betsy sherertz 2010 pdf portfolio
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email > [email protected]
phone > 336-414-6137
Raleigh, North Carolina
About Me
Archaino Book
Guide to Bartering on Craigslist
HIV Awareness Posters > Tanzania
Protected Class Poster Series
EcMagazineEcMagazine Masthead AnimationSubject Study Poster
Dido Retail Store Service Design
Spittlebug Card Game + Packaging
Logo Designs
Study of Type in Motion
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TABLE OF CONTENTS
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ABOUT MEMy name is Betsy Sherertz. I will be receiving my Bachelor in Graphic
Design in May of 2010 from North Carolina State University. Design to meis fun. It is a way to create, re-create and most importantly, to make thingsthat satisy others. I believe it is important as a designer, to utilize myskills and create something for and inspired by the user. I like to dabblein all sorts of media from print to motion design. It is important to me tolearn everything needed to better serve a client.
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ARCHAINO BOOK
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Archaino is a small scale duotone booklet thatfocuses on the various relationships betweentypography and image.
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GUIDE TO BARTERING ON CRAIGSLIST
An Instructional Guide to Bartering Items onCraigslist is a french fold booklet that foldsout into a poster.
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HIV AWARENESS POSTERS > TANZANIA
Posters were to designedto be hanged togetheror separately to display
a single or an individualmessage in English orSwahili and to be put up inor around various doctorsoces in Tanzania. The
posters are hung at 24inches by 36 inches.
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PROTECTED CLASS POSTER SERIES
Protected
Class
Series
Talley StudentCenter
Ofce of Equal Opportunity | Holladay HallNC STATE UNIVERSITY
PROTECTED CLASS SERIESrace
|color
nationality
veteran
relig
ion
|creed
disability
a
ge
sexualorientat
ion
sex
Race and color, although considered interchangable,
can link to prejudice against a persons nationality,
as well as their values and beliefs, in accordance to
their particular culture.
Educational or employment decisions are to
be made based on indivduals abilities and
qualications, not gender or sexual orientation.
Having veteran status and or a disability,
as well as being 40 years or older in age,
are important classications that are tobe protected in the workplace.
sex - january 28, 2009
religion | creed - february 5, 2009
national origin - february 11, 2009
disability - february 18, 2009
sexual orientation - february 24, 2009
age - october 23, 2009
race | color - november 5, 2009
veteran status - november 12, 2009
Poster_FINAL .indd 1 /8/09 8: 3: 5 PM
Promotional poster that provides dates and information on theProtected Class Event Series at North Carolina State University.The installation involves a series of images taken and enlargedfrom the main event poster, complete with information andtaglines specic to a particular protected class.
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EC MAGAZINE
Ec (eating + cooking organically) magazine focuses on environmentally
friendly ways to eat, cook, dine out, and all things food related. The goalwas to set up a clean system to t the context of the magazine, and to
appeal tothe target reader. To view the entire magazine, visit the follow-ing link: Ec (Eating + Cooking Organically) Magazine
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http://issuu.com/bsherertz/docs/ecomagazinehttp://issuu.com/bsherertz/docs/ecomagazinehttp://issuu.com/bsherertz/docs/ecomagazinehttp://issuu.com/bsherertz/docs/ecomagazine -
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EC MAGAZINE MASTHEAD ANIMATIONThe goal for the Ec Magazine masthead
animation was to embody the messageproposed by the magazine itself. This
message is about the nature of our actionstowards the environment that eventuallyaect what we eat.
To view the video, please visit the followinglink: Ec Magazine Masthead Animation
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http://vimeo.com/10213459http://vimeo.com/10213459http://vimeo.com/10213459http://vimeo.com/10213459 -
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SUBJECT STUDY POSTERThis is a poster inspired by a video study ofa modern dancer turned mother. The designcaptures the moments of the movie that I shot,
in which I shadowed and interviewed a motherthat is struggling to be a modern dancer.
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DIDO SERVICE DESIGN > PACKAGING
Dido Flagship Retail Store: Dido is a thename of a theoretical retail store thatspecializes in using 3D body scanningtechnology to customize clothing to theircustomers exact measurements.
These are concepts for packaging to beused for the store. The garment bags usethe triangular design used in some of thestores environmental graphics, containscustomers information and logo, and canbe reused. The vacuum sealed packagingconcept for shipment of clothing incor-porates elements of branding and thecustomers information.
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DIDO SERVICE DESIGN > BODY SCANNER
These images represent designs for a 3D body scanning machine for theDido agship store. The overall design is a modular shape to go along with
modular graphics that accommodate the stores appearance and branding.Interior view of store shows a concept for the layout of the scan sectionin the store, as well as wall and oor graphics. To view full process book,
including branding and interaction design by group members, please visitthe following link: Dido Process Book
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http://issuu.com/bsherertz/docs/didoprocessbookhttp://issuu.com/bsherertz/docs/didoprocessbook -
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DIDO SERVICE DESIGN > WAYFINDING
The Dido scan section from a dierent perspective, showing
the wall and oor waynding graphics. I designed a signage
system that would use both acrylic signs, as well as a guidedoor and wall path that is based on increments of measuring
to coincide with body measuring scanner.
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SPITTLEBUG CARD GAME + PACKAGING
Spittlebug card game that was designed to teach kidsabout bugs that are harmful or benecial to humans.
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LOGO DESIGNS
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The following are a collection of logos that I have designed forvarious companies and or organizations.
The logos below are for particular companies or organizations, thatwere not nalized, but were conceptualized.
Spark! LLC logo concept for the television media company Concepts for Connection Force logo, an online based company
Concepts for TriDUG (Triangle Drupal User Group)
Concepts for TIMA (Triangle Interactive Marketing Association)
Silent R Studio logo for production company
The ROC logo for Wake Cross Roads Baptist Church
PITTSBURGH SAN FRANCISCO
S E A T T L E
HOUSTON
L
TRIDUG
L
TRIDUG
L
TR IDUG
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STUDY OF TYPE IN MOTIONThis project includes a collection ofexperiments I completed for a nal senior
project that focuses on dierent movements
and eects that are applied to type, whileincorporating the motion with music. Theseries of experiments were completed using
After Eects CS4.
To view the video, please visit the followinglink: Study of Type in Motion.
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http://vimeo.com/10694794http://vimeo.com/10694794