sarah jesudason cv

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0421956674mrs_jesudason@yahoo.com.au

SARAHNICOLEJESUDASON

OBJECTIVE Toleveragemy8+yearsofclientserviceexperience,projectmanagement,designandexpertiseintheadvertisingindustrytocontinuedeliveringhighqualityoutcomeswhilstfurtherdevelopingmyskills.

SKILLS&ABILITIES StrongrelationshipbuildingskillsClearcommunicationskillsGoalorientatedfocusTenacityanddriveCreativeandstrategicthinkerStrongfocusonefficiencyAbilityto“thinkoutsidethebox”AbilitytoworkacrossmultipleprojectsofdifferentkindsWillingnesstolearn

EXPERIENCE SENIORCLIENTMANAGER-COORDINATE

April2016-currentManagedtheZedSeseljaPoliticalcampaignwhichwasmulti-facetedincludingcreativestrategyforTV,website,digitalandprintadvertising.ThecampaignwasextremelysuccessfulculminatinginZed’sre-electionandpromotionwithhispoliticalparty.

LedtheongoingstrategicmarketingprogramforBrandCanberra.ThisincludedpartneringwithmultiplegovernmentagenciesanddealingwithstakeholdersattheSESleveltosuccessfullydeliverthenewCanberra.com.auwebsite,theCBR31DaysandWeAreCBRCampaign.

ManagedtheONAcoffeebrandprovidingconsultativeservicesaswellasstrategicmarketingdirection.Thisincludedongoingdevelopmentofthebrand,website,socialmediaandmarketingmaterials.

Managingabroadportfolioofclientsincludingongoingbusinessdevelopment,projectmanagementandcustomerrelations.Successfullydeliveringoutcomesthroughmanaginginternalresourcesspreadacrossdifferentteams,procurementactivitiesandcontractors.SuccessinthisareahasbeenhighlightedbyconsistentgrowthintheportfolioandincreaseinrevenueforCoordinate.

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GROUPACCOUNTDIRECTOR-ZOOGROUP(ZOOADVERTISING)

October2015–April2016EstablishedastrongrelationshipattheDirectorleveltosuccessfullydeliveredthenewbrandandwebsiteforDepartmentofSocialServicesJobAccessprogram.Thedeliveryincludedbranddevelopment,focusgroupsandmarketresearch,websiteandcontentdevelopmentwhichachieveditsgoalsofbeinghighlyaccessibleandsimpletonavigate.

DeliveredthenewbrandandwebsiteforDepartmentofPrimeMinisterandCabinet,consolidatingtheir22websitesinto3andrunningfocusgroups,markettesting,videoproductionmanagementandinteractiveinfographicdevelopment.

ManagedthehighprofilePrimeMinistersCyberSecurityStrategy.Thisprojectwasdeliveredunderstricttimepressure,requiringthecoordinationofmultipleteamstodesignandbuildthewebsite,printedreportandinteractiveinfographics.AllcontentwaspresentedbythePrimeMinisterhimselfasscheduled.

DevelopedbestpracticeprocessesandproceduresthatwerefirstlyusedtodevelopandtrainnewaccountmanagersintheCanberraoffice.AftersuccessintheCanberraofficetheCEOrequestedItrainstaffacrossalltheAustralianZOOGroupoffices.

SENIORACCOUNTMANAGER-ZOOGROUP(ZOOADVERTISING)

May2012–October2015ManagedtheCentenaryofCanberraCampaignwhichspannedmultipleyearsallwithinanextremelytightbudget.Thisinitiallystartedoffasasmallengagement,howeverduetostrongcustomerrelationships,itgrewtoitincludebranding,TVC’s,multiplewebsites,marketingcollateralandsocialactivations.

WorkedwiththefounderofFashfest,rantheeventcoordinationduringthefirstyear.Thisrequireddealingwithalotofunknowns,thinkingcreativelyandcomingupwithsolutionsrapidlytoputonthesuccessfulevent.

ConsistentlymetandexceededquarterlyKPIs.Thiswasachievedthroughactivelypursuingnewopportunities,consistentlydeliveringforexistingclientsandsuccessfullygrowingmycustomerbase.

Rantheinternshipprogramthatinvolvedregularintakeofuniversitystudentsstudyingmarketingandcommunications.Thisrequiredtrainingandmentoringsotheywereabletodeliversmallprojectsthemselves.Thiswasparticularlypleasingwhentheygraduatedandsecuredemploymentwithleadingfirmsintheindustry.

SENIORGRAPHICDESIGNERANDCREATIVECOMMUNICATIONSOFFICER–THEPHARMACYGUILDOFAUSTRALIA

July2009–April2012Icoordinatedcontentdevelopmentforinternalandexternalcommunicationmaterialsaroundthe5thCommunityPharmacyAgreement.ThisensuredthattheGuildwasabletohaveclearandconcisemessagingonbrandonaregularbasis.

EachyearIwasattheGuild,IledthecreativecampaignfortheAustralianPharmacyProfessionalconference.Thisincludeddevelopingauniqueexhibitionattheconference

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withrelevantcommunicationmaterialsinvolvingstafffromalloverAustralia.

Ledthedesignanddevelopmentofthequarterlypharmacyassistantmagazine.Workingwithkeystaffonnewandimportantinformationincludingtrainingtoolsthatsupportedpharmacists.

GRAPHICDESIGNER–BOTTLESOFAUSTRALIA

September2007–July2009Responsibleforthecompaniesbrand,websiteandmarketingmaterials.Iwasalsoresponsibleforthedevelopmentoftheartworkonthedrinkbottles.Thisinvolvedbeingproficientinthedesigntoolstodeliveroutcomesinanefficientandtimelymanner.AdditionallyIwasinvolvedin;thedevelopmentofnewdrinkbottledesignsandcolours,thoroughmarketresearchconductedfornewproductdesigns,andcolours,planningmarketstrategiesfornewproductstotargetcurrentclientsandobtainnewones.JUNIORGRAPHICDESIGNER–ROARCREATIVE

January2007–September2007Iworkedwiththeseniordesignerandlearnedthefundamentalsoftheentirecreativeprocess.Isuccessfullydevelopedanumberofbrandidentitiesfortheagenciesclients.

EDUCATION UNIVERSITYOFCANBERRA–BACHELOROFDESIGN–DUETOGRADUATEEND2017

CANBERRAINSTITUTEOFTECHNOLOGY–ADVANCEDDIPLOMAOFGRAPHICDESIGN

AwardedaGovernmentScholarship

Partofthementoringprogram(only2peopleintheclasswereselected)

LAKETUGGERANONGCOLLEGE–YEAR12CERTIFICATE

LEADERSHIP BoardMember–CanberraWomeninBusiness2015-2016

REFERENCES ANTHONYMEERE

BusinessDirector–ZOOAdvertising(ZOOGroup)0421041361

NICOLLEKEYES

SeniorMarketingManager–OldParliamentHouse0411520938

KARENSCHELBACH

Websiteredevelopmentmanager–PrimeMinisterandCabinet0416049678

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