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    ANALYSIS - 1 DATA TABULATION AND INTERPRETATION

    Q. 1. GENDER WISE DISTRIBUTING OF POPULATION

    GENDER %

    MALE 70

    FEMALE 30

    INTERPRETATION: -

    Out of total sample of 100 people, 70% of the respondents were male and 30% of the respondent

    were female.

    MALE 70%

    FEMALE 30%

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    Q. 2. AGE WISE DISTRIBUTING OF POPULATION

    AGE %

    16

    INTERPRETATION: -

    Out of total 100 respondents, 27% were less than 30 years, 25% were between 30-40 years, 32% were

    between 40-50years and 16% were above 50 years.

    27

    25

    32

    16

    AGE%

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    Q. 3. ORIGIN WIE DISTRIBUTION OF POPULATION

    ORIGIN % OF RESPONDENTLOCAL 84

    MIGRANT 16

    INTERPRETATION: -

    Out of total sample 84% of the people were local and 16% were from other states.

    84%

    16%

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    Q. 5. EDUCATIONAL QUALIFICATION WISE DISTRIBUTION OF POPULATION

    EDUCATION %

    UG 4

    GRADUATION 45

    PG 51

    INTERPRETATION: -

    out of the samples taken only 4 were under graduates, 45 were graduates and 51 were post graduates.

    UG 4%

    GRADUATION 45%PG 51%

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    Q. 6. ORGANISATION WISE DISTRIBUTION OF POPULATION

    EMPLOYEE OF %

    CENTRAL GOVT. 22

    STATE GOVT. 46

    SEMI GOVT. 32

    INTERPRETATION: -

    out of the samples taken 22% were employee of Central Govt., 45 were State Govt.Employees and 32%

    CENTRAL GOVT. STATE GOVT. SEMI GOVT.

    22

    46

    32

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    were semi government employees.

    Q. 7. PAY SCALE WISE DISTRIBUTION OF POPULATION

    PAY SCALE %

    12

    INTERPRETATION: -

    0 5 10 15 20 25 30 35 40

    38

    31

    19

    12

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    38% people had the pay scale below Rs.10000, 31% of the respondents had the pay scale between

    Rs.10000-15000, 19% had the pay scale between Rs. 15000-20000 and 125 had the pay scale

    above Rs.20000

    Q. 8. INVESTMENT OBJECTIVE OF THE RESPONDENT

    INVESTMENT OBJECTIVE SCORE

    TAX SAVING 311

    RETURN 270

    SAFETY 277

    LIQUIDITY 144

    TAX SAVING

    RETURN

    SAFETY

    LIQUIDITY

    0 50 100 150 200 250 300 350

    311

    270

    277

    144

    Score

    InvestmentO

    bjective

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    INTERPRETATION: -

    Tax Saving got maximum points as the investment objective i. e. maximum people ranked it as 1st

    investment objective

    safety was found to be as the 2nd most important investment objective

    Return was ranked 3rd by maximum people.

    Liquidity was ranked 4th by maximum people

    RANK WISE DISTRIBUTION OF TAX SAVING AS OBJECTIVE

    RANK TAX SAVING AS MOTIVE (%)

    1 47

    2 29

    3 12

    4 12

    INTERPRETATION: -

    out of the samples taken 22% were employee of Central Govt., 45 were State Govt.Employees and 32%

    were semi government employees.

    1 10%

    2 20%

    3 30%

    4 40%

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    RANK WISE DISTRIBUTION OF RETURN AS OBJECTIVE

    RANK TAX SAVING AS MOTIVE (%)

    1 22

    2 31

    3 42

    4 5

    INTERPETATION

    22%

    31%

    42%

    5%

    1

    2

    3

    4

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    22% respondents ranked return as 1st investment objective, 31% ranked 2nd,

    42% ranked 3rd and 5% as rank 4th

    RANK WISE DISTRIBUTION OF SAFETY AS OBJECTIVE

    RANK SAFETY AS MOTIVE (%)

    1 28

    2 313 31

    4 10

    INTERPETATION

    1 10%

    2 20%

    3 30%

    4 40%

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    28% respondents ranked 1st the safety objective, 31% ranked 2nd,

    31% ranked 3rd and 10% ranked it as 4th

    RANK WISE DISTRIBUTION OF LIQUIDITY AS OBJECTIVE

    RANK LIQUIDITY AS MOTIVE (%)

    1 32 10

    3 15

    4 72

    10%

    20%

    30%

    40%

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    INTERPETATION

    03% respondents ranked 1st the Liquidity objective, 10% ranked 2nd,

    15% ranked 3rd and 72% ranked it as 4th

    Q. 9. INVESTMENT AVENUE IN ORDER OF PREFERENCE

    SCORE

    PF 706

    MF 480

    SS 487

    FD 453

    STOCK MARKET 331

    GOLD 349

    INSURANCE 459

    REAL ESTATE 337

    PREFEREDINVESTMENT AVENUE

    200

    300

    400

    500

    600

    700

    800

    MFFD

    GOLD REAL ESTATE

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    INTERPETATION

    03% respondents ranked 1st the Liquidity objective, 10% ranked 2nd,

    15% ranked 3rd and 72% ranked it as 4th

    RANK WISE DISTRIBUTION OF PF

    RANK PF %1 66

    2 7

    3 8

    4 8

    5 3

    6 0

    7 7

    8 1

    PFMF

    SSFD

    STOCK MARKETGOLD

    INSURANCEREAL ESTATE

    0

    100

    1 2 3 4 5 6 7 80

    10

    20

    30

    40

    50

    60

    70

    80

    Column C

    Column B

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    INTERPRETATION

    66% of the respondents ranked PF as 1st, 7% as 2nd, 8% as 3rd, 8% as 4th, 3% as 5th, 0% as 6th, 7%as 7th and 1% ranked it as 8th

    RANK WISE DISTRIBUTION OF MF

    RANK PF %

    1 3

    2 11

    3 31

    4 14

    5 14

    6 17

    7 6

    8 4

    1 2 3 4 5 6 7 80

    5

    10

    15

    20

    25

    30

    35

    Column B

    Column C

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    INTERPRETATION

    03% of the respondents ranked MF as 1st,11% as 2nd, 31% as 3rd, 14% as 4th, 14% as 5th, 17% as 6th,

    6% as 7th and 4% ranked it as 8th

    RANK WISE DISTRIBUTION OF SAVING SCHEMES

    RANK SS %

    1 5

    2 27

    3 7

    4 19

    5 18

    6 8

    7 9

    8 7

    10

    15

    20

    25

    30

    Column B

    Column C

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    INTERPRETATION

    05% of the respondents ranked SS as 1st,27% as 2nd, 7% as 3rd, 19% as 4th, 18% as 5th, 8% as 6th,

    9% as 7th and 7% ranked it as 8th

    RANK WISE DISTRIBUTION OF FD

    RANK SS %

    1 5

    2 13

    3 18

    4 17

    5 16

    6 11

    7 12

    8 8

    1 2 3 4 5 6 7 8

    0

    5

    8

    10

    12

    14

    16

    18

    20

    Column B

    Column C

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    INTERPRETATION

    05% of the respondents ranked FD as 1st,13% as 2nd, 18% as 3rd, 17% as 4th, 16% as 5th, 11% as 6th,

    12% as 7th and 8% ranked it as 8th

    RANK WISE DISTRIBUTION OF STOCK MARKET

    RANK SM %

    1 2

    2 12

    3 10

    4 7

    5 8

    6 15

    7 13

    8 33

    1 2 3 4 5 6 7 80

    2

    4

    10

    15

    20

    25

    30

    35

    Column B

    Column C

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    INTERPRETATION

    02% of the respondents ranked SM as 1st,12% as 2nd, 10% as 3rd, 7% as 4th, 8% as 5th, 15% as 6th,

    13% as 7th and 33% ranked it as 8th

    RANK WISE DISTRIBUTION OF GOLD

    RANK GOLD %

    1 3

    2 6

    3 5

    4 15

    5 18

    6 14

    7 25

    8 14

    1 2 3 4 5 6 7 8

    0

    5

    15

    20

    25

    30

    Column B

    Column C

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    INTERPRETATION

    3% of the respondents ranked GOLD as 1st,6% as 2nd, 5% as 3rd, 15% as 4th, 18% as 5th, 14% as 6th,

    25% as 7th and 14% ranked it as 8th

    RANK WISE DISTRIBUTION OF INSURANCE

    RANK INSURANCE %

    1 3

    2 6

    3 5

    4 15

    5 18

    6 14

    7 258 14

    1 2 3 4 5 6 7 80

    5

    5

    10

    15

    20

    25

    30

    Column B

    Column C

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    INTERPRETATION

    7% of the respondents ranked GOLD as 1st,20% as 2nd, 14% as 3rd, 13% as 4th, 9% as 5th, 14% as 6th,

    13% as 7th and 10% ranked it as 8th

    RANK WISE DISTRIBUTION OF REAL ESTATE

    REAL ESTATE %

    1 3

    2 6

    3 5

    4 15

    5 18

    6 14

    7 258 14

    1 2 3 4 5 6 7 80

    10

    15

    20

    25

    30

    Column B

    Column C

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    INTERPRETATION

    7% of the respondents ranked REAL ESTATE as 1st,4% as 2nd, 7% as 3rd, 7% as 4th, 14% as 5th,

    20% as 6th, 1% as 7th and 22% ranked it as 8th

    Q. 10. EXPECTED RETURNS FROM VARIOUS INVESTMENT AVENUES

    INVESTMENT AVENUE EXPECTED RETURNS

    PF 9.57

    MF 23.21

    SS 8.94

    FD 10.72STOCK MARKET 37.56

    GOLD 14.78

    INSURANCE 15.79

    REAL ESTATE 49.51

    1 2 3 4 5 6 7 80

    5

    30

    40

    50

    60

    DRETURN

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    INTERPRETATION

    It was found that people expect maximum return from real estate, followed by stock market and mutual

    fund, people expected least return from saving schemes

    Q. 11. RISK PERCEPTION OF VARIOUS INVESTMENT AVENUES

    INVESTMENT AVENUE RISK PERCEPTION

    STOCKS 3.49

    BONDS 2.49

    REAL ESTATE 2.02GOLD 2.08

    PFSS

    STOCK MARKETINSURANCE

    0

    10

    20

    INVESTMENT AVENUE

    EXPECTE

    1.5

    2

    2.5

    3

    3.5

    4

    RiskPerception

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    INTERPRETATION

    65% of the respondents invest when money is available 26% at the closing of the year, 9% at the beginning

    of the month and only 2% invest at the end of the month

    Q. 13. FACTORS INFLUENCING INVESTMENT DECISION

    SCORECA 2.34

    PEERS 2.5

    NEWS PAPER 2.76

    OTHER 2.43

    INFLUENCE ON

    INVESTMENT DECISION

    Statrting of the MonthAs Money Available

    0

    10

    20

    PEERS

    PAPER

    OTHER

    2.5

    2.76

    2.43

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    INTERPRETATION

    According to survey, news paper is the most influencing factor to them while making an investment

    decision, followed by suggestions of peers, followed by other sources and suggestions of CA is the least

    influencing factor

    Q. 14. PREFERRED SOURCE OF INFORMATION

    INFORMATION SOURCE %

    MAGAZINE 13

    TV 53

    DAILY NEWSPAPER 37

    FINANCIAL NEWSPAPER 48

    INTERNET 44

    CA

    2.1 2.2 2.3 2.4 2.5 2.6 2.7 2.8

    2.34

    .

    DAILY NEWSPAPER

    FINANCIAL NEWSPAPER

    INTERNET

    37

    48

    44

    Column C

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    INTERPRETATION

    According to the respondents television is the most preferred source of information, followed by financial

    newspaper and internet

    MAGAZINE

    TV

    0 10 20 30 40 50 60

    13

    53