7 things small businesses need to know about social media now

Barbara B. NixonBarbara B. NixonAssistant Professor :: Southeastern UniversityAssistant Professor :: Southeastern University

Now.Now.Prepared for

#SIFEseu#SIFEseu

@BarbaraNixon@BarbaraNixon

A Quick Survey

Your Small Business Name Here

How To Vote via TextingSend text to this number

22333Message:

18697 and then your response(s)

18697

Social Media Cat Videos

Learn what social media is.

Discover where are

your customers

and community are online.

It ain’t free.It ain’t free.

Be paranoid.*

*Just a little.

Stay curious.

Three Three ChallengesChallenges

Read. This. Now.Now.

Groundswell: Winning in a World Transformed by Social Technologies– Charlene Li & Josh Bernoff

Join. This. Now.Now.

Develop. This. Now.Now.

SocialMediaPolicy

For links to slides & sites

mentioned today, see

bit.ly/seusife

1. Learn what social media is2. Discover where your

customers & community are online

3. Listen first4. Then chime in5. It ain’t free6. Be paranoid (just a little)7. Stay curious

The ONE thing

CONTACT ME

Barbara B. Nixon, Ph.D. (ABD)Assistant Professor, Communication DepartmentSoutheastern University

Life Member & Past President of the International Listening Association (listen.org)

E-mail: bnixon@auburnalum.org

Twitter: barbaranixon

Skype: barbara.b.nixon

Blog: publicrelationsmatters.com