skills your digital marketing resource has that will turn them into your next cmo

Post on 27-Jan-2015

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Maybe the person who does your companies digital marketing right now is not getting much recognition. But watch out, they have all the skills to quickly become your companies next CMO.

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SKILLS YOUR DIGITAL MARKETING RESOURCE HAS THAT WILL TURN THEM INTO

YOUR NEXT CMO

They know how people and companies buy

People turn to the internet before making purchases – not when they see an

ad!

They can react quickly to opportunities

They get things done quickly, on their own, without having to wait for approvals and brief agencies when they see opportunity.

They don’t have time to physically meet people but they virtually meet lots of people

They understand that you cannot make an impact if you are going to try and meet everyone on a 1:1 basis.

They want to make a difference

These young digital natives want to make a difference in the World, in marketing this is best done by generating the

company revenue… not likes!

They know you cannot pull the wool over your customers eyes

Truly make your products or services awesome, and the customers will line up!

Don’t make ads that say your product is awesome but it is not…

They have grown up with ad blocking technology

They know you need to continually find new ways of reaching your market

They’re not scared to try new things

They don’t have a need to protect their marketing legacy

They’re young and outnumber the old

The majority of the World’s population is young, and they know how to speak to each other…

They understand that content fuels the World

They have been creating and consuming online content from the very beginning

THANK YOU!For more information:

visit www.mpull.com

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