an intro to the innovation pyramid - lecture notes ele3701

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An introduction to the Innovation Pyramid. Lecture notes, ELE3701 Innovation and Entreprenurship BI Norwegian Business School. Day I.

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Introduksjon til

Innovasjons-pyramiden

Rangen, Christian og Øvstebø, Elisabeth (2012) Working paper. Handelshøyskolen BI

Innovasjonspyramiden

• …er et verktøy for å utvikle et felles språk, felles forståelse og felles handling rundt innovasjon.

• ...er både et strategi verktøy og en leken metode for å utfordre organisasjonen til å tenke større, skape endring og gjennomføre innovasjon.

• …, sammen med ‘’visual thinking facilitation’’, hjelper bedrifter skape innovasjon rundt hvordan de skaper innovasjon.

påNi nivåer

innovasjon

1.

Design og markedsføring

1.

Produkt

2.

Produkt

3.

Tjeneste

4. Marked, kunder og kanaler

5. Teknologi

6. Prosesser

7. Ledelse

8.

Forretningsmodell

9.Bransje

InkrementeltSmå, logiske skritt, gradvis forbedring

Radikalt. Aldri vært gjort før.

Working paper Innovating how we innovate.

Rangen, Christian og Øvstebø, Elisabeth (2012) Working paper. Handelshøyskolen BI

References Model structure and content Afuah, Allan (2003) Innovation Management, pg. 13 - 46Andersen, Michael Moesgaard (2010) Return on Strategy: how to achieve itAnthony, Scott D., et.al (2008) Innovator's Guide to Growth: Putting Disruptive Innovation to Work Design workshop (2011a) Action research workshop. Stavanger, NorwayDesign workshop (2011b) Action research workshop, Stavanger, Norway Hamel, Gary (2007) The Future of Management Markides, Constantinos (2008) Game-Changing Strategies:

How to Create New Market Space in Established Industries by Breaking the Rules Skarzynski, Peter and Gibson, Rowan (2008) Innovation to the Core:

A Blueprint for Transforming the Way Your Company Innovates Tidd, Joe and John Bessant (2009)Managing Innovation: Integrating Technological, Market and Organizational Change  Visual thinking designAllee, Verna (2002) The Future of Knowledge: Increasing Prosperity through Value Networks Duarte, Nancy (2008) slide:ology: The Art and Science of Creating Great PresentationsDuarte, Nancy (2010) Resonate: Present Visual Stories that Transform AudiencesOsterwalder, Alexander and Pigneur, Yves (2010) Business Model Generation:

A Handbook for Visionaries, Game Changers, and Challengers Roam, Dan (2008) The Back of the Napkin: Solving Problems and Selling Ideas with PictureSibbet, David (2010) Visual Meetings: How Graphics, Sticky Notes and Idea Mapping Can Transform Group Productivity. Sveiby, Karl-Erik (2002) K-MAP – Knowledge Management Activity Planning Toolkit  

For further information, please seehttp://engageinnovate.wordpress.com

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