acre state government - xwebx 2012 - ibm projects

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©2012 IBM Corporation IBM Exceptional Web Experience Conference 2012 - Americas May 21 – 24, 2012 Austin, Texas re State: Improving Citizens Service ptional Web Experience and Intranet Solution Manager – Government of Acre State - Brazil ration Solution Architect – Latin America, IBM IT Specialist – Brazil, IBM

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Welcome to the Jungle! The Government of Acre State in Brazil, http://ac.gov.br, a state in the middle of Amazon Rain Forest, is doing a Social Business Transformation, implementing Work and Web Experience Solution. Come learn about how Government of Acre State is using web experience solution to improve service delivery and citizen engagement and how to implement a work experience solution to maximize the productivity of employees. Details will include use of Site Wizard to create multiple sites of different Secretaries on Government of Acre State, resulting in the ability to implement a new Secretary Site just two days, reduced from 3 months. The team will also share how they are delivering a “One-Stop Service Center Employee Portal “ integrating WebSphere Portal , WebSphere Process Server 7.0 and delivering a single, shared view of each citizen's data created with Infosphere Information Server (Infosphere QualityStage and DataStage tools), resulting in aportal solution where the employee of One-Stop Service Center of Acre can perform more than 100 services to the citizen. Understand what and how these solutions were delivered, and next steps in their exceptional web experience journey.

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Page 1: Acre State Government - XWebX 2012 - IBM Projects

©2012 IBM Corporation

IBM Exceptional Web Experience Conference 2012 - Americas

May 21 – 24, 2012 Austin, Texas

BUS-S12Government of Acre State: Improving Citizens Service Delivery with Exceptional Web Experience and Intranet Solution

Marcio Barros – Portal Manager – Government of Acre State - BrazilRafael Osorio – Collaboration Solution Architect – Latin America, IBMVinicius Ribeiro – ISSC IT Specialist – Brazil, IBM

Page 2: Acre State Government - XWebX 2012 - IBM Projects

©2012 IBM Corporation

Page 3: Acre State Government - XWebX 2012 - IBM Projects

©2012 IBM Corporation

Page 4: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation4

Exceptional Web Experience Conference 2012 - Americas

Acre State

Acre State

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© 2012 IBM Corporation5

Exceptional Web Experience Conference 2012 - Americas

Acre State Transformation

Education Technology IT Network

IT Infrastructure

EA Software

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© 2012 IBM Corporation6

Exceptional Web Experience Conference 2012 - Americas

Focus on citizens

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©2012 IBM Corporation Employee View – G2E

Citizens View – G2C

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© 2012 IBM Corporation8

Exceptional Web Experience Conference 2012 - Americas

Improve Citizens Services Delivery

One Stop CenterEmployee Portal

Intranet Process Portal

IntranetSocial Portal

G2C

G2E

Citizens Services Portal

CitizensContent Portal

Portal Factory

CitizensMobile Portal

CitizensSocial Portal

IntranetMobile Portal

Production

Ongoing

Planned

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© 2012 IBM Corporation9

Exceptional Web Experience Conference 2012 - Americas

Project Topics

Requirements

Business Results

The Magic Solution

Lessons Learned

The Project

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© 2012 IBM Corporation10

Exceptional Web Experience Conference 2012 - Americas

Citizens Content Portal

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© 2012 IBM Corporation11

Exceptional Web Experience Conference 2012 - Americas

Citizens Content Portal Requirements

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© 2012 IBM Corporation12

Exceptional Web Experience Conference 2012 - Americas

Issue # 1Inefficient communication with citizens

ContentLifecycle

Outdated Content

Discoverable Content

Unstructured Content

SocialPersonalizationCustomization

One Way Authoring

Requirement #1 – Better Communication with Citizens

Page 13: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation13

Exceptional Web Experience Conference 2012 - Americas

Issue # 2Single Channel Content

Desktop Browser

Requirement #2 – Multi Channel Content

Kiosk Mobile Apps & Browser

Feeds

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© 2012 IBM Corporation14

Exceptional Web Experience Conference 2012 - Americas

Issue # 3Applications with differents technologies

Requirement #3 – Define an Applicat ion Standard

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© 2012 IBM Corporation15

Exceptional Web Experience Conference 2012 - Americas

Issue # 4Multiple Sites => Multiple Technologies

Different UIDifferent Content

Different Technology

Government Education Department #3

Requirement #4 – Create a Portal Standard in Acre State

Different UIDifferent Content

Different Technology

Different UIDifferent Content

Different Technology

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© 2012 IBM Corporation16

Exceptional Web Experience Conference 2012 - Americas

Citizens Content Portal Magic Solution

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© 2012 IBM Corporation17

Exceptional Web Experience Conference 2012 - Americas

Architecture Overview

#1 – Better Communication

#2 – Multi Channel Content

#3 – Application Standard

#4 – Multi Portals

#5 – IT Flexibility & Scalability

Aggregation Portal

Web Content Management System

WebspherePortal

IBM Web Content Manager

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© 2012 IBM Corporation18

Exceptional Web Experience Conference 2012 - Americas

Acre State Portal

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© 2012 IBM Corporation19

Exceptional Web Experience Conference 2012 - Americas

Citizens Content Portal Project Details

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© 2012 IBM Corporation20

Exceptional Web Experience Conference 2012 - Americas

Project Roadmap Who implemented it? Duration

#1 UI Design#2 WCM Components#3 Content Migration

Acre TeamArpia Business Partner

Dec 2009 – Oct 2010

Page 21: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation21

Exceptional Web Experience Conference 2012 - Americas

Citizens Content Portal

Lessons Learned

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© 2012 IBM Corporation22

Exceptional Web Experience Conference 2012 - Americas

Lessons Learned

You need a multiple skill team to implement a content portal (web designer, content author, portal administrator, infrastructure administrator);

Governance is a key point in portal project;

CMS migration demands evangelism;

Engage the end user as soon as possible;

Hire Experienced Companies;

Training for your team

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© 2012 IBM Corporation23

Exceptional Web Experience Conference 2012 - Americas

Citizens Content Portal

Business Results

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© 2012 IBM Corporation24

Exceptional Web Experience Conference 2012 - Americas

Real Business Results Increased the site access in 40%;

Increased the content authors from 8 to 40;

Eliminated failover caused by security attack ;

Acre State Portal numbers:

­ 300 Pages

­ 5000 Content

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© 2012 IBM Corporation25

Exceptional Web Experience Conference 2012 - Americas

Portal Factory

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© 2012 IBM Corporation26

Exceptional Web Experience Conference 2012 - Americas

Portal Factory Requirements

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© 2012 IBM Corporation27

Exceptional Web Experience Conference 2012 - Americas

Issue # 1Multiples Sites => Months of Development

Dev Time: 9 Months

Department #1 Department #2 Department #3

Requirement #1 – Process to automate the creation of mult iple portals

Dev Time: 4 Months Dev Time: 3 Months

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© 2012 IBM Corporation28

Exceptional Web Experience Conference 2012 - Americas

Portal FactoryMagic Solution

Page 29: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation29

Exceptional Web Experience Conference 2012 - Americas

How our Portal Factory works

ContentLibrarycreation

VirtualPortal

creation

ThemeCustomization

Contentcreation

Page 30: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation30

Exceptional Web Experience Conference 2012 - Americas

Portal Factory Project Details

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© 2012 IBM Corporation31

Exceptional Web Experience Conference 2012 - Americas

Project Roadmap Who implemented it? Duration

#1 Site Wizard Script#2 Customization Policies#3 Performance Test

Acre Team Oct 2011 – Feb 2012

Page 32: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation32

Exceptional Web Experience Conference 2012 - Americas

Portal Factory Lessons Learned

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© 2012 IBM Corporation33

Exceptional Web Experience Conference 2012 - Americas

Lessons Learned

You have to allow the departmental site administrator to do a minimum amount of customization;

You need to set standards and governance policies. The departmental admnistrators will always demands for customization features, so you need to define limits, roles and responsabilities;

Training for your departament’s admnistrator;

You need to do a performance test; It is very easy to create a new departmental portal, however you must guarantee that you can handle it.

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© 2012 IBM Corporation34

Exceptional Web Experience Conference 2012 - Americas

Citizens Portal Factory

Business Results

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© 2012 IBM Corporation35

Exceptional Web Experience Conference 2012 - Americas

Real Business Results

Ability to implement a new Secretary Site just two hours, reduced from 3 months

Portal Factory numbers:

­ 6 Secretary Sites in Production created with Portal Factory Process;

­ 16 Secretary Sites created with Portal Factory, but it is waiting for content to be loaded;

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© 2012 IBM Corporation36

Exceptional Web Experience Conference 2012 - Americas

One Stop Center Process Portal

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© 2012 IBM Corporation37

Exceptional Web Experience Conference 2012 - Americas

One Stop CenterProcess Portal Requirements

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© 2012 IBM Corporation38

Exceptional Web Experience Conference 2012 - Americas

Issue # 1Multi-Services => Multi-Places

Citizen

Service #1

5th Avenue

Service #2 Service #X

Department #1

50th Street

Department #2

Main Street

Department #X

Requirement #1 – One-Stop Service Center

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© 2012 IBM Corporation39

Exceptional Web Experience Conference 2012 - Americas

Issue # 2Multiples Services => Multiple Lines

Citizen

Service #1

Average Time Waiting Line:

30 minutes

Service #2 Service #X

One Stop Center Line #1

Average Time Waiting Line:

50 minutes

One Stop Center Line #2

Average Time Waiting Line:

75 minutes

One Stop Center Line #3

Requirement #2 – Multi Services Counter

Page 40: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation40

Exceptional Web Experience Conference 2012 - Americas

Issue # 3Different views of the same citizen

Citizen

Service #1

Requirement:Document #1

& Certification #X

Certification #X

Department #1

Requirement:Document #2

Department #2

Requirement #3 – Single Cit izens View

Page 41: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation41

Exceptional Web Experience Conference 2012 - Americas

Issue # 4Inconsistent Data

Officials

Citizens Report #1

Requirement #4 – Better Business Decis ion-Making

Citizens Report #2

Citizens Report #3

≠ ≠

Page 42: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation42

Exceptional Web Experience Conference 2012 - Americas

Issue # 5A Lot of Systems => Unproductive employee

One-stop Center Employee

Citizens Services Catalog System

url: http://gsp.ac.gov.br

Requirement #5 – Aggregate different applications on the same screen

Queue ManagementSystem

url: http://queue.ac.gov.br

SpecialistSystem

url: http://detran.ac.gov.br

Page 43: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation43

Exceptional Web Experience Conference 2012 - Americas

Issue #6Hard-coded processes & Limited Infrastructure

Flexible Process Scalable Infrastructure

Requirement #6 – Flexibi l ity and Scalabi l ity

Page 44: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation44

Exceptional Web Experience Conference 2012 - Americas

One Stop CenterProcess Portal Magic Solution

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© 2012 IBM Corporation45

Exceptional Web Experience Conference 2012 - Americas

Let’s understand the Business Process

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© 2012 IBM Corporation46

Exceptional Web Experience Conference 2012 - Americas

SpecialistCounter I

Muti ServicesCounter

One StopCenter

MainReception

SectorReception

OCA Overview – Step by Step

1 2 3

4 5 6

SpecialistCounter II

Page 47: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation47

Exceptional Web Experience Conference 2012 - Americas

GovernmentIntelligence **

Governor Secretary Directors

Architecture Overview

#1 – One Stop Center

#2 – Multi Services Counter

#3 – Single Citizens View

#4 – Better Decision-Making

#5 – Aggregate Applications

#6 – IT Flexibility & Scalability

Enterprise Service Bus

Business ProcessManager

BusinessServices

Single CitizensDatabas

OCA Employee Portal

WebSpherePortal

WebSphere Enterprise Service Bus

Oracle DBIBM DatastageQualityStage

WebSphereApplication

Server

IBM BPMProcessServer

BI: To Be Defined

BAM: IBM Business Activity Monitoring

Page 48: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation48

Exceptional Web Experience Conference 2012 - Americas

Behind the Scenes – Multi-Services Counter

4

OCA’s Employee Portal

Business Process Manager

Enterprise Service Bus

Business Services

ApplicationsDatabases

Single CitizensDatabase

Mutli-Service Counter Composite Application

Single CitizensDatabase Portlet

ServicesDelivery Portlet

QueueManagement

Single CItizensDB Service

WS API

WS

WS WS

JDBC/JPA

SpecialistsService

JDBC/JPA

Page 49: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation49

Exceptional Web Experience Conference 2012 - Americas

One Stop CenterProcess Portal Project Details

Page 50: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation50

Exceptional Web Experience Conference 2012 - Americas

Project Roadmap Who implemented it? Duration

#1 Process Model#2 Process Implementation#3 UI Implementation (portlets)#4 Web Services Implementation#4 Citizens Database Model#5 Data Integration#6 Data Quality#7 ESB Components

BRQEscala

Feb 2010 – Feb 2011

Page 51: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation51

Exceptional Web Experience Conference 2012 - Americas

One Stop CenterProcess Portal

Lessons Learned

Page 52: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation52

Exceptional Web Experience Conference 2012 - Americas

Lessons Learned

It is a hard job to get data extracted from different departments;

Spend a long time on requirement discipline: create a new software for a new business process is a big challenge;

Avoid big bang projects: prioritize it and implement pilot projects!

Engage the end user as soon as possible;

Hire Experienced Companies;

Training for your team

Ensure the participation of a Software Architect. In this kind of project, integration will be an issue.

The management of multiples companies is a big challenge, you will need an System Integrator;

Show the benefits of a BPM implementation forproject’s sponsors: BAM and processes flexibility could be a simple way to do that.

Page 53: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation53

Exceptional Web Experience Conference 2012 - Americas

One Stop CenterProcess Portal

Business Results

Page 54: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation54

Exceptional Web Experience Conference 2012 - Americas

Real Business Results

Reduced the time for a citizen to conduct a typical set of document-related transactions by approximately 97 percent–from an average of 1 week to about 1:30 hours

Consolidated the functionality of 36 limited-purpose service centers into one center handling the work of multiple departments using a single citizen database

Provided officials with a holistic view of the demographics, needs and habits of the state’s roughly 700,000 residents

OCA numbers:

­ 2 One Stop Centers

­ 5500 Citizens Services daily

­ 600 Services from 36 different Departments of different Branch

­ 400 employees

­ 92% of satisfaction

Page 55: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation55

Exceptional Web Experience Conference 2012 - Americas

Let’s talk about the future!

Page 56: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation56

Exceptional Web Experience Conference 2012 - Americas

Intranet Process Portal Intranet Social Portal

Web Experience ongoing projects

Intranet Portal

IBM Forms IBM BPM

Business Space Page

BSpace Widgets

Intranet Portal

IBM Sametime(IM & WC)

IBM Connections

Community PagesSametime

PortletsConnections

Portlets

Page 57: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation57

Exceptional Web Experience Conference 2012 - Americas

Collaboration Layer Process Layer

Integration Layer

Sametime(IM & WC) Connections

Citizens Portal

BPM BAM Forms

Content Layer

WCM

Directory Layer

Intranet Portal

Business Space

ESB WASLDAPCitizens

LDAPEmployee

Aggregation Layer

Acre Web Experience Journey Blueprint

Page 58: Acre State Government - XWebX 2012 - IBM Projects

© 2012 IBM Corporation58

Exceptional Web Experience Conference 2012 - Americas

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© 2012 IBM Corporation59

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Questions?