bamboo industry and regional social and economic development

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中中中中中中 中中中中中中中 中中中 中中中 Presenter : Lingfeng Zheng 2015 中 4 中 10

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Page 1: Bamboo industry and regional social and economic development

中共永安市委 永安市人民政府

主讲人:郑凌峰 Presenter : Lingfeng Zheng

2015 年 4 月 10日

Page 2: Bamboo industry and regional social and economic development

永安在中国的位置YongAn’s location

海南

黑龙江

吉林

辽宁

河北

山东

福建

江西

安徽湖北

湖南

广东广西

上海

河南

山西

内蒙古

陕西

宁夏

甘肃

青海

四川

贵州云南

西藏

新疆

江苏

浙江

天津

台湾

北京

Page 3: Bamboo industry and regional social and economic development

中国笋竹之乡Bamboo shoot and township

中国笋竹之乡Bamboo shoot and township

中国竹子之乡China bamboo village

中国竹子之乡China bamboo village

全国林业改革与发展示范区National forestry reform area

全国林业改革与发展示范区National forestry reform area

Page 4: Bamboo industry and regional social and economic development

目录 /Contents

永安竹产业发展的政策

与措施Policies & Measures

永安竹产业发展的政策

与措施Policies & Measures

今后努力方向

Future Direction

今后努力方向

Future Direction

永安竹产业发展现状

General Situation

永安竹产业发展现状

General Situation

Page 5: Bamboo industry and regional social and economic development

永安市土地总面积 29.3 万公顷,森林覆盖率 78.58% ,竹林面积6.8 万公顷,人均竹林面积 0.45 公顷,居全国第一。 Total land area is

293,000 ha, the forest coverage rate is 78.58%.The bamboo forest area is 68,000 ha,

the per capita bamboo forest area is 0.45 ha, ranking first in the country.

永安竹产业发展现状 /General Situation

Page 6: Bamboo industry and regional social and economic development

全市有笋竹加工经营企业 179 家,培育形成产值亿元以上竹加工企业 23 家,拥有省级以上林业产业化龙头企业 7 家,共吸纳转移就业农民 5 万余人。 179 enterprises of bamboo processing, 23 enterprises of billion

RMB and above output value, Above 7 leading enterprises in the provincial forestry

industry.

永安竹产业发展现状 /General Situation

Page 7: Bamboo industry and regional social and economic development

2014 年,全市实现竹业产值 41 亿元,人均竹业收入达 4705 元 ,

占全市农民人均纯收入的 37% 。 In 2014, the bamboo industry output value is

4.1 billion RMB, per capita of bamboo industry revenue reached 4705 RMB, accounting

for 37% of the city's per capita net income of farmers.

竹业在人均收入占比图Proportion

人均竹业收入达4705 元 , 占全市农民人均纯收入的37%

37%

竹农丰收Bumper harvest

永安竹产业发展现状 /General Situation

Page 8: Bamboo industry and regional social and economic development

竹产业规模保持了连续十年 15% 以上的增长幅度。 Bamboo industry

has maintained 15% growth rate for ten consecutive years.

竹产业规模增长The bamboo industry scale of growth

9.8 亿

41 亿

15%以上的增长

永安竹产业发展现状 /General Situation

Page 9: Bamboo industry and regional social and economic development

目录 /Contents

永安竹产业发展的政策

与措施Policies & Measures

永安竹产业发展的政策

与措施Policies & Measures

今后努力方向

Future Direction

今后努力方向

Future Direction

永安竹产业发展现状

General Situation

永安竹产业发展现状

General Situation

Page 10: Bamboo industry and regional social and economic development

竹产业发展的政策与措施 /Policies & Measures

Page 11: Bamboo industry and regional social and economic development

科学谋划定位,明确竹产业发展方向之一:空间布局 Scientific positioning & clear direction--Space Layout

“ 竹天下”战略:一核心、两带、多组团。 The strategy of bamboo

universe is“one core, two belts, multi group”.

竹天下产业空间布局The strategy of bamboo universe’s layout

Page 12: Bamboo industry and regional social and economic development

竹天下文化广场:建筑面积 20 万平方米。 Bamboo Culture Plaza:

construction area of 200,000 ㎡ . 

一核心:竹天下文化广场One core: Bamboo Culture Plaza’s airs cape

笋竹大厦 /Bamboo skyscraper

竹科技馆 /Bamboo science and Technology Museum

竹文化馆 /Museum of Bamboo Culture

竹音乐馆 /Bamboo Music Hall

竹家具馆 /Bamboo Furniture Building

竹科研大厦 /Bamboo research building

中国竹具城The Chinese (YongAn) Bamboo Market

竹工艺馆Bamboo Arts & Crafts Museum

万竹山公园Wan Zhu Shan Cultural Park

科学谋划定位,明确竹产业发展方向之二:产业定位 Scientific positioning & clear direction--Industry positioning

Page 13: Bamboo industry and regional social and economic development

实施竹产业的产业定位,促使永安竹产业从一、二产延伸到三产,实现以文促产、以游促产、以展促产、以销促产。 The implementation of

the brand strategy of bamboo industry, extends from Primary industry to secondary

industry and tertiary industry.

三产联动Three linkage

第一产业Primary industry

第二产业Secondary industry

第三产业Tertiary industry 加工制造业

Processing and manufacturing industry

加工制造业Processing and manufacturing industry

竹家具制造Bamboo furniture manufacturing

竹家具制造Bamboo furniture manufacturing

主攻二产The main stage

科学谋划定位,明确竹产业发展方向之二:产业定位 Scientific positioning & clear direction--Industry positioning

Page 14: Bamboo industry and regional social and economic development

永安市竹产业品牌体系Brand system

科学谋划定位,明确竹产业发展方向之三:品牌体系 Scientific positioning & clear direction--Brand system

Page 15: Bamboo industry and regional social and economic development

竹产业发展的政策与措施 /Policies & Measures

Page 16: Bamboo industry and regional social and economic development

搭建完善平台,坚定产业发展信心 Build platform & strengthen confidence

建立展销平台Trading platform

建设园区平台Industrial park platform

健全科技平台Technology platform

Page 17: Bamboo industry and regional social and economic development

建立展销平台之一:举办展销会 Trading platform—Holding International bamboo fairs

历届笋竹节及展销会影集Bamboo culture tourism festival & International bamboo fairs

从 2002 年开始连续 10 年举办永安笋竹文化旅游节,于 2012 年开始转型举办国际(永安)竹具展销会。 Since 2002, bamboo culture

tourism festival and International bamboo fairs were held in YongAn.

Page 18: Bamboo industry and regional social and economic development

竹具城内精彩纷呈The wonderful inside

竹具城外人头攒动The outside crowded

建立展销平台之二:建设中国竹具城 Trading platform—The Chinese (YongAn) Bamboo Mall

建成了集展示、销售、研发、生产为一体的“中国(永安)竹具城”,建筑总面积约 2 万平方米。 The Chinese (YongAn) Bamboo Mall built

in 2012, combines the set display, sales, etc. about 20,000 ㎡ .

Page 19: Bamboo industry and regional social and economic development

建立展销平台之三:组建智慧城市与产业创新研究院 Trading platform—The smart city and industrial innovation research institute

组建智慧城市与产业创新研究院,与中国竹具城共同形成线上线下竹具销售中心。 To build a smart city and industrial innovation institute. It forms the

phasor combination of online and offline bamboo sales experience center.

产业创新研究院揭牌成立The opening ceremony

电子商务大厦Electronic commerce building

Page 20: Bamboo industry and regional social and economic development

建立展销平台Trading platform

建设园区平台Industrial park platform

健全科技平台Technology platform

搭建完善平台,坚定产业发展信心 Build platform & strengthen confidence

Page 21: Bamboo industry and regional social and economic development

我市规划出 187 公顷土地建设竹家具生产基地和竹家具配套产业基地,形成园区内的制造产业配套联动。 Planning 187 ha of land in the

construction of bamboo furniture production and supporting industrial base.

永安市竹产业科技示范园区Bamboo industry science and technology demonstration park

竹家具生产基地: 87 公顷

Bamboo furniture production base : 87 ha

竹家具配套产业基地: 100 公顷

Bamboo furniture supportingindustrial base : 100 ha

建设园区平台 Industrial park platform

竹家具产业园区效果图Bamboo furniture Park effect diagram

Page 22: Bamboo industry and regional social and economic development

建设园区平台——招商引资企业 Industrial park platform—Attractbid forinvite investments

园区建立以来,引进了 17 家竹加工企业,目前深圳森源家具集团投资的酒店工程竹家具项目、宏佳竹具有限公司二期扩建项目等一批竹产业项目均已开工建设。 Since the establishment of the park, it attracts 17

bamboo processing enterprises.

森源家具集团效果Furniture group effect chart of Senyuan

Page 23: Bamboo industry and regional social and economic development

建设园区平台Industrial park platform

健全科技平台Technology platform

建立展销平台Trading platform

搭建完善平台,坚定产业发展信心 Build platform & strengthen confidence

Page 24: Bamboo industry and regional social and economic development

健全科技平台之一:开展科研合作 Technology platform—The scientific research cooperation

与国际竹藤中心签约合作照The signing of cooperation with INBAR

Page 25: Bamboo industry and regional social and economic development

健全科技平台之二:永安市竹产业研究院 Technology platform—YongAn Institute of Bamboo Industry ( YIBI )

工厂规划指导Factory planning guidance

展销会筹备及指挥Fair planning and command

研究院授牌成立YIBI established

竹产业科研大楼Bamboo research building renderings

Page 26: Bamboo industry and regional social and economic development

健全科技平台之三:国际(永安)竹具设计大赛 Technology platform—The International (YongAn) bamboo products design contest

我市连续举办三届国际(永安)竹具设计大赛,第四届已正式启动。Holding the three session of the International (YongAn) bamboo products design

contest, the fourth has been started.

Page 27: Bamboo industry and regional social and economic development

第三届国际(永安)竹具设计大赛颁奖晚会现场Award party

第一届国际(永安)竹具设计大赛金奖作品The first’s golden

第二届国际(永安)竹具设计大赛金奖作品The second’s golden

第三届国际(永安)竹具设计大赛金奖作品The third’s golden

第三届国际(永安)竹具设计大赛评审现场Design review

健全科技平台之三:国际(永安)竹具设计大赛 Technology platform—The International (YongAn) bamboo products design contest

Page 28: Bamboo industry and regional social and economic development

举办国际(永安)竹具设计大赛Hosting the International (YongAn) bamboo design contest

对获奖作品申请专利Patent Application

专利免费给永安竹加工企业使用The patent is free to the local enterprises

企业技术改革、产品提升Technical and product improvement

设计大赛提升竹产业竞争力Design contest to enhance competitiveness of the bamboo industry

健全科技平台之三:国际(永安)竹具设计大赛 Technology platform—The International (YongAn) bamboo products design contest

Page 29: Bamboo industry and regional social and economic development

竹产业发展的政策与措施 /Policies & Measures

Page 30: Bamboo industry and regional social and economic development

十多年来,我市先后出台竹产业政策性文件 46份,投入财政补助近 5 亿元。 For more than ten years, has issued 46 pieces of policy documents of

bamboo industry, investment subsidy of nearly 0.5 billion RMB.

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

Page 31: Bamboo industry and regional social and economic development

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

政府扶持资金 5 亿元Government

support funds 0.5 billion RMB

·一产 2 亿Primary industry

0.2 billion

竹林资源培育Resources cultivation

竹山基础设施建设Infrastructure construction

竹加工园区开发Processing park development

产品研发Product development

技改提升Technical improvement

市场开拓Market development

品牌文化打造Brand culture building

二产 2 亿Secondary industry

0.2 billion

三产 1 亿Tertiary industry

0.1 billion

Page 32: Bamboo industry and regional social and economic development

社会资金 150 亿元Social funds of 15 billion

RMB

投入财政补助近 5 亿元,带动社会资金投入 150 亿元,吸引金融资本注入约 50 亿元。 Investment subsidy of nearly 0.5 billion RMB, to attract

social funds of 15 billion RMB, to inject about 5 billion RMB of financial capital.

财政投入 5 亿元Government support funds 0.5 billion RMB

金融资本 50 亿元Financial capital of 5

billion RMB

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

Page 33: Bamboo industry and regional social and economic development

L:300km

S: 5000ha

2009~2014 年建设累计 /Construction Total

¥ 300/m³¥ 7500/

km ¥ 3000/ha

补助标准 /Subsidy Standards

V :9000m³

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

竹山喷灌Set sprinkler

竹山道路 Building roads

竹山施肥Bamboo fertilization

Page 34: Bamboo industry and regional social and economic development

转型技改The transformation of technical reform

“吉通板业”到“和其昌集团”的技改兴企之路The transformation of technical reform

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

Page 35: Bamboo industry and regional social and economic development

“大地”竹菜板到“悦竹悦居”竹家具的产品提升之路Product upgrade

产品提升Product upgrade

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

Page 36: Bamboo industry and regional social and economic development

参加 2015 年芝加哥家具展To participate in the 2015 Chicago 

Furniture Fair

参加 2014 年迪拜家具展To participate in the 2014 Dubai 

Furniture Fair

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

Page 37: Bamboo industry and regional social and economic development

参加海峡两岸林业博览会To participate in Both sides of the Taiwan Strait forestry Exposition

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

Page 38: Bamboo industry and regional social and economic development

“悦竹悦居”广东中山体验店"Yue Zhu Yue Ju" experience store in Guangdong Zhongshan

“悦竹悦居”辽宁大连体验店"Yue Zhu Yue Ju" experience store in Liaoning Dalian

“悦竹悦居”浙江台州体验店"Yue Zhu Yue Ju" experience store in Zhejiang Taizhou

“悦竹悦居”北京体验店"Yue Zhu Yue Ju" experience store in Beijing

配套优惠政策,集聚竹产业发展动力 Supporting policies & agglomerate power

Page 39: Bamboo industry and regional social and economic development

竹产业发展的政策与措施 /Policies & Measures

Page 40: Bamboo industry and regional social and economic development

提升政府服务,优化竹产业发展环境 Improve services & optimize environment

政府部门Government

政府部门Government

健全服务机制

Improve the service mechanism

健全服务机制

Improve the service mechanism

提供产业技能培训

Provide business

skills training

提供产业技能培训

Provide business

skills training

优化竹政管理

Optimization

management

优化竹政管理

Optimization

management

强化林业融资服务

Forestry financing service

强化林业融资服务

Forestry financing service

开展竹林森林认证

Bamboo forest

certification

开展竹林森林认证

Bamboo forest

certification

营造安商富商氛围Create a rich

business atmosphere

营造安商富商氛围Create a rich

business atmosphere

Page 41: Bamboo industry and regional social and economic development

提升政府服务,优化竹产业发展环境之一:健全服务机制 Improve services & optimize environment—Improve the service mechanism

永安市行政服务中心The Administration Service Center of YongAn

Page 42: Bamboo industry and regional social and economic development

提升政府服务,优化竹产业发展环境之二:提供产业技能培训 Improve services & optimize environment—Provide business skills training

浙江农林大学金爱武教授现场培训On site training

农村劳动力转移就业培训Vocational training

国际竹藤中心专题培训会Special training

Page 43: Bamboo industry and regional social and economic development

提升政府服务,优化竹产业发展环境之三:优化竹政管理Improve services & optimize environment—Optimization of administration management

绿色通道Green channel

2003 年,最早实行市内笋竹产品运输“绿色通道”,成为福建省第一个实施竹政改革的试点县(市)。 The first to introduce the city Bamboo

products transport "green channel”.

Page 44: Bamboo industry and regional social and economic development

永安同国家开发银行金融合作Cooperation of forestry loan全国首个林产业支行挂牌成立

The first branch of forestry industry in China

竹农获得银行贷款Bamboo farmers to get bank loans

提升政府服务,优化竹产业发展环境之四:强化林业融资服务Improve services & optimize environment—Forestry financing service

Page 45: Bamboo industry and regional social and economic development

提升政府服务,优化产业发展环境之五:开展竹林森林认证Improve services & optimize environment—Bamboo forest certification

在永安开展 FSC 竹林森林认证Carry out FSC bamboo forest certification

2014 年完成竹林 FSC认证2014 to complete the FSC forest certification

Page 46: Bamboo industry and regional social and economic development

提升政府服务,优化竹产业发展环境之六:营造安商富商氛围Improve services & optimize environment—Create a rich business atmosphere

客商证Foreign trader credential

永安对笋竹企业中的研发、

营销专家,以及企业法人发放客

商证,享有住房、子女就学等相

关优惠待遇。

Issue foreign trader credentials to

influential R & D,marketing experts

enjoying the relevant preferential

treatment in housing and schooling for

their children.

Page 47: Bamboo industry and regional social and economic development

目录 /Contents

永安竹产业发展的政策

与措施Policies & Measures

永安竹产业发展的政策

与措施Policies & Measures

今后努力方向

Future Direction

今后努力方向

Future Direction

永安竹产业发展现状

General Situation

永安竹产业发展现状

General Situation

Page 48: Bamboo industry and regional social and economic development

竹产业加工重要基地Base of bamboo industry

竹具产品交易中心Bamboo products trading center

竹文化交流中心及旅游集散中心Bamboo Culture Exchange & Tourist Center

今后努力方向——一个基地、两个中心 Future Direction——A base & two center

主攻二产、拓展三产、带动一产的竹产业发展新格局,目标是形成“一个基地、两个中心”的基本格局,做大做强国家竹产业科技示范园区。 The goal is to form a basic pattern of "one base, two centers", and then

construct a bigger and stronger national bamboo industry science and technology

demonstration park.

建设国家竹产业科技示范园区Construct the national bamboo

industry science and technology demonstration park

Page 49: Bamboo industry and regional social and economic development
Page 50: Bamboo industry and regional social and economic development

欢迎进一步联系:地址:福建省永安市巴溪大道 909号联系电话 :+86 598 3633535

联系人:郑凌峰Connect us :

Address : No. 909 Baxi Avenue, YongAn, Fujian

TEL : +86 598 3633535

Contact : Lingfeng Zheng

ThanksWelcome to YongAn !