Bulgarian-Chinese

Business Development Association

1,500 92



36

Pavili

on 2

Electronics

exhibition

Covering consumer electronics,

network communication, new

energy, internet of things, cloud

computing, mobile

interconnection, smart healthcare,

smart home, wearable equipment

and other fields.

Kyocera, Murata, Quzhou Shunluo,

Nippon Chemi-Con, X-Chip, Epticore

Microelectronics, Rohm, Toshiba, TDK,

Taiyo Yuden, Vacuumschmelze,

Kodenshi

15,000 272

Pavili

on 3

Optoelectron

ics display

and touch

exhibition

Displaying upstream raw materials

of the panel display industry,

technologies and equipment of

LCD panel production line, and

manufacturing and production

equipment and materials of touch

screens; covering new panel

display technologies and products

of the industry chain.

Yikesi, Kelong, OUiGO, Starry,

Xinsanli, Shengdexin, Casun, ETmade,

Slemon, TECHEYE, CSOT, Tongli

7,500 82

Pavili

on 4

Industry and

information

internet +

special

pavilion

Fully displaying communication

network, internet of things, cloud

computing, big data and

application and cross-border

integration and development

between internet and various

fields.

China Mobile, China Unicom, China

Telecom, Guizhou, Fiberhome, TCL 7,500 65

Pavili

on 5

Special

pavilion of

Chinese

Academy of

Sciences

Displaying the technical

innovation achievements of the

12th Five-Year Plan, mainly

involving the following fields:

manufacturing, energy,

urbanization, agriculture,

ecological culture, robot, big data,

etc.

QuantumCTek; Changchun Institute of

Optics; Shenzhen Institutes of Advanced

Technology, Chinese Academy of

Sciences; National Center for

Nanoscience and Technology; Shenyang

Institute of Automation Chinese

Academy of Sciences; Shenzhen

Robotics Association; Institute of Metal

Research, Chinese Academy of Sciences;

Institute of Integrated

Technology/Institute of Biomedical

Engineering/Institute of Digital

Engineering/Institute of Biological

Medicine and Technology, Chinese

Academy of Sciences

5,000 94

Platf

orm

of

Pavili

Maker

exhibition

area

Hundreds of elite projects and

maker groups brought in the best

maker platform and the most

wonderful maker achievement

Bixuange Technology; LeMaker

Technology; Maker Institute, CAS;

Qianhai Shenzhen-Hong Kong Youth

Innovation and Entrepreneur Hub,

1,000 121



37

on 5 display. Techcode, CECPORT, Shenzhen Deaf

Life

Platf

orm

of

Pavili

on 5

College

Students’

Entrepreneur

ship

Exhibition

Area

Displaying innovation and

entrepreneurship

technology projects and fully

displaying college students’

entrepreneurship achievements.

Tsinghua University, The Hong Kong

Polytechnic University, Wuhan

University, Shenzhen University, Beijing

Jiaotong University, North China Electric

Power University, Harbin Institute of

Technology, Dalian University of

Technology, Dalian Xinqianyi

Technology

105 46

Pavili

on 6

Smart city

pavilion

Themed with “intelligent society

and bright life”, the pavilion is set

with multiple areas themed with

intelligence, such as urban

planning and management,

communication and information,

security and protection, medical

treatment, finance and

environmental protection.

ZTE, iSoftStone, Qianhai Cooperation

Zone, ESUN, TYKY Technology, ALK,

First Research Institute of the Ministry of

Public Security, Hi-Tech Kingsun,

FANTEM, Guoxin Youyi, Unisound,

Guangliang Map

7,500 70

Pavili

on 7

Special

pavilion of

Ministry of

Commerce

Themed with “constructing a new

open pattern through technical

innovation”, the pavilion aims to

display the achievements of China

in constructing a new open

economic system and cultivating

new international cooperation and

competition advantages by

promoting trade with science and

technology.

China National Tendering Center of

Mach. & Elec. Equipment, BYD,

G-Wearables, 7Invensun Technology,

Shine Tech, TPV Electronics,

Zhongguancun Science Park, CRRC,

Shenzhen Software Park, CNTC

International, FIRST-NET.CN, Shenzhen

Pingshan New Energy Auto Industry

Base

7,500 240

Pavili

on 8

Exhibition

area of

Ministry of

Science and

Technology

The exhibition contents are mainly

the achievements that have won

National Award for Technological

Invention and National Prize for

Progress in Science and

Technology in 2013 and 2014.

Three exhibitions ways were

adopted: display boards, exhibits

and demonstration.

Tianjin University of Traditional Chinese

Medicine, Tongji University, First

Research Institute of the Ministry of

Public Security, CNCIC, Beijing

University of Posts and

Telecommunications, Beijing Jiaotong

University, Ningxia Diantong

600 12

Exhibition

area of

Displaying the national

agricultural science and

Chinese Academy of Fishery Sciences,

China Academy of Tropical Agriculture 1,600 61



38

Ministry of

Agriculture

technology service cloud platform

and the innovation achievements

in agriculture science and

technology of the 12th Five-Year

Plan.

Sciences, South Subtropical Crops

Research Institute, Nanjing Research

Institute of Agricultural Mechanization,

China National Rice Research Institute,

Institute of Agricultural Resources and

Regional Planning

Exhibition

area of State

Intellectual

Property

Displaying such innovation

achievements as open source

hardware, man-machine

interaction and smart home, as

well as the innovation and

entrepreneurship projects that have

won the award of “Network

Originality Competition”.

Solarpex Technology, Qihaoip, SIPO

Consultancy Center, Wiscloud,

Embedsky, Hualei, Rongheng Industrial

Group, Fancy Technology

1,400 84

High and

new

technology

exhibition in

colleges and

universities

More than famous colleges and

universities organized groups and

participated in the exhibition, such

as Tsinghua University, Peking

University and The Hong Kong

University of Science and

Technology.

Peking University, Tsinghua University,

Fudan University, Wuhan University,

Shenzhen University, China University

of Geosciences, Jilin University,

University of Science and Technology

Beijing, Beihang University and other

famous colleges and universities

3,500 89

Aviation &

aerospace

technology

exhibition

area

Displaying avionics, UAV,

satellite navigation, aerospace

materials and precision

manufacturing equipment.

Shenzhen South Aviation Electron,

Sairong General Aviation, Tovsto,

GKXN

480 20

Pavili

on 9

Hi-tech

achievement

exhibition of

provinces

and cities

Displaying the research

achievements, technologies and

products involving strategic

emerging industries and industry

transformation and upgrading.

34 delegations from inland cities and

provinces, Hong Kong and Macau 11,000 1,307

Exhibition

area for

personal

technology

innovation

Displaying the invention patents

and innovative “non-unanimous”

projects of innovators.

Folk innovators 150 52

2F

Servi

ce

Area

East

Special

exhibition

area for

entrepreneur

ship and

investment

The exhibition area is further

divided into an exhibition area for

innovative small and micro

businesses and an exhibition area

for hi-tech services.

Daoer Tire, Penging.com, Shenzhen HTI,

Shenzhen Capital Group

3,000(2

200+80

0)

57(46+11)



39

<The End>

services

Shen

zhen

Univ

ersia

de

Sport

s

Cente

r

Branch

venue—unm

anned

system

exhibition

China (Shenzhen) Trade Fair about

International Unmanned Vehicle

Systems

Art-Tech, Hengneng Technology, Space

GeoData, Lingyun Video, China North

Industries Group Corporation, Ewatt,

UAV Pilot, ZERO TECH, Changsha

Honglang, Chengdu Era

26,000 114

Shen

zhen

Civic

Cente

r

Branch

venue—robo

t exhibition

Branch venue for robot exhibition

of CHTF 2015

Shenzhen Anzer Intelligence Engineering

Co., Ltd. 1,000 1

Total 124,635 3,567

a third-party survey report for china hi-tech fair 2015 · 1 a third-party survey report for china...

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