schweizer softwareschokolade im wüstensand
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Schweizer Softwareschokolade im Wüstensand
Andrej Vckovski 2013-03-12
Netcetera | 2
http://nca.me/l
Zuerst kleine Umfrage:
Netcetera | 3
Netcetera | 4
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Netcetera | 6
Netcetera Gruppe heute
Netcetera D|ONE Braingroup 282 19 24
Zürich 1996 151 19 18 Skopje 2001 102 Dubai 2006 4 Vaduz 2007 7 Bern 2007 18 Brno 2011 6
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Netcetera Business
Energy 5%
Finance & Insurance
49%
Health 8%
Payment & Cards
12%
Public Service
3%
Other 8%
Transport 15%
Revenue by sector
T&M Projects
54%
FP Projects
30%
SLA (Maint.)
9%
SLA (Ops.)
4% License 3%
Revenue by type
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Zwei Märkte
Absatz Talente Zürich, Bern
Vaduz
Dubai Skopje, Brno
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Wieso Dubai? 2005: 3Corporate Strategy 2006 – 2008
Management Summary
During the period 2006 to 2008, the Netcetera Group pursues a growth strategy in three dimensions: people (~ +10-15% p.a.) profit (~ +1-2% p.a. of turnover) planet (international)
We will provide full life-cycle services (plan-build-run) in the high-end ICT area to customers in finance, geo-information, and emerging
domains (event management, healthcare, government) as well as to everyone in the field of payment technology
Kriterien 1. Wenig Mitbewerb, nicht-gesättigter Markt 2. Realistische Preisbereitschaft, auch für “CH-Levels” 3. Genügend Nachfrage 4. Erreichbar
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2006: Business Plan
2Netcetera in the Gulf region
Business Idea
There is a potential demand for Netcetera Services in Gulf Region, even though they might be comparatively expensive with respect to local or Asian competition: Swiss Quality brand: High quality might be expensive
upfront, but total cost of ownership is probably lower Netcetera experiences and track record in certain
domains allow fast and reliable implementation and thus reducing cost
With adequate partnering (local IT and consultancy companies) we can support market entry and market knowledge
3Netcetera in the Gulf region
Business Idea (cont.)
The region is rather homogeneous in terms of business culture, demand and language. After a successful start, e.g., in Dubai, the services could be extended to: Other emirates Bahrain, Qatar, Oman Egypt Saudi Arabia
A presence in Middle East could in the long term also serve as a hub or exchange point with the growing and strong IT industry in India for Recruitment Partnering
Netcetera | 11 Wo
ist
das?
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2006: Erstes Projekt
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2007: Office opening
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Wo stehen wir heute?
• 4 Personen vor Ort, dringender Bedarf nach mehr • Hauptsächlich im Gesundheitssektor, aber auch
andere • Tal der Tränen ist durchschritten, Berg des
Schweisses steht an (hohe Nachfrage)
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Kriterien 1.Wenig Mitbewerb, nicht-gesättigter Markt 2.Realistische Preisbereitschaft, auch für “CH-Levels” 3.Genügend Nachfrage 4.Erreichbar
Erkenntnisse
Kriterien 1.Wenig Mitbewerb, nicht-gesättigter Markt 2.Realistische Preisbereitschaft, auch für “CH-Levels” 3.Genügend Nachfrage 4.Erreichbar
Netcetera | 16
Erkenntnisse
Hofstadter's Law: It always takes longer than you expect, even when you take into account Hofstadter's Law.
Business Case Law: It always takes longer and costs more than you
expect, even when you take into account Business Case Law.
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Team!
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Präsenz
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Kultur
champion-fromherz4-edited-for-dubai.JPG
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Schweiz ist Europa ist Schweiz
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