“A lot of people wear jewellery as an extension of their personality, a way to tell the world who they are without ever speaking. “

Personal tasteLikesStyleShapesColor

Client Need

Designer Tools

CreativityAestheticsBalanceTrends/ Market Intelligence

FACIAL FEATURE/ BODY STRUCTURE

Facial Feature/ facial Cut Facial Feature/ facial Cut

• Oval

• Square

• Heart/ Reverse Triangular

• Round

• Triangular/Pear

• Oblong

• Diamond

Various Neckline & Folded Neckline Terminology

Illustrations of various Necklines

• Oval Faces are considered as best face cut • A Classic Oval face is neither too long nor too wide.• Oval faces are widest across the temples and forehead.• It taper from the forehead down to a curved chin, and are about three-fourths as wide as they are

long.• Designer can try almost any shape and style of earrings• An ascending style or spiral dangler earrings of length above the chin can go well in Oval cut.• Designer should avoid long earrings which droop passed the chin because these will make face look

more elongated.• Designer can choose from either long or short necklaces. However, if there is a long neck, then pick a

short necklace.

OVAL SHAPE FACE

Celebrities - Angelina Jolie, Jennifer Anniston, Julia Roberts, Sharon Stone, Madhuri Dixit, Priyanka Chopra

• If forehead, jawline and chin are of the same width then It is a square shaped face.

• From curved, drop to dangling earrings, all will suit this face.

• Designer should avoid square and rectangular shapes earing .

• Add roundness to face with hoops.• long teardrops, or multi-layered

danglers, which will give length to face.

• To elongate the face then 28’’ to 32’’ Neckline can be used while

• Soft v-shaped neckline helps elongate and soften the square lines of face.

• A collar length necklace above a strapless dress, another option for accentuating a square face.

SQUARE SHAPE FACE

Celebrities - Sandra Bullock, Demi Moore, Isabella Rosellini, Amrita Arora, Sonam Kapoor, Kareena Kapoor

Heart Shaped Faces:•A strong forehead and a narrow, defined chin.•The bone structure is so beautiful without earnings that it is a shame to distract people from face•Small chin, wide forehead, and prominent cheekbones, then it is a heart shaped face.•With this face teardrop, chandelier, circular, and triangular earrings, match the best. They will highlight the chin.•If having a heart shaped face, then Designer should avoid the earrings of the same shape, for instance, heart shaped hoops.•Pyramid shape Earring will give the interesting look & complement these earrings with a small chain in neck.•Choker or short length necklaces work best for this facial type, because they create more bulk near the narrow area of a face enhancing its balance.

Celebrities - Sohie Dahl, Reese Witherspoon, Scarlett Johansson, Rani Mukherjee, Sonakshi Sinha

HEART SHAPE FACE

Celebrities - Kate Winslet, Cameron Diaz, Penelope Cruz, Preity Zinta

• People with round faces have a natural youthful softness.

• If the length of the face is equal to its width and outer curve is nearly in a circular shape.

• Settle for long and angular curved lines. This will add a little angle to the face.

• Long and dangling earrings are the best choices for women with round face. Designer can also go for square and rectangular shape earrings, as they will lessen the roundness of the face.

• Shouldn’t go for round earrings as they only end up emphasizing the roundness of the face.

• If clients are searching for a style that will elongate the face, then necklaces, which extend below the neckline of 28″ to 32″ inches, are right choice. It will be a great choice to add definition to the face.

ROUND SHAPE FACE

PEAR/TRIANGLE SHAPE FACE

• Pear shaped faces are also known as triangle shaped faces.

• Pear, or triangular, shaped faces are usually at their best with long necklaces, but be creative by adding pendants and mixing a variety of chains and necklace lengths.

• The extra adornments will help bring more balance to a strong-jawed face.

• The same goes for earrings, a little extra length can help elongate the face and create balance.

Jodie Foster's opera length necklace, in the photo on the left, helps elongate her face. The necklace she's wearing with the green dress, on the right, would have helped, too, but the short emerald earrings drop just to her jawline, emphasizing its width.

• Hilary Swank & Neha Dhupia is a good example of a celebrity with a rectangular (oblong) shaped face.

• This shape is a square, but with a more angular, smaller chin and narrower forehead.

• Shorter necklace lengths are typically a good choice, but a longer length necklace is bulky, and wrapped three in multiple layer can also give interesting look.

• Large hoop earrings make her face appear very long.

Hilary Swank, Neha Dhupia

RECTANGULAR/OBLONGED SHAPE FACE

DIAMOND SHAPE FACE

• Diamonds shapes are like M and if the forehead and chin are narrower than cheekbones.

• Voluminous pieces that hover at the jaw line would be the most appropriate.

• Diamond faces should seek to add width to their faces and try to avoid extremely long earrings without any volume.

• Long ear pendants (3 or 4 inches) can be worn as long as the earrings are voluminous and not just long and straight (see photo ).

• Slightly tapered earrings are acceptable as long as they hover around the widest part of the jaw

Bipasha Basu, Linda Evangelista, Felicity Huffman, Sophia Loren, Kim Raver

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e-167725143. http://jewelry.about.com/od/jewelrycomponents/ss/Necklaces-that-Flatter-Your-Face_2.htm4. http://0.tqn.com/d/jewelry/1/0/E/9/1/Celebrity-Face-Shapes-Collage.jpg5. http://paradise4women.com/what-kind-of-jewellery-would-suit-me-best/6. http://www.asianage.com/life-and-style/jewellery-suit-your-face-shape-6697. http://www.allyoursjewels.com/jewellery-education/8. http://beatofyoung.com/2013/07/enhance-beauty-jewellery-suits-face-cut/9. http://www.firemountaingems.com/encyclobeadia/beading_resources.asp?docid=A21B10. http://lite.epaper.timesofindia.com/getpage.aspx?pageid=40&pagesize=&edid=&edlabel=TOI

A&mydateHid=19-01-2014&pubname=&edname=&publabel=TOI11. http://www.truejewelz.com/2013/03/neha-dhupia-in-designer-contemporary.html12. http://www.highheelconfidential.com/tag/anmol-jewellers/page/4/13. members.gamedev.net -14. http://knowmeshape.blogspot.in/2012/04/figure-flattery-types-of-necklines.html15. http://www.myfashioncorner.com/Articles.asp?ID=15116. http://www.weddinglds.com/modest-wedding-dresses/lds-wedding-dresses-which-neckline-

fits-your-face-and-body-type17. http://en.wikipedia.org/wiki/Neckline18. News paper Sunday edition of Times life-19 Jan’201419. Asian age news edition lifestyle of 16th Nov’201320. Telgraph Kolkata – life – 11th June 2013

Bibliography

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