personas and scenarios
Post on 13-Aug-2015
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Rohan Rajput
Sex Male
Age 21 Years
Location Ann Arbor
Occupation Graduate Student
Education Master’s in Information Sciences
Familiarity with Technology
High
“I think that working hard is as important as socializing. Its always good to strike a balance”
Needs● A way to connect with people of similar
interests.● A way of keeping himself updated on current
events in his city
Goals● Should be easily accessible through any platform.● Accurately provide him with suitable information.
Coming from New Delhi, India, Rohan holds a bachelors in computer science
degree from the IIT New Delhi. He dreams of making it big one day as a user
experience designer and currently studies Human Computer Interaction at the
University of Michigan. Socially, Rohan is neither active nor passive and prefers the company of friends. He likes to cooks and sing and feels he is ready to take head on the challenges of living alone away from
home for the first time.
Suzy Xiao
Sex Female
Age 26 Years
Location Ann Arbor
Occupation Lab Tech - UMHS
Education MS in Pharmacology
Familiarity with Technology
Medium
“I wish there was an easier way I could get to know my community”
Needs● An easier way of getting to know the people in
her community.● A easier way of finding stuff that is interests her
and her neighbours.
Goals● Should be highly user friendly .● Information about her community needs to be
always up to date.● Provide information about interesting events.
Suzy came to the Ann Arbor four years ago from Beijing to pursue her masters. She
wants to someday work for big companies like Ranbaxy, Johnson & Johnson, etc. She is very fond of playing her violin.
Having recently moved in to a new place, Suzy has been able to properly fit in. Due
to her busy schedule, she isn’t able to properly socialize with her neighbours.
Moreover she feels that finding things that interests her neighbours and herself is a
time consuming task and will eat away from her busy schedule
Maddie Jones
Sex Female
Age 18 Years
Location Ann Arbor
Occupation Student
Education Bachelors in International Markets
Familiarity with Technology
Low
“I like to spend time with my friends, the more the merrier, by exploring new places”
Needs● An easy way of sharing her interests with other
people.● A way of communicating events/things of
interest with people who are near her.
Goals● Should be visually appealing and easy to use.● Should be able to provide a way of collaborating
with friends.
Maddie, was born and brought up in Santa Barbara,California. She has recently
moved to Ann Arbor in hopes of pursuing her bachelors degree. Maddie like to go
out with her friends and try out new places. She is socially very active and likes to
share pictures and information about the places she visits. She wants to be able to
share information with her friends in such a way that they may be able to join her, if
they are nearby.
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