social hub "dank mobile commerce zum kleinunternehmer"

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«Dank Mobile Commerce zum Kleinunternehmer» Manuel Grenacher, Gründer und CEO von Mila AG

ORGANISATOR: www.bergzucker.com

PARTNER:

DER REFERENT

Manuel Grenacher ist Gründer und CEO der Mila AG. Der studierte Diplom Informatik Ingenieur gründete bereits

2006 sein erste Firma, coresystems ag, welche mit weltweit 140 Mitarbeitern, einer jährlichen Umsatzwachstumsrate

von 45 Prozent und internationalen Niederlassungen an den Businessmetropolen New York, Schanghai und

London, mit zu den am schnellsten wachsenden Softwareherstellern zählt.

Seine Visionen und sein bewährter Führungsstil haben Manuel grosses Ansehen eingebracht und er wurde unter

anderem mit Preisen von Gartner, der Deutschen Telekom, dem Schweizer Wirtschaftsforum sowie dem E&Y

Entrepreneur of the Year ausgezeichnet.

ORGANISATOR: www.bergzucker.com

PARTNER:

1  

Social Hub 03.10.2013

2  

The Problem

•  There is never enough time in the day to get everything done.

•  No easy way exists to find and book great services online.

•  Trust and price are a major issues when people buy services.

I need a cleaning lady

this Friday

3  

Mila simplifies your life.

4  

What is Mila

A trusted marketplace where people can book, share and

sell local services.

http://youtu.be/JvcF73jljQA

h'p://youtu.be/JvcF73jljQA    

share sell book

5  

The Mila App

www.mila.com Web, iOS, Android

www.mila.de, www.mila.ch, www.mila.cn

6  

Book Services

• Find and book verifiedlocal services

• Discover unique andgreat local services

• Benefit from specialdeals and packages

• Explore what yourfriends like

• Pay with yoursmartphoneBook  Now  

7  

Share •  Share your tasks to a local

service community •  Outsource your household

errands to enjoy your life •  Discover opportunities to make

money while helping out your neighbors

•  Pay only when the task is done •  Swap tasks or services for free

8  

Sell a Service

•  Sell your services or your talent online

•  Create great campaigns and grow your business

•  Manage your entire business on mobile

•  Accept mobile payment (Credit Card, ELV…)

•  Connect with your customers

9  

Mila Loyalty Points • Earn Mila coins (points) on deals and social activities

(invite friends). Mila coins can be spent on future deals.

• Every paid deal on Mila increases thereputation and trust level.

The Service Offering

11  

Stories Mila Stories are great pages with services and tips to simplify your life or to discover services you want to buy.

•  Local beauty trends •  The Big Move •  Work-Life balance •  Everything for a

AirBnB Host

12  

Partnership

•  Cooperation with online merchant or provider with service related products

•  Instant help or support through local, talented and verified service community

•  Work-Life balance offering for employees

•  Project with Swisscom ongoing. In discussion with Vodafone, Post, Ikea, Swisslife…

Large Enterprises can use Mila to increase customer satisfaction (B2B2C)

13  

Benefits for consumers

Verified service providers

Conveniently complete tasks

Mobile payment

Mila coins/points 100% Free

14  

Market

15  

Forecast to 2017

Consuming services is a part of everyone’s life.

Million Mila users in EU and Asia.

We take 8% commission on every deal and premium fee for

B2C

10 $300 Million

Turnover

Business model

60% B2C

20%B2B2C

20% community

C2C Type Everyone Business Large business or

partner (eq Swisscom)

Service offers Help on needs, home services, creativity,

events, delivery Sharing Economy

Beauty, home services, discounted services,

special deals and packages (voucher)

Customer support and care, installation and assembling services

Direct bookings (voucher)

- X X

Lead match by Mila team - X X

Commission fee 8% 8%-30% Individual

Premium fee - €19 / CHF 25 /month Individual

Revenue forecast 2017

17  

Franchise •  Cooperation with local media-

companies for some cities •  Revenue share on transactions •  Cross-Media strategy:

–  Advertise great Mila Services on Newspapers and online portals

–  Use empty “Ad” space to benefit form transaction revenue

–  Build community •  Media could support local

community, social activities and sharing economy

Service  buchen  

18  

Competition local & social

Global & products

service offers

19  

The strong and committed team Mila has a highly dedicated, worldwide team of 35 world class engineers and marketing experts

in Berlin, Zurich, Cluj and Shanghai

20  

Contact Manuel Grenacher Founder & CEO manuel@mila.com mobile +41 79 683 29 41

Mila AG Seestrasse 356 8038 Zurich www.mila.com

ÜBER SOCIAL HUB Der Social Hub ist das monatliche Fachtreffen zum

Thema Social Media und bietet die Möglichkeit, sich

vertieft zu informieren und mit Kollegen

auszutauschen. Die Veranstaltungsreihe findet jeden

ersten Donnerstagmorgen des Monats statt.

Der Networking-Anlass ist kostenlos und wird stets

begleitet von einem spannenden Kurzreferat (ca. 30 bis

45 Minuten) wobei nationale und internationale

Referenten praxisbezogene Case Studies aus dem

Bereich Social Media vorstellen.

http://www.bergzucker.com/category/social-hub/

ÜBER DEN ORGANISATOR

Bergzucker ist Full-Service Agentur für

Kommunikation in Marketing und Vertrieb. Im

Zeitalter sozialer Konversationen ergibt sich eine

Vielzahl zusätzlicher Kontaktpunkte für Marken,

Produkte oder Services. Aufbauend auf „klassischer“

Marketing-Kommunikation bietet Bergzucker aus

einer Hand Beratungs- und Umsetzungs-Kompetenz

in Social Marketing, Search Marketing, Strategie,

Media Planung & Buying, Mobile Marketing,

Customer Insights, Kreation & Technologie und

SeedFluence, das Product Placement 2.0 Programm.

ORGANISATOR: www.bergzucker.com

PARTNER:

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