amjad sir ppt
TRANSCRIPT
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AIAIMS
PRESENTS:
BABY SOAP COMPANY
T E A M M E M B E R S :
AVAIZ KHAN #17
QAZI MUSTAFIZUL HAQUE #44
OWASE QURESHI #46
SADDAM HUSSAIN #48
AFFAN SAMNAKE #4 ARIBA SHAIKH #!4
RUKHSAR SHAIKH #6"
ALI SHAIKH #66
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SALES MANAEMENT OFBABY SOAP $%OYZ&
$EN%OYMENT LIES'WHERE %OYZFLIES&
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SALES MANAEMENT OF $%OYZ&
In this presentation we’ll showyou; the marketing strategy,
fnancial aspects, promotionalactivity to be carried out as a part osales management, we will alsomention advertisement we’ll use,
and the places everyone can catchour product, and fnally we will seethe implementation o the sales
activity
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The purpose of this project?
More
knowledgeaboutmarketing.
How to usepublicy
the right way.
working inteams
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( Market Strategy: Joyzmission
JOYZ Social Mission is to help encourage children to
e!elop a healthy attitude to"ards their li!elihood#
To de!elop a positi!e impact on parents mindset
To"ards the $rand#
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( Market Strategy: JOYZmarketing o$jecti!e
JOYZ Soap a"areness
%hildren consumer a"areness
%reate T"itter acti!ity & other socialmedia
'ain shelf space at retail outlets
(romotion through !isualmerchandising
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(ush strategy
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( Market Summary: JOYZmarket needs
)igh *uality products
(roducts that can enhance their health and "ell $eing
+fforda$le price
+!aila$ility
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( Marketing Mi,: JOYZproduct
I)*+,-.,)/0 P+230,
Sodium Moisturizing +gent
Sodium palm %leansing +gent
'lycerin Moisturizing +gent
Titanium dio,ide -hitening +gent
-ater issol!ing o,idizers
+loe .era /reshening the skin
/ragrance 0efreshing smell
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A R K E T S
L S H O P S
Marketing Mi,: JOYZplace
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ifferent promotional channels
!"#$ I" M%&&$ !I$'%&M()H%"*I$
$#(+"
*I$#(I-'#I+""#+(/
)+"#$#$ I"
$)H++&$
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The company7s goal
+urcompany
0oy1
kidsaudience
+ur brand new
product.
$ot andglowing
skin, lock inmoisture
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( Market Strategy: Joyzfinancial o$jecti!e
8ncrease sales of JOYZ 9+9Y SO+(%reate dialogue de$ate and discussion
a$out the true meaning of organic product
and its usage8ncrease footfall in malls $y conducting
!arious e!ents for kids and distri$ute freesamples
(urchase of point displaysTo allocate the resource for a$o!e o$jecti!e
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JOYZ CO.
HUMANRESOSURCES
FinancialaspecTs
PUBLICRELATIONSHIPS
Adminis!ai"ea!ea
a#anA"ai$
P!esidenO%ASE &URESHI
ali
Ma!'ein(Sales)Mana(e!
a!i*asaddam+a$i
,ICE P!esidenRU-HSAR SHAI-H
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Ma!'ein(
B!c/0!e
S/ape 1
sap
T/epse!
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( Market Strategy: Joyztarget market
C/ild!en 2345 6ea!s ld
Hi(/ incme (!0ps
Uppe! middle class
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( T)+;< YO=