agile & ux what changes and other c.r.a.p
Post on 20-Aug-2015
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UX
The way a person feels about using a product, system, or service.
Many disciplines contribute, including computer science, psychology, ergonomics, engineering, systems thinking, and graphic design.
UX Practices
• User Research–Personas
• User Modeling– Scenarios
• Task Analysis/Design–Use Cases
• UI Design–Hi-Fidelity
Prototypes• Contrast• Repetition• Alignment• Proximity
Opt
In
Internal External/Customer Facing
UX Appetite
Time Entry
Com
pelle
d
Search
SocialNetworks
Insurance Claims
E-MailBack-End
E-MailClient
Agile
A collection of software practices focused on incremental and adaptive development.
Many disciplines contribute, including computer science, psychology, ergonomics, engineering, systems thinking, and graphic design.
Agile Practices
• Customer Collaboration–Clearly Defined
Customer• Backlog–User Stories
• ATDD / TDD
– Features/Scenarios• Simple &
Evolutionary Design– Low-Fidelity
Prototypes– Iterative
What Changes
• UX teams not staffed for one UX person per team• Release Planning sometimes fails to include UX• Two week iterations can be too short for UX + Dev• Teams encouraged to use light-weight practices and
focus on reducing waste
What We Can Do
• Move team from SCRUM to kanban to better understand flow
• Program/Feature Alignment Room• Create Classes of Service• See UX Appetite Grid
• Feature Mapping to deliver MVP by Persona type
User Story Mapping
• Describe the story using lightweight tools• Understand the pain points• Focus on Customer Value• Converge on solutions
User Story Mapping Steps
1. Capture the basic story & decompose steps as necessary
2. Talk about pain points3. Prioritize
Persona:Connected Communicated Consumer (CCC)
• Cross Generational• Smart Phone• Always connected• Twitter• Facebook• Amazon Reviews• Froogle
Now, you do it.
• One person volunteered to be the CCC
• Scenario– CCC is at the mall– Clothes shopping– Just walked in the
door
– Describe what happens next
• Rest of Team– Capture the story on
post-it notes– One key item per note– No Leading Questions
• Ten Minutes
User Story Mapping
• Describe the story using lightweight tools• Understand the pain points• Focus on Customer Value• Converge on solutions
Lean Startup
Lean Startup is a disciplined, scientific & capital efficient method for discovering & building products and services that people love.
# 2 Best Seller
Build, Measure, Learn
• Form a hypothesis• Implement lightest-weight possible way to get
feedback– Do we even need to build software?
• Measure Results• Iterate toward a Minimally Viable Product– An “iteration” is a single build, measure, learn
cycle
Test First Design
Door is Locked• Text to open door• Customer Value– Easy Access– Feel Trusted
• Business Value– Allows capture of consumer data– Have customer phone number in case of theft– Notifications to sales person
Now, you do it.
Wrong Sizes• Use paper and pencil• Come up with a hypothesis and a test for it• 5 minutes
Test First Design
Wrong Sizes• Scan barcode and Request Size• Customer Value– Don’t have to leave changing room– Personal Service
• Business Value– Better service => more sales– Not in stock; prompt to order
Agile - VS - Lean StartupAgile Lean StartupProduct Roadmap Business Model CanvasProduct Vision Product Market FitRelease Plan Minimal Viable ProductSprint KanbanSprint Review Pivot or Persevere DecisionOn-Site Customer “Get Out Of The Building”User Story HypothesisBacklog “To Learn” ListDefinition of Done Validated LearningRed-Green-Refactor Learn-Measure-BuildCustomer Feedback Customer ValidationAcceptance Test Split TestVelocity AARRRMock Object Feature FakeContinuous Integration Continuous DeploymentCertified Scrum Master Customer Success Manager
- Joshua Kerievsky
Flash Builds
• Watch the Nordstrom Innovation Lab: Click this link http://www.youtube.com/watch?v=szr0ezLyQHY
Review
• UX• Agile• What Changes• What We Can Do• Agile/UX Practices– User Story Mapping– Lean Startup and Test First Design– Flash Builds
Questions, Comments?
@jonRstahl
216.236.4705
jon.stahl@leandog.comdoc@leandog.com
@DocOnDev
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