20170308 innovation speech - ecv international · botsify chatfuel flowxo converse.ai api.ai....
Post on 22-May-2020
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Innovation
Trends in 2017• Live video stream• Video Content
• One-to-one marketing• AR & VR
MARKETING
Less Budget Less staff省钱 省人
营销自动化
“Content is king”----1996
Auto sharing on Multi platforms
InstagramWebsite
。。。。。。
G+Flickr
RSS
EDM
Douban
CoverallGlobalsocialmediasites
Twitterfeed，follow5,friendfeed,等工具
Old tools: Ifttt, Zapier
2016 Apr. Facebook API
Test my wechat chatbot
Chatbots成为必备
BotsifyChatfuelFlowxo
Converse.aiAPI.ai
图灵机器人网易七鱼智齿机器人小i机器人
从业者看未来
个人品牌、小团队品牌的崛起，大公司可以参考哪些？• 跨界成为常态，是创新的源泉,80/20%法则• 失败是正常，拥抱失败是正确的态度• 着眼于组织形态变化
MORETOEXPLORE
Innovation
cross devices
sCRMBig DataSells
Cross brand coop
…
ThankYou
Weibo:@Lawrence治钧
Instagram:@Lawrenceim
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