milum anf ferguson
Post on 12-Apr-2017
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Millum and Ferguson
Trevor MillumMarjorie Ferguson
When researching into facial expressions I cam across I came across two individuals who identified different style I could have my model so
WHO IS MILLUM AND FERGUSON?
Trevor Millum identified when conducting a study into women's magazines, the male facial expressions.
• Carefree• Practical • Seductive• Comic• catalogue
WHO IS TREVOR MILLUM?
CAREFREE
• Often smiling or grinning • Active• Vibrant
Usually linked to sports as it gives and active and healthy look
PRACTICAL
• Concentrating• Mouth closed• Sometimes a slight frown• Engaged on the business at
hand
This will include a model who seems to be concentrating on something, so their eyes will be focused whilst their mouth will be closed.
SEDUCTIVE
• Eyes less wide• Less reserved but still self-
sufficient and confident • Slight smile
When a model is posing in the seductive look they should have their eyes slightly closed, the expressions will be small, but will still show through, the will also aim to look confident.
COMIC
• Deliberately ridiculous • Exaggerated• Pulling faces for the benefit of
the viewer
CATALOGUE• Natural look • Artificial • No personality• Eyes most likely open wide and
smile but remains vacant• Wax like
Will make the model have their eyes open, with a big smile as if they are not stupid but rather dumb.
Marjorie Ferguson studied the types of facial expressions of women in cover photos. She identified these four types
• Chocolate box• Invitational• Super-smiler• Romantic or sexual
WHO IS MARJORIE FERGUSON?
CHOCOLATE BOX• Half or full smile• Lips together or slightly parted• Teeth barely visible• Full or three quarter fact to camera
INVITATIONAL • Emphasis on the eyes• Mouth shut or with only a hint of smile• Head to one side or looking back on the
camera
SUPER-SMILER
• Full face• Wide open toothy smile• Head thrust forward or chin thrown back• Hair often wind blown
ROMANTIC OR SEXUAL
• Male and female (couples)• Overly sensual or sexual
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