car dealership marketing seo and strategy

Post on 28-May-2015

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Online Marketing the Right way!

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SEO Still SellsAmp Up Your Strategy

Christian Salazar

@ChristianS82

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Content Is Anything Created By A Human For Expression, Marketing or

Publication

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Do ThisGoogle2005

URL StringURL Redirects

Meta InformationH1/H2/H3 lists

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H1 BreadcrumbsInternal Page Linking

VDP MetaInventory Meta

Limit Excessive Links

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I Can Do That

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Do ThisGoogle2014

“We may be the only people in the world who can say our goal is have people leave our website as quickly as possible” Source: www.google.com/about/company/philosophy

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Influence Your Buyer At The

Research Stage.

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3rd Party Listing And

Lead Providers Know This

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Consumers Are Searching For

What They Want! Not The Dealer To Buy It From.

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It’s pretty easy to find a Kia Soul in Joliet, IL.

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Chicago Has Many More

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Kia Soul, Optima, Rio, Sportage

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Needle, meet haystack.

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These Guys Know How To Automate and Write Content. You Can Do The Same.

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This Is How We Do It

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We Are Building Your Brand and Domain Authority… Letting

Google And Shoppers Know That You Are

The Trusted Resource

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The Wall Street F$#%*ng Journal

Is Talking About ACar Dealership In San

Antonio.

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Staying Power

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Rank Nationwide! Conversion And Bounce Rate Is

BS!

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LANDING PAGESJUNE 1ST-30TH 2013

BLOG ANALYTICSAPRIL 1ST-30TH 2013

DON’T BELIEVE BLOGS

ARE POWERFUL?

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LEADS

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LEADS CHART

826 LEADS!

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Too Easy

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WritersWritersWriters

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AmazingWebsite Provider

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Brilliant Marketing Brain With

Fresh and Hip Ideas

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TAKEAWAYSSeriously, the key points are…

• Google is the main source of information for consumers. Place your dollars here.

• Be an information resource for your consumers.

• Influence your buyer at the research stage.

• Why are you paying 3rd parties to get your leads?

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@ChristianS82

csalazar@dealerfire.com

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