aligning your start-up with the common core - mars best practices

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How do Common Core State Standards (CCSS) in the US affect your business in the education innovation sector? Find out at the first presentation in our Education Innovation series. The CCSS were developed by leaders from the US National Governors Association and the US Council of Chief State School Officers, and have been adopted by most states in the US. These new standards provide teachers and parents with a consistent, clear understanding of what K-12 students are expected to learn. Under the CCSS, educational materials delve deeper into fewer topics, so students master the content, rather than memorizing, and learn hands-on, real-world skills. The new standards create a nationwide framework for educators across the US. Michael Campbell, President, Forward Thinking EDU, discusses the CCSS, and why these standards matter to your startup’s product marketing strategy. We’ll address the following, and more: -When the political rhetoric will settle regarding the CCSS? -What types of content do teachers expect— aligned, supported or integrated? -How can the CCSS change learning and teaching?

TRANSCRIPT

Michael  Campbell  President,  Forward  Thinking  EDU  

Aligning  Your  Start-­‐Up  with  the  Common  Core  

• Who  am  I  • What  I  do  • Why  am  I  here?  

A  Quick  Overview  

• Genesis  of  the  Common  Core  State  Standards  • Aligned,  Supported,  or  Integrated  • Changing  EducaKon  –  Your  Opportunity  

Our  Time  To  Make  A  Difference  

EducaKonal  Issues  We  Face  

Imagine  a  Race  

IntroducKon  

Beginning  in  the  Spring  of  2009,  Governors  and  state  commissioners  of  educaKon  from  48  states,  2  territories  and  the  District  of  Columbia  

commiUed  to  developing  a  common  core  of  state  K-­‐12  English-­‐language  arts  (ELA)  and  mathemaKcs  standards.    

The  Common  Core  State  Standards  Ini/a/ve  (CCSSI)  was  a  state-­‐led  effort  coordinated  by  the  NaKonal  Governors  AssociaKon  (NGA)  and  the  Council  of  

Chief  State  School  Officers  (CCSSO).    www.corestandards.org  

Common  Core  IniKaKve  –  In  the  Beginning  

•  Standards  varied  across  the  states  •  Global,  not  neighborhood  compeKKon  (economic)  •  High  school  wasn’t  preparing  students  for  college  or  careers  

Why  Common  Standards  

•  Prepare  students  with  knowledge  and  skills  to  succeed  in  college  and  career  

•  Ensure  consistent  expectaKons  regardless  of  a  student’s  locaKon  •  Provide  educators,  parents,  and  students  with  clear,  focused  guideposts  

•  Offer  economies  of  scale  and  sharing  of  best  pracKces  

Common  Core  ObjecKves  

Math  and  English  Language  Arts  Focus  

The  Common  Core  State  Standards  were  designed  to  be:  • Focused,  coherent,  clear,  and  rigorous  •  InternaKonally  benchmarked  • Anchored  in  college  and  career-­‐readiness  • Evidence  and  researched-­‐based  

IntenKonal  Design  

The  Biggest  Challenge  •  In  the  MathemaKcs  classroom,  focusing  on  computaKon  to  focusing  on  problem  solving  strategies  –  stands  to  be  one  of  the  biggest  challenges  teachers  face  as  they  work  to  implement  the  new  standards  •  In  Language  Arts  and  Literacy,  educators  have  challenged  the  focus  on  informaKonal  texts  and  that  they  do  not  dictate  content  but  are  really  just  guidepost  for  the  skills  needed  in  both  elementary  and  secondary  educaKon  

• Alaska,  Nebraska,  Texas,  and  Virginia  –  opt  out  • Minnesota  adopts  ELA  only  • 85%  of  US  student  populaKon  

Where  the  Standards  Have  Been  Adopted  

• Florida,  Arizona,  and  Iowa  • New  York  •  Indiana  • An  issue  of  local  control  vs.  state  and  naKonal  control  

PoliKcs  and  the  SeUling  of  the  Standards  

Aligned,  Supported,  or  Integrated  

SupporKng  the  Common  Core  

IntegraKon  of  the  Common  Core  

•  Just  another  thing  • Accountability  •  In  the  classroom  

EffecKve  in  the  Classroom  

• Student  achievement  • On-­‐Kme  graduaKon  • College  and  career  readiness  

Keep  Students  on  Track  

Apps  are  becoming  the  new  textbooks  

Replacing  Textbooks  

Local  experKse  will  be  important  

CreaKng  New  Learning  Tools  

57%  of  Districts  are  slightly  prepared  to  administer  assessments  

Opportunity  for  Assessments  

• Prepare  a  quiz  or  challenge  to  assess  how  much  informaKon  parKcipants  learned  • Survey  parKcipants  to  see  if  they  found  the  training  beneficial  

Assessment  and  EvaluaKon  

OpportuniKes  abound  

Wrapping  Up  

Michael  Campbell  mcampbell@forwardthinkingedu.com  

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