vd15: att tänka om - samhällsutmaningar som innovationsmöjligheter
Post on 12-Jan-2017
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Att tänka om - samhällsutmaningar som innovationsmöjligheter
Malin Orebäck Director Design Strategy Veryday
600 years9million40%
Kim
“I was born on the sea. We get a living from the sea. That’s my challenge; to protect it.”
Joshua
“I will make it the right way this time. I will…”
Xu
“I worry about having access to safe and healthy food for my family”
Kim
The solution: NetWorks
38 000 tons 4500 people
Fishermen A new income
Fishermen’s children Can go to school &
have a brighter future
Manufacturer Recycled material supply
Consumer Quality products
Society Clean oceans
Fishes A clean habitat
Suppliers A new source of quality material
Community Banking service & new jobs Better long term economy
Joshua
The solution: Re-Entry Program
$50 billion
spent on criminal relapses
9 million
individuals released from prison every year
Ex Prisoner Possibility to a new life
Relatives Support structure
Prison Staff A professional service
Community Safer Environment
Publisher Access to a new market
Favorable reputation with key clients Strengthened brand position
Government Less cost
Society Less suffering
More productive citizens
60%
of CEOs report that a shortage of skilled staff is holding back the growth of their companies.
200Million people unemployed
Xu The solution: Reducing Food Waste
9.5bWorld
Population
2050
40% Of all food produced on the planet becomes waste
27kg Potatoes
200g Beef steak
16 Bathtubs of water
Family in Need Healthy food
Food Retailers Market value for unsold food
Company Revenue from retail
stores
Waste Management System Reduced cost for waste handling
Society Increased support for people in need
and jobs for young people Resource Efficiency
Charities Can spend their money
on other issues
Re-conceiving product and service markets Re-imagining the value chain
PRODUCER RETAILER CONSUMERDISTRIBUTOR
Local engagement and networks Find ways to measure progress
"It is a question of search strategy: If you are not taught to look systematically for win-win opportunities, you will only see trade-offs. Trade-offs seem to be “out there”, whereas win-win opportunities must be discovered – and created.” Christoph Luetge and Benedikt von Liel, Financial Times
T H A N K S !
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