what to do with google's 1 day shipping

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One day shipping from Google? Of all businesses to offer this an online search giant is not expected at all. See the full blog post at http://digitalmarketer.com/dmblog/google-strikes-back-with-one-day-shipping/.

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STRIKES BACK

wit

hOne-DayShipping?

Yyyyyyyyyyyy`

BOOTS ON THE GROUND

It’s seems like such a

REAL WORLD,

type of venture…

CO

MPA

NY

…for such an

ONLINECENTRIC

It would appear that

1-day Express

is eyeing the shipping business

But actually,

And Google has a history of aggressively protecting its position in ‘the SEARCH SPACE’

Amazon is increasingly becoming the destination for PRODUCT SEARCHES

is trying to protect it’s core business

SEARCH

is looking for a way to give its

Product SEARCH feature…

A Competitive Edge

over

FRIDAY, DECEMBER 2, 2011 – VOL CCXL NO. 52 – 8888 $1.50

According to,

'sspace

is competing with

Prime

There's a better than average chance, that

42%For $79 a year, Amazon users can enjoy 2-day shipping in addition to a bunch of other perks

Prime has boosted Amazon’s sales by*

*The Wall Street Journal, D

ec 2, 2011

"a service that would let consumers shop for goods online and receive their orders within a day for a low fee,"

is looking to create

Would co-ordinate with…

…a Retailer’s Stock Room to ensure that…

…1-day delivery option is possible for a given product.

Delivery

has been talking to

offering

That would be pretty awesome for CONSUMERS and RETAILERS, right?

We think so, too!

You have to wonder though, is

really going to turn a PROFIT as a Modern-day Pony Express? 

seems to be fuelling the budding rivalry with

With its shipping scheme,

Yyyyyyyyyyyy`

clearly wants a bigger piece of the online retail space

clearly has that on lock-down

But,

They are in ‘The Inner Circle’

If the 1-day s

hipping feature gets

the green light, y

ou'll probably se

e a lot m

ore

emphasis placed on th

e Product Search

feature.

If the 1-day shipping feature gets the Green Light,

you'll probably see a lot more emphasis placed on the PRODUCT SEARCH feature.

Will it be enough to rival ?

NO, not anytime soon anyway

is setting its sights on

The ONLINE RETAIL

SPACE...

Still, it’s clear that

andusually gets things right, eventually!!!

If you haven't spent any time on Product Search, we suggest you take it for a test drive.

Search for Your Products

And your Competitor’s

Products

You may be

surprised with what you

find!!!

For more marketing insights, please visit www.digitalmarketer.com and join our community!

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