beyİn bİlİm ve sİhİr volkan Özgüzpeople.sabanciuniv.edu/gulseren/sunum/bbs karakoy...
TRANSCRIPT
BEYİN BİLİM VE SİHİR
Volkan Özgüz
Beyin Bilim ve Sihir : içerik
Beyinin çalışma prensipleri Duyu organlarımızın temel özellikleri Beyin hakkında en fazla bilgi sahibi olanlar sihirbazlar mı? Beynin bilimi ile sihirin bilimi aynı mı? Algılamanın bilimsel ve nörolojik temelleri Beynin nörolojik yapısı gerçekten bilgisayara benzer mi? Son yıllarda hızla gelişen bilimsel bulgular beyin hakkında
bilinenleri nasıl değiştiriyor?
• Sayısız araştırmacı, yayın, kitap ama Beyin bir “kara” kutu• Gözlemler daha çok dışardan kutu dışında yapılan ölçmeler• Kara kutu içinde yapılan yeni gözlemler beyin hakkında bilgimizi
yeniliyor: nörobiyoloji
Beynimiz hakkında ne biliyoruz?
Bildiğimizi Görüyoruz!
Ne Gördüğümüzü Bilmiyoruz!
Gördüklerimiz Biz Şaşırtıyor!
Penney video (1 min)
• 100,000 lerce araştırıcı, miyonlarca sayfa belge
• Beyin bir ampul kadar enerji harcıyor: 40‐60 watt
• Enerjiyi en az şekilde tüketmek için ilk fırsatta sonuca ulaşma
• Yaşamak için sonuca hızlıca ulaşma • Durumdan yararlanarak sonuca
ulaşma• Belirsizlik kaçınma ve ihmal etme ve
şüpheli durumları bastırma • Hızlı ve yavaş süreçler
– Hızlı : sonuca ulaşmak – Yavaş: düşünme, analitik işler, bilgi
işlem, hesap vb
Beyin hakkında bildiklerimiz ve bilmediklerimiz
Beynimizdeki işlevler
Bilinç ve bilinçsizlik?
• Bilinç , Bilinç altı ve üstü (?)
• Düşünüyorum o halde varım!
• Bir ben vardır bende, benden içeri
• Yaşayan zombiler
Beyin Bilim Sihir
• Beyin hakkında en fazla bilgi sahibi olanlar sihirbazlar mı acaba?
• Beynin bilimi ile sihirin bilimi aynı mı?
Keith Barry Video (5/11 min)
The Economist
Omurgalılar (örnek: insanlar, birçok memeli hayvanlar) Omurgalıların beyni, sonradan omuriliğe dönüşecek olan arkadaki bir
nöral tübün öndeki kısmından gelişir Omurgalılarda beyin kafatası kemikleri tarafından korunmaktadır
• Korteks insan beyninin kütlesininyaklaşık %76’sını oluşturur
• Neokorteks beyin hemisferlerinin en dış tabakasını oluşturur
Neokorteks canlıların çevredekiolayların farkına varmasını sağlar (algıve varlık)
Serebral korteksin kıvrım sayısı, canlının evrim basamağındaki yeri belirler
Balık, sürüngen gibi ilkel omurgalılar beyni altı katmandan daha az ve kıvrım az
Beynin Anatomisi
• Limbik system motor ve duyumu birleştirir• Limbik sistemin kortikal parçaları: arkikorteks paleokorteks• Limbik sistemin diğer parçaları : hipotalamus, hippokampus
amigdala
İnsan Beyninin Anatomisi
• Neokorteks, herbiri değişikfonksiyonlara sahiptemporal, frontal, paryetal veoksipital loblardan oluşur
• Oksipital lob, primer görmekorteksini barındırır
• Primer işitme merkezitemporal lobtadır
• Dil ile ilgili işlemlerventrolateral frontal korteksteki Broca alanında
• Sosyal ve duygusal işlevlerseorbitofrontal kortekste
İnsan Beyninin Anatomisi
Sol hemisfer görevleri Sağ hemisfer görevleri
Sayısal hesaplama (tam olarakhesaplama, sayısalkarşılaştırma, tahmin)Doğrudan gerçek alımı
Hesaplama (yaklaşık hesap, karşılaştırma, tahmin)
Dil: dilbilgisi / kelimeDil: tonlama / vurgulama, prozodi, pragmatik, bağlamsal
Hipotalamus
Vücutun gereksinimlerini kontrol eden çekirdek
Diencepheleon – in between brain
Beynin 1/300 ü Ancak en basit sorunu
temel fiziksel ve zihinsel sorunlar oluşturur
Amigdala
• Bademe benzeyen vemedial temporal lobların derinliklerindeve sadece üst düzetomurgalılarda olan biryapı
• En önemli görevi bellekve duygusalreaksiyonları (örnek: korku) control etmek
• Amigdala libik siteminbir parçası olarak Kabul edilir
• Neokorteks sinir hücresi gövdelerinden ve myelinsiz sinirliflerinden oluşur (gri madde)
• Neokorteks myelinli sinir liflerinden oluşan beyaz maddeyi kuşatır• Kıvrım ve oyuklarla hacim artmadan yüzey önemli ölçüde genişler
İnsan Beyninin Anatomisi
Nöronlar ve sinapslar
Nöronlar: çap 4 mikron (0.004 mm) - 100 mikron (0.1 mm)
Akson: 10 mikron – 100.000 mikron uzunluk, 0.3 mikron çap, 4000 m/mm3
Dendrit: 0.9 mikron çap, 400 m/mm3
İnsan Beyninin Anatomisi : Nöron
• Neokorteks I. en dışta, VI. en içte olmak üzere 6 tabakadanmeydana gelir
• İnsan bilinci modern neokorteksin genişlemişkapasitesi kadar beyin sapınıngelişmiş yapıları üzerine de kurulmuştur
• Duyu algılaması, motor emirlerin oluşumu, uzaysalmuhakeme, bilinçli düşünmeve dil gibi yüksekfonksiyonların yürütülmesindegörev alır
Nöronlar ve Neokorteks
Neokorteks temelde iki tip nörondan oluşur: • uyarıcı özellikteki piramidal nöronlar (%80)
ve inhibe edici aranöronlar (%20)• Neokorteks 6 tabakadan oluşsa da istisnai
sahalar da var• Motor kortekste VI. katman yok• II. ve III. tabakaların aksonları neokorteksin
diğer bölgelerine uzanır• derindeki V. ve VI. tabaka aksonları
talamus, beyin sapı ve medulla gibi korteksdışı yapılarla bağlantı kurar
• IV. tabaka nöronları çoğu talamustan olmaküzere dış yapılardan bilgi alırken kısabağlantılarla korteksin diğer kısımlarınailetiler gönderir
Nöronlar ve Neokorteks
Different Neuron Types
Sensory neurons or Bipolar neurons carry messages from the body's sense receptors (eyes, ears, etc.) to CNS. Sensory neuron account for 0.9% of all neurons. (Examples are retinal cells, olfactory epithelium cells)
Motoneurons or Multipolar neurons carry signals from the CNS to the muscles and glands. Motoneurons account for 9% of all neurons. (Examples are spinal motor neurons, pyramidal neurons, Purkinje cells.)
Interneurons or Pseudopolare cells form the neural wiring within the CNS. These have two axons (instead of an axon and a dendrite). One axon communicates with the spinal cord; one with either the skin or muscle(Examples are dorsal root ganglia cells)
• GLIA cells: Glial cells, sometimes called neuroglia or simply glia "glue"; are cells that maintain homeostasis, form myelin, and provide support and protection for neurons in the brain and peripheral nervous system– New functions are revealed recently about glia cells: indirect contributions
to the cognitive processes
• A mirror neuron fires both when someone acts and when someone observes the same action performed by another
• The neuron "mirrors" the behavior of the other, as though the observer were itself acting
• Found in the premotor cortex, the supplementary motor area, the primary somatosensory cortex and the inferior parietal cortex
• Provides the physiological mechanism for the perception/action coupling
• may be important for understanding the actions of other, and for learning new skills by imitation
• Mirror neurons are the neural basis of the human capacity for emotions such as empathy
• No widely accepted neural or computational models have been put forward to describe how mirror neuron activity supports cognitive functions such as imitation
Mirror Neurons
Nöronlar birbirleri ile elektrokimyasal sinyallarle haberleşirler Aksonlar nöronlardan dışarı bilgi aktarır Dendritler nöronlara doğru bilgi taşır Aksonlarla dendritlerilerle bir ince aralıkta birleşirler : sinaps Sinapstan bilgi taşımak için akson nörotransmiter denilen kimyasallar üretir Sinapstan geçen kimyasallar diğer nöronunda nörotransmitter üretmesini
tetikler: herşeyin temeli Sinaps işlemleri zaman ve yer anlamında kısa ve uzun vadeli olarak değişirler
(Spike-timing-Dependent- Plasticity) herşeyin temeli
Nöronlar arası Haberleşme
Değişik nöronlar değişik nörotransmiterler üretir: 50 den fazla Dopamin: fiziksel etkinlikler – yokluğu Parkinson hastalığının temeli –
fazlalığı şizofren Serotonin: uyku, kan basıncı, iştah vb fiziksel-duygusal yapıyı kontrol
eder - anksiyete Noradrelanine: zevk duygusu Ensafalin ve endorfin: nefes alma, stres, acı, sakinlik, bağımlılık Asetilkolin (ACh) : bilgi, öğrenme , dikkat , bellek - Alzheimers Glutamat: en temel nöral iletişim aracı: öğrenme ve bellek
How is information encoded in populations of neurons?1. Quantities are encoded as rate codes in ensembles of 50‐100 neurons (e.g,
Shadlen and Newsome, 1998).2. Quantities are encoded as precise temporal patterns of spiking across a
population of cells (e.g, Abeles, 1991)
Nöronlar arası Haberleşmenin Kodları
Operating frequencies of processes and spikes are about 100-200 Hz
Neural Recordings
30
Beyin Görüntüleme Teknikleri
Mouse Brain 2 min
Neuronal activity 3/5 min
Eye and Vision
The rods, some 120 million are more sensitive than the cones but not to color The 6 to 7 million cones provide the eye's color sensitivity: three different types
of cones for color reception, red, green, blue (RGB) Cones are concentrated in the central yellow spot known as the macula Fovea ,0.3 mm diameter rod-free area with very thin, densely packed cones, a
special section of macula with highest resolution Vision system has poor resolution except at the center : macula (macular
degeneration)
FOVEA
Eye
Eye
• Visual processing begins when photons entering the eye strike one or more of the 125 million light‐sensitive nerve cells in the retina. This first layer of cells, which are known as rods and cones, converts the information into electrical signals and sends them to an intermediate layer, which in turn relays signals to the 20 or so distinct types of retinal ganglion cells.
Eye and Vision
• Optic nerve contains all the fibers that send visual information to your brain
• Each optic nerve is made up of millions of neural wires
• Each wire is called an axon representing one pixel in the eye
• Eye is equivalent to a megapixel camera
Eye and Vision
Visual System Processing• The visual system processes information at many levels of sophistication
• At the retina, there is low‐level vision, including light adaptation and the center‐surround receptive fields of ganglion cells
• At the other extreme is high‐level vision, which includes cognitive processes that incorporate knowledge about objects, materials, and scenes. In between there ismid‐level vision
• Mid‐level vision is simply an ill‐defined region between low and high
• The representations and the processing in the middle stages are commonly thought to involve surfaces, contours, grouping, and so on
• Lightness perception seems to involve all three levels of processing
• Filling‐in capability
• Center surround antagonismrefers to antagonistic interactions between center and surround regions of the receptive fields of photoreceptor cells in the retina
• Center surround antagonism enables edge detection and contrast enhancement within the visual cortex
• Center surround couples with “winner‐takes‐all” WTA where largest neuronal activity suppresses other activities
Vision Processing
Dominant Eye ‐ Baskın Göz
Visual Field
Visual Field
Kendin Dene
• Oyun kağıdı destesinden sadece resimli kartları tut
• Odada uzak bir yere odaklan• Desteden bakmadan bir kart seç (resim tarafı sana dönük olsun)
• Elinde görme sınırında (yani kolunun açılabileceği en sol veya sağda tut)
• Yavaşca kolunu öne doğru döndürmeye başla• Kartın hangi kart olduğunu ne zaman görüyorsun?
Visual Field and Eye Movement• Saccades and fixation• Saccades are for searching information• Fixation is when eyes are motionless• Smooth pursuit is for tracking movement• Saccades are needed because only 1/10 th of the retina has some kind of resolution and surrounding visual field is poor quality
• When your gaze stops on an object and does not move acitiviy in your visual neurons is suppressed
• Overt attention and over misdirection
Visual Field without Saccades
Top Down vs Bottom UpFeed Forward vs Feed Back
Surprising theory of attentionItti et al.,IEEE Trans. PAMI 1998;Vision Res. 2000;Nature Reviews Neurosci. 2001;IEEE Trans. IP 2004
Vision ‐ Fovea – Saccading ‐ Attention
Fast Feed forward triggers attention Feed back provides recognition
Feed Forward vs Feed BackFast vs Slow Paths
Fast Feed forward triggers attention Feed back provides recognition
Feed Forward vs Feed Back: Fast vs Slow Paths
Surprising Theory of Attention• Attention need strong input from Prefronatal Cortex
• Attention results from the activation of inhibitory neurons which in trun suppress neurons in the surrounding visual (or auditory) neurons that could cause distractions (center‐surround)
• Babies and children don’t supress surrounding distracters as well as adults do
Vision and Attention
Finding important information• Detecting spatial outliers – Saliency
– Salient locations stand out from their neighbors in at least one visual attribute (e.g., color, motion)
– E.g., Treisman & Gelade, 1980; Koch & Ullman, 1985; Tsotsos et al., 1995; Li, 1998; Itti, Koch & Niebur, 1998
Finding important information• In principle, very complex task:
– Need to recognize all objects in scene?– Then match recognition results against memory traces?– Finally evaluate set of recognized objects against behavioral goals?
• In practice, survival depends on ability to quickly locate and identify important information
• Need to develop simple heuristics or approximations
White snow paradoxTV news, sports, music,action movies, etc
0.3 MByte/s
(640x480, MPEG4, avg. 46,000 frames)
Greyscale snow
5.0 MByte/s
Vision Processing
Vision ProcessingGrand Mother Neurons?
Memories• Procedural memory: muscle memory
– Pyhsical skils: skiing, riding bicycle, shuffling a deck of cards• Declarative memory: deals with facts
– Semantic memory: encodes meaning, definitons and concepts; facts that are not routed in time
– Episodic or autobiographical memory: experiences from unique past• Short-term memory (or "primary" or "active memory") is the capacity for holding a
small amount of information in mind in an active, readily available state for a short period of time. – The duration of short-term memory (when rehearsal or active maintenance is
prevented) is believed to be in the order of seconds– A commonly cited capacity is 7 ± 2 elements.
• Long-term memory indefinitely stores “unlimited” amount of information– Short-term memory different from working memory: structures and processes
used for temporarily storing and manipulating information
Memories are encoded in the plasticity of synapses
Memories • Long-term memory (LTM) is memory in
which associations among items are stored• LTM differs structurally and functionally
from other memory• Information can remain in intermediate-
term memory for 5 to 8 hours, and in long-term memory indefinitely
• LTM is an important aspect of cognition• LTM can be divided into three processes:
encoding, storage, and retrieval• Encoding of LTM occurs in the medial
temporal lobe, and damage to the medial temporal lobe is known to cause anterograde amnesia
Where are memories in our Brain? • LTM are sent down the hippocampus from
cortex where they are registered as neural patterns similar to the cortex
• Hippocampus is connected to many parts of the brain: multiple inputs and representations can be globalized– Sound of music, taste of the icecream, the
smell of the sea < vacation memories (episodes)
• During sleep «episodes» are recalled –replayed (often involuntary ) and reconsolidated > regeneration
• During recall, memories are sent back to the cortex
Famous Memories
• In Search of Lost Time (French: À la recherchedu temps perdu) — or Remembrance of Things Past— is a novel in seven volumes by Marcel Proust (1871–1922). His most prominent work, it is known both for its length and its theme of involuntary memory, the most famous example being the "episode of the madeleine."
Where are our dreams?
Memory Problems in the Brain
Language ‐ Verbalization• Language is a system of sounded signs (symbols) • Sounds often mean something by themselves form
meaning in relation to other signs• An important characteristic of human languages — in
contrast to birdcalls and traffic signs — is their productivity• A productive language can form an unlimited variety of
sentences with different meaning from a relatively smaller sets of words– Encoding efficiency for energy efficient communication
• Verbalization (use of language to reason) is seen as a measure of true intelligence: Turing Test
Beynin ÇalışmaModeli
İnsan Beyninin İşlevleri
İnsan Beyninin İşlevleri
Lennie, The cost of Cortical Computation, Current Biology, Vol. 13, 493–497, March 18, 2003,
Lennie, The cost of Cortical Computation, Current Biology, Vol. 13, 493–497, March 18, 2003,
Beyin ve Enerji
Adenosine Triphosphate (ATP) : the human body, contains about 250 grams (8.8 oz) of ATPWe recycle about the body weight equivalent in ATP each day
Beyin toplamda 60 W kadar bir güç tüketir
Bu gücün yaklaşık %40 – 24 W durağan durumda(resting state harcanır
Enerji glukoz dönüşümleri ile ATP tarafındansağlanır/taşınır
Lennie, The cost of Cortical Computation, Current Biology, Vol. 13, 493–497, March 18, 2003,
Spike based communication is costly : 100 times more to generate 10 spikes than resting potential
Metabolic energy consumption limits the availability of the cortex at 10%
Limits the number of the tasks that can be undertaken concurrently
Beyin Ve Enerji
Beyin hakkında bildiklerimiz ve bilmediklerimiz
• 90 – 100 Milyar Nöron!• Her nöron yaklaşık 1000 diğer nörona bağlı• Nöronlar yavaş (5‐200 Hz) çalışıyorlar• Birçok geri ve ileri bildirim çevrimleri var• Güç tüketimi 20‐30 W üstüne çıkmıyor• Enerji korunumu için hızlı sonuca gitme• Yaşamak için sonuca hızlıca gitme• Bağlam (context) den faydalanarak hızlıca
sonuca gitme• Belirsizlik, ikilem ve şüpheden kaçınma• Yavaş ve hızlı süreçler• Analitik ve hesaplamalı süreçler yavaş• Algıdan tanıya 150 ms civarinda ulaşım• Süreli öğrenim• Bildiğimizi algılama
Nöronlardan Beliren (Emergent) Özelliklere
Beyin Bilim Sihir
• Beyin hakkında en fazla bilgi sahibi olanlar sihirbazlar mı acaba?
• Beynin bilimi ile sihirin bilimi aynı mı? • Keith Barry video
Renklerin algılanmasında iyi misin ?• A ve B nin renkleri aynı mıdır ?
Hayır mı ?
Beyin, kareleri, olacağı şekilde algılayabilmek için çaba sarfetmektedir.
• Yani, biri karanlık ve diğeri beyaz• Ayni renkte olmaları farketmiyor• Yanyana olan kareler, zıt renkte olmaları lazım…
– Center‐surround winner‐take‐all• Bu bize daha iyi bir optik görüş sağlıyor• Bu şekilde, etrafımızda daha çok detayın farkına varıyoruz
• Renkler arasında da daha fazla kontrast• Çevremizdeki dünyanın bize ilettiği değil, Bizim algıladığımızı görüyoruz
Beyin, birbirini takip eden parçaların dönmehareketine sahip olması gerektiğini düşünüyor, öyle
öğrenmiş
Beyin, doğru yönde gördüğü eski resimleri görmekistemekte
Ayrıntılar mı önemli büyük resim mi?
Üç boyutlu algı 1 min
Visual System Processing• The amount of light coming to the eye from an object on the amount of light striking the surface, and on the proportion of light that is reflected
• If a visual system only made a single measurement of luminance, acting as a photometer, then there would be no way to distinguish a white surface in dim light from a black surface in bright light
• Yet humans can usually do so, and this skill is known as lightness constancy
Visual System Processing• Simultaneous contrast effect, which demonstrates a spatial interaction in lightness perception
• The two smaller squares are the same shade of gray.• Illusions like these are sometimes viewed as quirky failures of perception, but they help reveal the inner workings of a system that functions remarkably well.
Visual System Processing• The receptive field of an idealized center‐surround cell• The cell exhibits lateral inhibition: light in the center is excitatory
while light in the surround is inhibitory• This cell performs a local comparison between a given luminance
and the neighboring luminances, and thus offers machinery that can help explain the simultaneous contrast (SC) illusion.
Muller‐ Lyer Illusion
• this illusion occurs because of a misapplication of size constancy scaling. In most cases, size constancy allows us to perceive objects in a stable way by taking distance into account. In the three dimensional world, this principle allows us to perceive a tall person as tall whether they are standing next to us or off in the distance. When we apply this same principle to two‐dimensional objects, errors can result.
• Müller‐Lyer illusion may occur because of conflicting cues Our ability to perceive the length of the lines depends upon the actual length of the line itself and the overall length of the figure. Since the total length of one figure is longer than the length of the lines themselves, it causes the line with the outward facing fins to be seen as longer.
• the illusion demonstrates how the brain reflexively judges information about length and size before anything else.
Muller‐ Lyer Illusion
Kanisza Triangle
Penrose Triangle
Escher Illusions
Escher Illusions
Waterfall Gaze İllusion• A visual illusion of apparent movement created by gazing for a period of time at a fixed point in a waterfall and then looking at a stationary object, which appears to move upwards.
• The illusion was first discussed in print by the Greek philosopher Aristotle (384–322 bc) in the ParvaNaturalia in the essay On Dreams, although Aristotle did not mention waterfalls: ‘When people turn away from looking at objects in motion, for example rivers, and especially those that flow very rapidly, things really at rest are then seen as moving’
• Also called the waterfall effect or motion aftereffect
Waterfall Gaze Illusion 1min
Beyin Bilim Sihir
• Beyin hakkında en fazla bilgi sahibi olanlar sihirbazlar mı acaba?
• Beynin bilimi ile sihirin bilimi aynı mı?
Visual Field and Eye Movement• Saccades and fixation• Saccades are for searching information• Fixation is when eyes are motionless• Smooth pursuit is for tracking movement• Saccades are needed because only 1/10 th of the retina has some kind of resolution and surrounding visual field is poor quality
• When your gaze stops on an object and does not move acitiviy in your visual neurons is suppressed
• Overt attention and over misdirection
Surprising Theory of Attention
• Attention mechanisms of children are diffferent• Children can pick up many extraneous stuff• Children are harder to fool: because they are not sophisticated enough to be fooled!
• Children believe in magic• When does chid’s mind reach a level that allows to be amazed by a magic trick?
• What do babies know? • Are we «statistical learning machines»?
Saccades and Smooth pursuit
Frames of Attention• Frames and attention• Exogenous attention capture or passive misdirection – Attention is drawn to moving, bright, flashy objects– Fluttering bird, flashing lights– Examples turning the pages of a book
• Mind’s eye mind’s ear > mirror neuron– Mimicking others’ actions
• Mind’ body
Misdirection
Control Of Attentional Focus• One area of neuroscience research in which magicians might have stolen
the show is the dynamic control of attentional focus• Pickpockets move their hands in a curvilinear motion to misdirect the
attention of the mark along the curvilinear trajectory, whereas they move their hands in a fast linear fashion to invoke fast attentional shifts from one spatial location to another, which serves to reduce the strength of theattentional focus.
• One possibility is that these effects are due to differential engagement of the smooth pursuit and saccadic oculomotor systems. The curvilinear motion could draw the mark’s oculomotor system into a long pursuit of the pickpocket’s wandering hand; the foveal centre of vision would then follow the length of the trajectory, presumably dragging the attentional spotlight along with it.
• The fast straight motion could invoke a saccadic eye movement, and the suppression of visual perception that is known to occur during saccadesmight result in reduced attention.
Control Of Attentional Focus• A second possibility is that, rather than the oculomotor system
being differentially affected by the two types of motion, curvilinear target motions might be perceptually more salient than linear target motions, irrespective of eye movements.
• Curves and the corners of object surfaces are perceptually more salient and generate stronger neural activity than straight edges, possibly owing to the fact that they are less redundant and predictable (and therefore more novel and informative.
• This decreased‐redundancy argument might also apply to non‐predictable object‐motion trajectories. If this is the case, curvilinear motion trajectories should be more salient (and consequently engage stronger attention) than straight trajectories.
Mind’s body
Stealing watch 3/11 min
Mind’s body
• Personal space, peripersonal space– Immediate surronding of your body is part of your body
• Tickle without touching!!
– Pickpockets uses this feature – Following circular motions is more important than straight lines
Brain Map
Bending the spoon 3 min
Distraction‐ Diversion
• Ratcheting• Amodal completion
– Object occluded by another object appears as whole
Count the passes 1min
Multitasking• The brain can only attend to few things at a time!• Cannot give full attention to both of the visualtasks and auditory task
• Striatum (brain region involved in learning new things) is used when distracted
• Hippocampus (brain region involved in storing and recalling information) is used when not distracted
İsim: Boubba? Kiki?
Multi Sensor Integration• Brain integrates informaiton from multiple sensory inputs:
sight, hearing, touch, smell, taste balance, self motion and feelings– Hear loud noise and see bright light you are thinking that they
are related• P T K > puff of air• Bouba and kiki effect • People may see A as red , 7 as yellow, or hear Chopin
preludes as sad
• McGurk effect video • Video rubberhand and out‐of‐body synthesia
Pronounce colors 1 min
BINDING problem• Superior colliculus is densely packed by multisensory
neurons• Are these neurons widely connected?
– Not possible that all are connected– How do they fire in concert?– Objects have different color, shape sound and smell– How does your brain figure out which features belongs to the
same object– How are unified concious experiences bound in your brain?
• Binding problem?• Feature integration theory: act of selective attention?
– Science is looking for answers– Magicians uses it!!
Mind reading
Mind reading
Mind Reading and Attention
Memory and Attention
Door study 2 min
Belleğimize ne kadar Güvenmeliyiz• Bir süreden beri İspanya’daki siyasi gelişmelerden rahatsız
olan çevreler 23 Şubat 1981 de akşam saat 18:30’da YarbayAntonio Tejero kumandasında silahlı 200 adet jandarmaeriyle beraber İspanyol Parlamentosunu basar ve milletvekillerini 18 saat rehin tutarlar
• Bu sırada meclisteki görüşmeleri canlı yayınlayan televizyonkameraları darbeyi yaklaşık yarım saat kaydedecek ve butarihi olayla ilgili çok önemli görsel bir belge elde edilecektir
• Birçok seyirci yıllar sonra olayı TV de canlı gördüklerini, olayları en ince ayrıntılarına hatırladıklarını anlatırlar
• İlginç olan olay aslında canlı değil , bir gün sonra teypten yayınlanmıştır. Yani olayları doğrudan görmemişlerdir.
Coin toss That wasn’tYou throw a coin in the air and the coin disappears• Implied or Inferred Motion Illusion• The magician throws few times before (priming)• Then he makes like he throws but keeps the ball• At the same time he closes his left hand• Visual region of the brain called Lateral Intraparietal (LIP) tracks the movement of objects in space and time
Coin toss That wasn’t• Visual region of the brain called Lateral Intraparietal (LIP) tracks the movement of objects in space and time
• The magician’s right hands stops but the brain assumes the movement goes on
• The movement selective neurons of two other visual area called MT sense the motion of left hand closing
• Assumes that left hand catches the ball• Think of «fakes» in sports « or dog following a stick that wasn’t thrown
Two Brain Systems• Fast System : Fast, automatic, frequent, emotional, stereotypic, subconscious
• Slow System: Slow, effortful, infrequent, logical, calculating, conscious
• A number of experiments purport to highlight the differences between these two thought processes, and how they arrive at different results even given the same inputs
• Terms and concepts include coherence, attention, laziness, association, jumping to conclusions and how one forms judgments.
Two Brain Systems
Test
ALİ TOPU TUTTU VE KOŞTU
WHAT YOU SEE IS ALL THERE IS
• Fast system is very successful of creating memories
• Amount and quality of the data on which the story is based are largely irrelevant
• Fast System likes to jump to conclusions using the associative machine in the brain
Why?
• Jumping to conclusion is easy• Save energy • Removes ambiguity• Provided comfort
Cognitive Ease
REPEATED EXPERIENCE
CLEAR DISPLAY
PRIMED IDEA
GOOD MOOD
FEELS FAMILIAR
FEELS TRUE
FEELS GOOD
FEELS EFFORTLESS
EASE
Illusion of Remembering
• People are more likely to identify as true statements those they have previously heard (even if they cannot consciously remember having heard them), regardless of the actual validity of the statement
• In other words, a person is more likely to believe a familiar statement than an unfamiliar one.
Conjunction fallacy• Phycologists gave subjects a short character sketch of a woman
called Linda:, "31 years old, single, outspoken, and very bright. She majored in philosophy. As a student, she was deeply concerned with issues of discrimination and social justice, and also participated in anti‐nuclear demonstrations".
• People reading this description then ranked the likelihood of different statements about Linda
• "Linda is a bank teller", and, "Linda is a bank teller and is active in the feminist movement".
• People showed a strong tendency to rate the latter (active feminist)• However "Linda is both X and Y" can never be more probable than
the more general statement "Linda is X". • The explanation in terms of heuristics is that the judgment was
distorted because, for the readers, the character sketch was representative of the sort of person who might be an active feminist but not of someone who works in a bank
Misperception of randomness• In a sequence of coin tosses, each of which comes up heads
(H) or tails (T), people reliably tend to judge a clearly patterned sequence such as HHHTTT as less likely than a less patterned sequence such as HTHTTH
• These sequences have exactly the same probability, but people tend to see the more clearly patterned sequences as less representative of randomness
Negativity Dominance• Amygdala• Threat center – active on emotional
states• Information about threat travels via a
superfast neural channel to the «emotion center» bypassing the visual cortex that supports conscious experience of seeing
• Brain responds quickly to survive• No comparable mechanisms for «good»
news• Some similarity for signs of opportunity
to mate and –or to feed (advertisers use this)
Bad vs Good• Brain responds quickly to symbolic threats• Bad words : war, crime, vomit, cut, cockroach
– sinek küçüktür ama mide bulandırır
• Negative trumps the positive in many ways• Success of relationships depends more on avoiding negative than seeking positive
• Good and bad hard wired at the brain– Pain = bad / sweet = good
Choice Blindness
• Choice blindness is a phenomenon where people make a choice (choosing a picture they like), and then when the object of their preference is switched with another one, do not acknowledge the difference and tend to find explanations for this altered choice
Choice Blindness
Heuristics
• In psychology, heuristics are simple, efficient rules which people often use to form judgments and make decisions
• Heuristics usually govern automatic, intuitive judgments but can also be used as deliberate mental strategies when working from limited information or conflicting information
Applications of Anchoring• People's valuation of goods, and the quantities they buy, respond to anchoring effects
• In one experiment, people wrote down the last two digits of their social security numbers.– They were then asked to consider whether they would pay this number of dollars for items whose value they did not know, such as wine, chocolate, and computer equipment.
– They then entered an auction to bid for these items. Those with the highest two‐digit numbers submitted bids that were many times higher than those with the lowest numbers
• When a stack of soup cans in a supermarket was labelled, "Limit 12 per customer", the label influenced customers to buy more cans
TestSET A ‐ 40 parça SET B ‐ 24 parça
Yemek tabağı 8 hepsi iyi 8 hepsi iyi
Çorba tabağı 8 hepsi iyi 8 hepsi iyi
Tatlı tabağı 8 hepsi iyi 8 hepsi iyi
Fincan 8, 2si kırık
Fincan tabağı 8, 7si kırık
Eğer benzer kalite 30-60 TL arasında ise, takımlara kaç TL verirdiniz?
Az Çoktur!
• Deneklere yemek takımları beraber gösterildiği zaman:– A $32 B $32
• Deneklere yemek takımları ayrı ayrı gösterildiği zaman:– A $23 B $33
• Hızlı sistem (Fast system) ortalama almayı seviyor!!
Prospect Theory
• Three bowl test: – Left: ice water Right : warm water– Center : room temperature– Immerse hads in cold and warm water for one minute
– Then dip both hands in the middle bowl
• One hand will feel it cold, the other hot!!
Frames and Brain• Subjects were asked to imagine that they are giving 50$ and bet on a the wheel of fortune: – White: receive entire amount– Black: loose everything – Sure outcome: 20$
• Same problem : KEEP 20$ or LOOSE 30$• Reality bound person wouldn’t care• But:
– FAST SYSTEM favors sure thing!!
Frames and Brain• Trials on subjects for the following choices:
– Preferred sure thing in the KEEP version– Preferred to gamble in the LOSS version– Did not conform to the frame
RECEİVE 50$
KEEP20$
LOOSE 30$
Frames and Brain• Amygdala was active when subjects were
conforming to the frame
– Amygdala was accessed rapidly by emotional stimuli
• Brain region known to be associated with conflict and self control (anterior cingulate) was active when subjects choose the sure thing if when it was labeled LOSE
• Rational subjects – no framing effects –showed enhanced acticvity in the frontal area combining emotion and reasoning to guide decisons
Emotional Framing• Statistics about lung cancer:
– Surgery vs radiaton therapy– 5 years survival rate favors surgery– Surgery is risky
• Experiment:• Half of the physicians were given:
– One month survival rate is 90%• Second half of physicians were given:
– 10% mortality in the first month
Surgery was more popular in the first frame (84%) than in the second (50%)!!
Fast vs Slow• Fast system: automatic thinking – effortless
– Intuitive answers from heuristics– No warning when unreliable– Not constrained by capacity limits– What you see is all there is: intensity matching, associative– Source of errors and biases
• Slow system: logical thinking and deliberations – effortful– Checks Fast System but cannot distinguish between skill and
heuristics– Need to slwo down to work : but cognitive illusions are more
difficult to recognize than perceptual illusions
• These systems do not really exist physically in the brain
Types of Magical Effects and Methodologies
Types of Magical Effects and Methodologies
Öğrendiklerimiz
• Düşünmek için beynimiz enerji harcar• Enerji kısıtlıdır• Düşünmek düşmeden yürümek veya yemekbulmak gibi işlere ayrılabilecek kaynaklarıkullanır
• Düşünmeden yapmak için beynimizinbağlantılarını değiştiririz
Öğrendiklerimiz• Göz ve beyin (diğer duyu organları da) ayrıştırması kolay olmayan bir şekilde beraberçalışır
• Göz‐beyin pahalı bir kamera‐bilgisayar değildir• Beyin bir şey görmez duymaz!! • Beyin görsel veya diğer duyuları kullanarak «kendi gerçeğini» yaratır
• Beyin duyuları birleştirerek gerçek dünyanın bir «görüntüsünü» oluşturur
• Aklımız öngörü temelli çalışıyor• Öngörü ile konuşuyoruz• Algı edilgen bir duyu toplama değil, etkinyapılandırma
• Öngörülerimiz öğrendiklerimizdenkaynaklanıyor
Öğrendiklerimiz
• Retinaya 2B bir görüntü düşmesine ragmen 3B algılıyoruz
• Algı ile gerçek aynı olmak zorunda değil• Algı şüpheyi ortadan kaldırmayı amaçlıyor• En doğru değil , en anlamlı sonuca yaklaşık 200 ms de ulaşmayı amaçlıyoruz
• Duyularınıza güvenmeyin
Öğrendiklerimiz