controlling anarchy in the ecosystem: centralized content for the internet of things
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Controlling Anarchy in the Ecosystem:
Centralized Content for the Internet of Things
July 12, 2013
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
Very few people live in a single device world anymore.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
The days of audiences viewing content on only a desktop are dying:
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
There will be about fifteen billion devices connected by 2015, and around forty billion devices
by 2020. - Cisco
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
By 2020 nodes/sensors will account for the majority (60 percent) of the total installed base of IoE
(Internet of Everything) devices. - ABI
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
That means 16 BILLION devices will need content in 2020.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
All these devices require content...Where will all this content come from?!
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?According to Flurry:
- If you want to reach 80% of the current mobile device market you need to support 156 device models.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
In the modern day fresh content is driven by a singular content source.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
I believe open source is the answer!
And WordPress will be coming out and serving even more audiences and devices.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
Open source is making inroads into larger groups often for a fairly simple reason.
Presented by: Tomas PuigTwi/er: @tnpuig
“At companies that aren’t among the top 25% of technology users, three out of 10 IT projects fail on
average.” (1)
(1) King, Julia. “Survey shows common IT woes”, Computerworld, June 23, 2003
#ecothings
Where are we going?
Presented by: Tomas PuigTwi/er: @tnpuig
Let’s look at this slide for some context(Have you heard of WordPress?)
0 20 40 60 80
29.3
70.72010
Yes No
Methodology: Conducted by Google Consumer Surveys 7.25.13 - 7.27.13Sample: USA National Adult Internet Population 1500 responses (+2.9 / - 2.8)
#ecothings
Where are we going?
Now imagine how many people are familiar with using WordPress...
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
As of yesterday there are 64,741,642 active WordPress sites in the world. (1)
It serves about 17% of the sites on the internet.
Presented by: Tomas PuigTwi/er: @tnpuig
automattic.com -
83%
17%
#ecothings
Where are we going?
That’s a whole lot of users already trained on a CMS. User acceptance is easy.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
So initial content is now created first in open source CMS’. Then will drive to the connected device
world.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
Where are we going?
During the talk if you were there this is where i told the funny story of prototyping a smart dog bowl in
six hours. I used Arduino, analog sensors, SensorMonkey, WordPress, and Good Barber.
(It was a good story)
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
SensorMonkey - sensormonkey.eeng.nuim.ieMoving Arduino sensor systems into the cloud, then
into WordPress.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
EXAMPLE - GoodBarber - www.goodbarber.comFeed pre-built native iOS and Android applications
from a WordPress plug in.
Presented by: Tomas PuigTwi/er: @tnpuig#ecothings
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