presentatie marketing genius 2011 laurent beyer
Post on 13-Jan-2015
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Twitter Strategy Delhaize
@Leaurend
Should Delhaize be on twitter?
? ?
* What is happening? * Software >> strategic topics. * React fast. * Accelerate + and embrace the -‐ * Tone of voice.
@EvelineDM. We are happy you found love ;) Enjoy!
@Hanskoyen. Vergeet de handleiding niet te lezen voor je je maaltijd in elkaar zet ;)
@Shuchii. Ooeps! Hopelijk komt dit niet meer voor. If so, please let us know!
* Advertising = pitfall * Content = Delhaize values
Which creep are you going to be this evening? Don’t forget your trick or treat candy! #Halloween
Listening to Moby @Delhaize #Star&Tunes
COCONUT water!!! @Delhaize #WeWantDHZ
CONTENT IS NOT KING!!!
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