oracle strategy for_information_management

Oracle’s Strategy for Information Management

Roland Slee Oracle Corporation

16 August 2010

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The  following  is  intended  to  outline  our  general  product  direc4on.  It  is  intended  for  informa4on  purposes  only,  and  may  not  be  incorporated  into  any  contract.  It  is  not  a  commitment  to  deliver  any  material,  code,  or  func4onality,  and  should  not  be  relied  upon  in  making  purchasing  decisions.  The  development,  release  and  4ming  of  any  features  or  func4onality  described  for  Oracle’s  products  remains  at  the  sole  discre4on  of  Oracle.  

Agenda •  Introduction

•  Oracle’s Strategy for Information Management

•  Oracle’s Platform for Information Management

•  Conclusions

•  Q&A

Introduc)on  

“Oracle enjoys a commanding lead in the business of managing information”

Larry Ellison

“We pride ourselves on being very innovative in the database

business. We’re five to ten years ahead of Microsoft and IBM”

Andy Mendelsohn

•  Are Larry and Andy Right?

•  How did Oracle achieve such an advantage?

•  What is Oracle doing to extend this advantage?

•  What does it mean for you?

Whether You Are Ahead or Not Depends Entirely on What the Goal Is…

Oracle’s  Mission  is  to  deliver  con4nuous  compe44ve  advantage  to  our  customers  

BeAer  Informa4on  BeAer  Results  

“The best way to get good information is to put it all

in one place”

Larry Ellison

Oracle Corporation has worked for more than thirty years to ensure the Oracle Database is the best place to store any kind of data for any purpose:

–  Highest performance

–  Strongest security

–  Lowest total cost of ownership

Oracle’s Strategy for Information Mgt

Oracle has shown an enduring determination to address the most difficult challenges in information management:

1.  Mixed Workloads

2.  Universal Data Management

3.  Economies of Scale

Oracle – Pursuing a Different Goal

Competitors Are Headed Elsewhere •  Content to separate OLTP and DSS workloads

•  Content to manage different types of data differently

•  Content for database to run no better than the platform you put it on

•  Content to evolve each layer of the architecture separately

Oracle’s  Strategy  for    Informa)on  Management  

Oracle’s Strategy for Information Mgt

•  Mixed Workloads

•  Universal Data Management

•  Economies of Scale

Mixed Workloads •  Multi-Version, Read-Consistent Concurrency Model

–  Introduced in Oracle 4, Enhanced in Oracle 5, Default in Oracle 6

•  Oracle Real Application Clusters –  Introduced in Oracle9i, Enhanced in Oracle 10g & 11g

•  Resource Manager, Automatic Workload Repository –  Introduced in Oracle 10g, Enhanced in Oracle 11g

•  In-Memory Parallel Query –  Introduced in Oracle 11g

accurate  report  

•  Oracle’s Multi-Version, Read Consistent Concurrency Model –  Readers never block writers –  Writers never block readers –  Queries are always consistent and

auditable –  No deadlocks –  Introduced in Oracle V4 (1982) –  DB2,SQL Server, Teradata must lock

rows for both reads and writes to ensure consistency

report  

Rollback    Segment  

 Budget  table  

update  

update  

Oracle’s Unique Concurrency Model

Universal Data Management •  Multi-media support

–  Introduced in Oracle7

•  Object-Relational Support –  Introduced in Oracle8

•  XML Database –  Introduced in Oracle9i

•  Semantic Database –  Introduced in Oracle11g

Images  

New  in  Oracle  Database  11g  

SecureFiles  

RFID   DICOM  

3D   Binary  XML  

Universal Data Management

Read  Performance     Write  Performance    

Mb/Sec  

Mb/Sec  

File  Size  (Mb)   File  Size  (Mb)  

SecureFiles  Linux  Files  

SecureFiles  Linux  Files  

Oracle SecureFiles

“Using  Oracle  Database  11g  and  SecureFiles  we  saw  performance  gains  of  over  70%  when  loading  and  unloading  photos  and  videos”  

Marcel  Kratochvil,  CTO  Pic4on  

•  Oracle Parallel Server –  Introduced in Oracle6, Enhanced in Oracle 7 & Oracle 8

•  Oracle Real Application Clusters –  Introduced in Oracle9i, Enhanced in Oracle 10g & 11g

•  Oracle Automatic Storage Management –  Introduced in Oracle10g, Enhanced in Oracle11g

•  Oracle Exadata Database Machine –  Introduced with Oracle 11g Release 1, Enhanced in Release 2

Economies of Scale

•  Massively consolidated, mission critical database environments must cost less and imply less risk than distributed, fragmented systems

•  This has never been true before

•  A fundamental shift in I.T. architecture is taking place

•  A shift made possible by Enterprise Grid Computing

Creating Economies of Scale

Fast  Recovery  Area  

Ac4ve  Data  Guard  

Automa4c  Storage  Management  

Real  Applica4on  Clusters  

Data  Guard  

•  Scale  applica4ons  on  elas4c  server  &  storage  pools  •  Unbounded  system  capacity  

•  High  availability  built  in  free  of  charge  •  Transparently  supports  every  type  of  data  and  applica4on  •  Simple,  consistent  architecture  regardless  of  scale  

Enterprise Grid Computing

Oracle’s  Pla8orm  for    Informa)on  Management  

•  The Ideal Database Platform –  Best Machine for Data Warehousing –  Best Machine for OLTP –  Best Machine for Database Consolidation

•  Unique Architecture Makes it –  Fastest, Lowest Cost, Most Agile

26  

Introducing Oracle Exadata v2

•  Exadata  is  succeeding  in  all  geographies  and  industries  against  every  compe4tor  

27  

Hokuriku Coca-Cola

Exadata in the Marketplace

Exadata Growth

•  Hardware Architecture

•  Key Technologies

•  Consolidation & Protection

Exadata Overview

Database  Grid  • 8  compute  servers  (1U)  

• 64  Intel  cores  • 576  GB  RAM  

Storage  Grid  • 14  storage  servers  (2U)  

• 112  Intel  cores  in  storage  • 100  TB  SAS    disk,  or  336  TB  SATA  disk  

• 5  TB  PCI  Flash  • Data  mirrored  across  storage  servers  

Scaleable  Grid  of  industry  standard  servers  for  Compute  and  Storage    

•  Eliminates  long-­‐standing  tradeoff  between  Scalability,  Availability,  Cost  

InfiniBand  Network  •  3  36-­‐port  40Gb/s  switches  •  Unified  Net-­‐  servers  &  storage  •  324  FC  Ports  equivalent  

Exadata Hardware Architecture

Exadata Storage Servers

•  Uses highest performance components

•  12 disks - 600 GB 15K RPM SAS 2.0, or 2TB 7200 RPM SATA

•  2 Xeon quad-core processors with PCI 2.0

•  Dual ported 40 Gb/sec InfiniBand

•  4 96 GB PCI Flash Cards

•  Runs at full disk and flash bandwidth

 Hardware  by  Sun,  SoMware  by  Oracle  

Start Small and Grow

Full  Rack  Half  Rack  

Balanced  Incremental  Scaling  for  OLTP  and  DW  

Quarter  Rack  

32  

•  Total  Compute  Cores            1408                                  20    IBM  Power  595s  

•  TB  of  Disk                                                    2640                                  13    Rack  EMC  Symmetrix  

•  InfiniBand  Ports                                  864                          4300    FC  Ports  

8  Rack  Exadata   Comparable  To  

Scale to 8 Racks by Just Adding Cables

•  All Database Machines are the same •  Delivered ready-to-run •  Tested •  Highly supportable •  No unique configuration issues •  Identical to configuration used by Oracle Engineering

•  Runs existing OLTP and DW applications –  Full 30 years of Oracle DB capabilities –  No Exadata certification required

•  Leverages Oracle ecosystem –  Skills, knowledge base, people, partners

Deploy    in  Days,  Not    Months  

Standardized and Simple to Deploy

•  Custom systems do not achieve full performance –  Component imbalance, misconfiguration, bottlenecks

•  Exadata is engineered and optimized end-to-end –  Double-digit GB/sec transfers from disk to database

•  Disk, flash, controller, bus, HBA, network, CPUs, etc –  DB libraries optimized with firmware, drivers, OS, network –  Years of tuning

–  No bottlenecks

•  Move I/T talent to higher value business needs –  Not designing, tuning, maintaining hardware configurations

Op)mized  

End-­‐to-­‐End  

Balanced and Optimized

Keys to Speed and Cost Advantage

Exadata  Hybrid  Columnar  Compression  

Exadata  Intelligent  Storage  Grid  

Exadata  Smart  Flash  Cache  

Conclusion - Exadata V2

The Ideal Database Platform •  Best for Data Warehousing •  Best for OLTP •  Best for Database Consolidation

Hybrid  Columnar  Compression  

Intelligent  Storage  Grid  

Fastest,    Lowest  Cost  

Smart  Flash  Cache  

Beyond direct product benefits, Exadata transforms the Data Center: –  Architecture - Standardized, Pay as you grow

- Removes compute vs. storage silos - Enterprise grade with volume cost

–  Agility - Same day DB deployments on Exadata farm/cloud –  Footprint - Less space & power for more compute & data –  Use of Talent - Reduced need for complex application tuning

Transformative Technology

Conclusions  

•  Oracle Database 11g Release 2 and Exadata v2 –  Ideal platform for database management –  Standards-based, agile, reliable –  Dramatically faster than alternative environments

•  Standardise on Oracle Database 11g Release 2 –  Highest quality Oracle Database release ever –  Easy to upgrade, easy to manage –  Unlocks additional business opportunities

•  Advanced Compression •  Active Data Guard •  In Memory Parallel Query

Oracle is #1 in Information Management

A & Q

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