merging traditional and digital media by คุณบัญญพนต์

• Creative Inbound Marketing

• Integrated Offline with Online Marketing Campaign

Presented by @daydev

Banyapon Poolsawasd http://www.daydev.com Twitter: @daydev Facebook: http://www.facebook.com/banyapon

Google+: Banyapon

• Creative Inbound Marketing

• Integrated Offline with Online Marketing Campaign

INBOUND DIGITAL MKT MIX

SEO

PPC

FB Fan Page

Mobile Search Ads

Display Ads*

FB Ads

Web Seeding

CAMPAIGN

KOL

EDM

* Banner Ad Display network

contextual ads Interactive Banner Rich Media Banner Video Banner

Strategic Creative Online Planer

Mobile Ads

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Watch

Shared or Invited to Friends

Custom

Customized something for Someone

Girl friend

Play 20%

Love 80%

Get Friends 100%

“Aggregation”

Open Graph

Pine

Once upon a time

I want to see her Secret album.

A Digital Campaign with Open Graph

Or API. (and request access) Create

With “Good Copy” or “Reward”

Consider / Funny enjoy with shared

Allow Access

Open Graph OK

Her Secret Album

Administrator Control

FIN!

Find Friend Twitter API

Google API

BAD iDEA

GOOD iDEA

THANK YOU

Banyapon Poolsawasd http://www.daydev.com Twitter: @daydev Facebook: http://www.facebook.com/banyapon

Google+: Banyapon

• Creative Inbound Marketing

• Integrated Offline with Online Marketing Campaign

THANK YOU FOR ATTENTION