running a successful innovation center at a fortune 50 company by preston smalley
Post on 30-Oct-2014
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Running a successful Innovation Center at a Fortune 500 company
Preston SmalleyProduct Guy and Entrepreneur
Comcast Silicon Valley Innovation Center
Frequently heard comments:
• No one believes in “Lean Startup” at my company so I’m stuck.
• My team is booked on “roadmap” projects with no time to innovate.
• I’ve used Lean Startup on one project but can’t scale beyond that.
App Store Launch
Ask for Forgiveness
Not Permission
Build credibility thru projects,before scaling
??Ideation
“Seed”“Series
A” “Series B”or
“Acquisition”
?
Don’t just swing for homeruns
Hack Days
Adapt Ash Maurya’s Lean Canvas to fit within your large companyProblem Solution Unique
ValueProp
Customer Segments
Unfair Advantage
Metrics Channels
Cost (adapted)
Revenue (adapted)
Strategic Fit (added)
Watch out for corporate
“antibodies”
When to *still* use
Vanity Metrics
Running an Innovation Center:
4. Adapt Lean Canvas for your company
6. Use vanity metrics (but don’t believe them)
1. Ask for forgiveness, not permission
3. Don’t just swing for homeruns
5. Watch out for corporate antibodies
2. Build credibility thru projects—then scale
Running a successful Innovation Center at a Fortune 500 company
Preston SmalleyProduct Guy and Entrepreneur
Comcast Silicon Valley Innovation Center
@prestons | prestonsmalley.com
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