noritown company introduction
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Noritown Stu-dio We
ConnectPeopleThroughNori (Play)
“Noritown Studio” (aka Hedge-hogs) - leading social game developer in Ko-rea
“Connecting People through Nori (Play)”
former Hedgehogs
• Spun off from AhnLab as of Oct. 1, 2010• Board Chairman : Dr. Charles Ahn• CEO : Andy Kyoseok Song• Office : Yeouido-dong, Yeongdeungpo-gu, Seoul, Republic of Korea
“Noritown Studio” (aka Hedge-hogs) - Base Platforms : PC and on Mobiles
PC-based Social Games Smartphone-based Social Games
Domestic Global
Seamless User Experience
Team Lead
Designers
33
Deve
lope
rs14Artists6
Our Team as of Oct., 2011
Customer Supports
2
Noritown Studio History
Stage Ⅲ
2006.12 Team Hedgehogs Established 2007.03 Pumfit (Social Media) 2007.04 IDtail (OpenID Service)
Stage Ⅰ
2007.10 IDtail (Social Network Service) 2008.05 IDtail (OpenSocial-based Platform)
Stage Ⅱ
2009.04 “Catch me if you can” on facebook 2009.10 Five Social Games on Nate Appstore 2009.11 Two more Social Games on Nate Appstore 2010.01 “Catch me if you can” on Mixi (Japan) 2010.04 “Happy Garden” most profitable social game on Nate Appstore 2010.04 “Catch me if you can” on Gummy (Japan) 2010.04 “Happy Town” on Nate Appstore 2010.06 “Happy Idol” on Nate Appstore 2010.07 “Happy Idol”, “Happy Town” on Daum Yozm Social Platform 2010.08 “Happy Idol”, “Happy Town” on Naver Social App 2010.10 Spin off from AhnLab as “Noritown Studio” 2010.10 “Happy Idol” on Mixi (Japan)
Noritown Status in Korea 1/3
User Bases at Nate App Store - No.1 Social Game Developer
No.1 noritown(Hedgehogs)
No.2 OOOO
No.3 OOOO
No.4 OOOO
[Source : Nate App Store http://appstore.nate.com/Main/Maker ]
As of August 13, 2010
Noritown Status in Korea 2/3
Market Share at Nate App Store – More than 40% of Total Revenue
“According to SK communications, team Hedgehogs is making 40% of Nate App Store’s total revenue ($0.8M) as of June 2010”
[Source : Digital Daily http://www.ddaily.co.kr/news/news_view.php?uid=65605 ]
Ranking at Naver Social Apps – No.1 (Happy Idol), No.5 (Happy Town)
Noritown Status in Korea 3/3
[Source : Naver Social Apps http://appstore.naver.com/ as of Oct.2010]
Noritown Growth Curve
Revenue Growth – More than 3000% of Growth in 8 month
[Source : Internal data]
Noritown Social Apps
Serving more than 2.5M users around the world
at present
[since 2011/02/17]
Happy MallNewApp
Platforms UsersBeta status
Build your own fashion mall!Be a millionaire in the fashion and merchandise industry!!
[since 2010/06/21]
Happy IdolApp #1
No.1 on Nate (Jul, 2010)No.1 on Naver (Oct, 2010)No.1 on Daum (Aug, 2010)No. 24 on Mixi (Oct, 2010)
Build your own agency And make your trainees into Super
Idols!
Platforms Usersabout 400K
[since 2010/04/26]
Happy TownApp #2
No.1 on Nate (May, 2010)No. 5 on Naver (Oct, 2010)No. 2 on Daum (Aug, 2010)
Create your own town and watch it boom!
Visit your friends at their towns!
Platforms Usersabout 400K
[since 2009/09/30]
Happy GardenApp #3
Plowing Sowing Watering Har-vestFarm your own Garden
Platforms Usersabout 380K
[since 2009/11]
Catch me if you canApp #4
Various Mini gamesVarious Trivia
Try to catch or run away from friends all around the world!
FacebookNate Mixi / Gummy
Platforms Usersabout 400K
[since 2009/09/30]
MeowApp #5
Find three consecutive & identical icons, and watch them disappear!Puzzle Game
Platforms Usersabout 270K
[since 2009/09/30]
Where’ve you been around the world?
App #6
Find out each city’s location as quickly as possible!Edutainment for Geography
Platforms Usersabout 200K
[since 2009/11]
English ChallengeApp #7
Vocabulary Challenges for kinder-garten
to graduate school levelEdutainment for the English Lan-
guage
Platforms Usersabout 180K
[since 2009/09/30]
Chinese ChallengeApp #8
Word ChallengePhrase ChallengeEdutainment for Chinese Language
Platforms Usersabout 150K
[since 2009/09/30]
Virus BusterApp #9
Tower Defense GameBust all the viruses on my computer!
Platforms Usersabout 110K
Noritown is fast growing social game developer providing out-standing service on our best
practice knowhow!
Email : biz@noritown.comTwitter : @noritownFacebook : ww.facebook.com/noritown
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