anna barošová, michal Šusták (omd czech – tým 2)

50%OFCZECHSDIEOFCARDIOVASCULARDISEASESALTHOUGHWEKNOWRISKFACTORSANDWECANAVOIDTHEM.

Whyisthisstatisticssohighthen?

HEALTHCAREAFFECTSHUMANHEALTHONLYFROM20%,80%CONSISTSFROMGENETICCODE,LIFESTYLEANDOTHERS.

PEOPLEHAVETOCHANGETHEIRLIFESTYLEBYTHEMSELVESANDAVOIDCVD.WECANINFLUENCETHEMBYPUBLICHEALTH

AnnaBarošová,MichalŠusták

#mámISSUE

AnnaBarošová,MichalŠusták

#mámINPUTS

OURTG

Technology adopters

Take care of themselves and want to make the most of their lives

Content SHARING

BiohackersBuild social capital

Information addicted but comfortable

Life hacks

Tools for everything

Have PASSIONS

AnnaBarošová,MichalŠusták

WEALLHAVEHEARTWE’REDRIVENBYPASSIONSBUTOURHEARTSBEATFORDIFFERENTPASSIONS

ANDWHATDOESYOURHEARTBEATSFOR?

WEWILLLETPEOPLEBEDRIVENBYTHEIRPASSIONS.

SHAREYOURPASSION SPREADAWARENESS

HASHTAG: #mamsrdce

AnnaBarošová,MichalŠusták

#mámINSIGHT

#mám

SOCIALMEDIA+APPS+WEBSITE

AnnaBarošová,MichalŠusták

#mámSTRATEGY

AnnaBarošová,MichalŠusták

#mámSTRATEGY

AnnaBarošová,MichalŠusták

#mámSTRATEGY

AnnaBarošová,MichalŠusták

#mámMOTIVATION

…ANDWHATABOUTHARDCOUCHPOTATOESWHODON’TUSELIFESTYLEAPPS?

AnnaBarošová,MichalŠusták

#mámMOTIVATION

THEIRROLEMODELSWILLREINFORCETHEIRMOTIVATION

ACTIVATIONOFDIGITALCELEBRITIES

YOUTUBERS&BLOGGERSWHOHAVEHEARTS

AnnaBarošová,MichalŠusták

#mámFLOW

MEDICS

LIFESTYLEAPPUSERS

+AMBASSADORS

THEIRCOMMUNITIES

START 29/9– INTERNATIONALDAYOFHEART

EVENTS ST.VALENTINESDAY1st MAYMOTHERSDAY…

BUDGET WE’LLUSEBUDGETFORPROMOTINGPOSTSONSOCIALNETWORKSDURINGSPECIALEVENTS

OTHEREXPENDITURES:

PARTNERSHIP/BARTER/PROBONO

AnnaBarošová,MichalŠusták

#mámCONCLUSION