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Alex Bruecken Part-Time Student Order Management Program

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Alex BrueckenPart-Time Student

Order Management Program

| Alex Bruecken: Part-Time Student | August 2016#1Good afternoon, my name is Alex Bruecken, and I am a Part Time Student for the Order Management Program under Mae Franklin.

About Me:Western Illinois UniversityMajor: Marketing & BusinessMay 2017Engaged to be marriedOctober 2018

| Alex Bruecken: Part-Time Student | August 2016#I currently attend Western Illinois University with a major in Marketing & Business which I intend to complete in May of 2017. I have lived in the Quad Cities my entire life, and I currently reside in Davenport with my fianc Missy and my corgi Winston.Missy and I became engaged on May the fourth and will be getting married in October of 2018.

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Professional BackgroundDistrict ITBettendorf School DistrictTier 1 Help Desk SupportMcGladreyAssociates Degree in Liberal ArtsScott Community CollegeRetail/SalesBest Buy & Gamestop

| Alex Bruecken: Part-Time Student | August 2016#Ive always had an interest in computers. In high school I built my own and used it to produce special effects videos & photos as a hobby. I later sold computers at Best Buy and pursued a certification in Help Desk Support & Computer Repair at Scott Community College. While attending school I joined Robert Half Technology and was contracted for an assignment in IT on the Service Desk at McGladrey. Later, I was assigned hardware support for the Bettendorf School District. During my time as a contractor I completed my Associates degree, and decided to pursue a Bachelors degree in Business. My role at John Deere has presented a unique opportunity to leverage all of the skills Ive cultivated over the years, and I consider myself extremely fortunate to have received this opportunity.Information Technology is integrated into everything I do, and I intend to return to school at a later time to obtain a degree in Computer Science.3

Communications

| Alex Bruecken: Part-Time Student | August 2016#Communications

| Alex Bruecken: Part-Time Student | August 2016#One of my responsibilities is assisting in creating aesthetically consistent and professional announcements, newsletters, and even dealer materials for the OM Program. Communications are subjected to several editorial passes before they are published. I also help ensure that these communications are within John Deere branding.5

BrandingCompleted Living John DeereEnsured brand integrity in OMTrainingNewslettersOM communicationsCustomized images

| Alex Bruecken: Part-Time Student | August 2016#I spent a good amount of time completing JDU courses on branding, as well as Living John Deere. I utilize this training to create on-brand images that do not compromise the John Deere legacy. I have also utilized my skills in Photoshop to customize images for our dealer distributions by linking them directly to John Deere Sales Center.6

BrandingCompleted Living John DeereEnsured brand integrity in OMTrainingNewslettersOM communicationsCustomized images

| Alex Bruecken: Part-Time Student | August 2016#I spent a good amount of time completing JDU courses on branding, as well as Living John Deere. I utilize this training to create on-brand images that do not compromise the John Deere legacy. I have also utilized my skills in Photoshop to customize images for our dealer distributions by linking them directly to John Deere Sales Center.7

John Deere Sales Center DemonstrationDemonstrates end-to-end processProof of conceptRecorded partially in Cert Filled in gaps with UX mockupsCombined fake and real footage

| Alex Bruecken: Part-Time Student | August 2016#Utilizing my video-editing background, I was assigned to work with User Experience to create a video depicting the end-to-end Order Management process. This proof-of-concept showed off the OM vision for the John Deere Sales Center and how it would drastically improve every aspect of the sales process for dealers. Part of the video was recorded in a testing environment, however, much of the functionality we wanted to show dealers and John Deere employees was not yet finished.I partnered with Eric Tufts of the UX team to create mock-ups of what the screens will look like and made them interactive in a program called InVision. Combining the footage from Cert and InVision, we depicted process from start-to-finish, hopping to mockups when the test environment did not function.The video was shared at a dealer conference in Australia to a great deal of positive feedback, and has since been circulated among Deere leadership and made available through the Dealer Portal on Pathways.

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Order Management Leadership SeriesInterviewed OM ChampionsThad NevittMalcolm RhodesLarry BrewerJoel Van VarkDavid ThorneEdited for contentAdded effectsUploaded to John Deere Video

| Alex Bruecken: Part-Time Student | August 2016#The last of my noteworthy communications contributions is the Order Management Leadership Series.These were Interviews conducted with Order Management Program champions, where they could share insight on the councils they sit on and the decisions they have to make.I recorded several of these interviews, collaborated on scripts, and then edited them for content with Adobe Premiere. Adding effects where necessary.9

SharePoint

| Alex Bruecken: Part-Time Student | August 2016#SharePoint Access RequestsHigh volume of requestsOften vagueEmails routed only to meCreated shared mailboxUtilized SharePoint & InfoPath forms

| Alex Bruecken: Part-Time Student | August 2016#One of my primary duties is to act as a SharePoint administrator. When users are denied access in SharePoint, they have the option to request it and it used to email me directly. These requests were often very vague.I would have to reach out to the individual, ask for their position, their primary contact in the program, and then I would have to contact their manager to approve their access. This could take days if emails were not responded to immediately on both sides, and often required the assistance of my mentor to determine the best place to put them in our PDL structure.To alleviate gaps on days I was out of the office or otherwise engaged, I requested a Shared Mailbox to be monitored by myself and my team.I configured the aforementioned mailbox to automatically reply to any requests, and redirect users to a form in SharePoint that prompted them for all of the correct information.

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SharePoint Access RequestsHigh volume of requestsOften vagueEmails routed only to meCreated shared mailboxUtilized SharePoint & InfoPath forms

| Alex Bruecken: Part-Time Student | August 2016#One of my primary duties is to act as a SharePoint administrator. When users are denied access in SharePoint, they have the option to request it and it used to email me directly. These requests were often very vague.I would have to reach out to the individual, ask for their position, their primary contact in the program, and then I would have to contact their manager to approve their access. This could take days if emails were not responded to immediately on both sides, and often required the assistance of my mentor to determine the best place to put them in our PDL structure.To alleviate gaps on days I was out of the office or otherwise engaged, I requested a Shared Mailbox to be monitored by myself and my team.I configured the aforementioned mailbox to automatically reply to any requests, and redirect users to a form in SharePoint that prompted them for all of the correct information.

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SharePoint IssuesDifficult to navigateComplicated foldersThousands of filesNo functional search

| Alex Bruecken: Part-Time Student | August 2016#In addition to administration, I was charged with improving the Order Management SharePoint.The old site was difficult to navigate, was divided into 10 sub-sites, and had an extremely complex folder hierarchy.Whenever a folder is created in SharePoint, it extends the hyperlink. There is a max of 255 characters in a hyperlink. Many of our links were approaching this limit. Something had to change.With these considerations in mind, my team and I set about redesigning the SharePoint both aesthetically and functionally.13

SharePoint Redesign Research & PlanCollected feedbackRe-examined navigationThree clicksBegan in Excel

| Alex Bruecken: Part-Time Student | August 2016#We interviewed all of the business and IT leads of workstreams in the Order Management program. We asked what they needed, what they didnt need, Some teams had created their own separate sites out of frustration with the Global Order Management one. My goal was to enable teams to have a collaboration tool that facilitated their work, and that did not obstruct it.We consolidated all of the previous sites content into broader categories.We built the site around each navigation item answering a question. We explored the psychology of what users click where they do, and how best to guide them.Our goal was to get users to content they needed in less than three clicks.The earliest rendition of what our site would look like was created in Excel for Advisory Board Approval.14

SharePoint Redesign - Prototyping

InVision

| Alex Bruecken: Part-Time Student | August 2016#We then mocked up the site in Adobe Photoshop. We made these mock-ups interactive through the use of a web-application called InVision.InVision enabled us to walk our advisory board through our proposed designs. And give the illusion that the site existed and was interactive.We would make tweaks to the Photoshop file based on feedback, and after several iterations we reached a concept that the board approved.We then had to make the site a reality15

SharePoint Redesign - Development

| Alex Bruecken: Part-Time Student | August 2016#After approval, I requested a SharePoint site and began to edit HTML and CSS code of out-of-the-box SharePoint to make it look like our PhotoShop mock-up. I was charged with making it look unique and professional, but also minimizing the amount of custom-code that would need to be kept up. I consolidated all of my changes into one CSS sheet and a handful of Javascript files.Through the process I received constant feedback from leadership and peers on usability and aesthetic improvements. I am very proud of the way it turned out.Next we had to improve the functionality. A show of hands, who here has ever used Amazon?

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SharePoint Redesign - Metadata

| Alex Bruecken: Part-Time Student | August 2016#Amazon is driven by Metadata.You may have been using metadata and not even known!Here you can see the similarities between searching Amazon for a John Deere hat and searching the new Order Management SharePoint for a job-aid document

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SharePoint Redesign - Metadata

| Alex Bruecken: Part-Time Student | August 2016#SharePoint Refresh Functional ImprovementsEliminated FoldersImplemented Tagging & MetadataFunctional Search, easier navigation

| Alex Bruecken: Part-Time Student | August 2016#As mentioned before. Folders created numerous problem with file organization.It was often nearly impossible to find a document in the labyrinth of folders unless you knew the soldier beforehand.Metadata creates a functional search, and filters on numerous types of data. Author, date, document contents, etc.

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Eyes on the HorizonFinish Marketing Degree at WIUMay 2017Obtain IT DegreeInterests:User ExperienceInformation TechnologyMarketingSharePoint support

| Alex Bruecken: Part-Time Student | August 2016#As for my future plans I will finish my Bachelors at Western. Through my responsibilities on this assignment I have developed interests in User Experience, it combines the psychological and analytical aspects of marketing with the design and technical facets of computer science. I also have interest in Information Technology and the early development program, as well as marketing and SharePoint support.Beyond my developed interests I have learned that there is no point-A-to-point-B path to success. Many employees Ive spoken with began as something completely different, and Im greatly excited to see where my path takes me.

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Any Questions?

| Alex Bruecken: Part-Time Student | August 2016#21

| Alex Bruecken: Part-Time Student | August 2016#

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