google tag manager: euskal ecounter 2014 | lucia marin

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Presentación de la ponencia "Google Tag Manager: Marketing y Desarrollo Todos a Una", realizada en el Euskal Ecounter en el BEC. Con el Contenedor de Etiquetas de Google (o cualquier otro Tag Manager), la gestión de etiquetas de seguimiento de campañas y la analítica web pasan a ser más fáciles y potentes que nunca. Te presentamos el “Tag Management”, una nueva salida laboral a medio camino entre marketing y desarrollo. Autora: Lucía Marín (Aukera | Marketing Online)

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