Submitted By : Anas Mahmood

Submitted To : Prof. Sana Sadaf

Subject : EconomicsTopic : Monopolistic CompetitionInstitution : ILM College Sargodha

87 - A, Satellite Town, Sargodha

Tel: 048 - 321 2181 – 2

Fax: 048 - 321 2183

1.Overview of the OrganizationBrief History

ILM Group of College Sargodha was established in 2008 under chairmanship of the Professor Dr. Hassan Sohaib Murad, Rector of University of Management & Technology, UMT From its inception it has been dedicated to the cause of education to the youth. Since then it has successfully branched out into many other cities of Punjab. ILM College blends a premium faculty with vast experience and high repute to their credit. Such a highly qualified and experienced faculty is duly supported by the best teaching aids.

Vision & MissionILM College Sargodha was established in 2008 under the

command of (Ch. Liaqat Ali) with a vision and mission as describe under

Vision : To Develop a Nation wide Network of Colleges Offering Life Changing & Career Oriented Programs.

Mission : Impart Quality Education to the Youth of the Nation at an Affordable Cost.

SWOT Analysis

1. Strength• Very well communication skills • Work in a team sitting • High quality faculty • Location • Positions

2. Weakness

Limited programsThe college is offering a limited program .More programs shall be offered to the

students.

4. Opportunity

•A quality education is provided to the students.• A good salary package for the teaching and non teaching staff.• If offering post graduate programs in competitive market where at college level no competitor is offered.• ILM College can be captured the market by offering M. Phil programs in the particular location, where nobody offered.

3. Threats• Limited Programs

• Online Degree Programs Online degree programs are also the threat for the ILM College as numbers of students are moving towards it.

• Rising tuition cost

COMPETITORS

•Superior Group of Colleges

•Punjab Group of Colleges

•ITM College

•Readers Group of Colleges

•Dar-e-Arqam College

•Hi Aims College

•I-MATS College

•Misali Ravian College