PowerPoint Presentation

BNI INSOMNIACSAnishkaa S. Gehani presentsThe Triumph of Testimonials

Hi, WillRemember the 5 secrets? With the one on being thankful?

Which one was that? Remind me again, Jilly.Well It all started when I wanted to become a master networker

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And you taught me how to show my gratitudeSo, I did what you said

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I sent the notesAnd the presents

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Ive done all that and more, but I still feel like I havent reached my networking best. What am I missing?

What youre missing is the king of all thank you notes

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Testimonials!Why testimonials, you must wonder

So why should we write testimonials? Writing a testimonial is a way of showing gratitude to the other member for the product/ service he has offered, while building your build image and bringing credibility. 5

Heres a testimonial Ive written, tell me what you think!

To whomsoever it may concern

I am writing this letter as a persona referencefor Mr. Will Valo . I have knownWill Valofor over___years and have foundhimto be honest, reliable, hard working, conscientious and courteous .Hes a cool guy and has helped me a lot with support through the yrs. He is a gem of a guy, and I would totally recommend him to anybody looking for a friend in a business partner .

I trust that the information provided will be of assistance and will be happy to provide further information, if required .

Best,Jill Goodmile

Let me show you an example of a testimonial you would think is well written. 6

Um, thats a great template, Jilly. But its got a couple of discrepencies

To whomsoever it may concern

I am writing this letter as a persona referencefor Mr. Will Valo . I have knownWill Valofor over___years and have foundhimto be honest, reliable, hard working, conscientious and courteous .Hes a cool guy and has helped me a lot with support through the yrs. He is a gem of a guy, and I would totally recommend him to anybody looking for a friend in a business partner .

I trust that the information provided will be of assistance and will be happy to provide further information, if required .

Best,Jill Goodmile

Sorry to burst your bubble but

Here in the script its important to mention these:

A testimonial is different from a reference letter, as it is a guild of recognition for the company whose hardwork you have utilized Its important to refrain from template-writing, as it is impersonal and leaves larger room for mistakes Formatting is key full-stops should never have space before them, and commas should be used judiciouslyIts best to keep your testimonial very professional I might be a cool guy, but for my testimonial, Id rather be called an expert professional or great communicator, instead Finally, your testimonial is worth its weight in gold if you ensure to add details of a project you recently worked together on, and give a little more details into my role in this 7

Allow me to deploy the 5 Ss

Will Valo,Corporate Communications Manager and BNI Superstar,P.L.L. Public Relations and Communications.

Will Valo began his journey as our Public Relations genius and Corporate Trainer two years ago, and turned Oscorpe into a wild success with his hard work and innovative ideas.

Oscorpes latest project, the Green Lantern Design for autonomous flight needed funding, and Will worked as part of our team to create a branding, production, and public relations framework earning us governmental and non-governmental funding on a tight schedule. Will has also provided his continued expertise in communications and networking to the team, and helped us grow our interpersonal skills. I would provide a glowing recommendation for Will Valo to one and all, as his work is truly outstanding in every aspect.

Best,Jill GJill Goodmile

OSCORPETechnological Solutions

So, how do you correct it? Allow me to display the 5 Ls.. Specific.. Short.. Sizzling..Stamped..SignedHere is a well written testimonial by Jill!8

Perfect! So, to keep up the 5 Ss of Testimonial writing, one must eliminate the 5 Ls.But, now that you have a testimonial, what do you do with it?

Make sure you incorporate these 5 Ss in your testimonials and avoid these 5 Ls.. Long.. Lame..Lazily Written..Lacking a point..Laconic!9

Good question, Jilly! When I receive a testimonialI Share it on my..

But, what does Will do once he receives a testimonial? Will makes sure he shares it on his Companys WebsiteCompanys Social Media Facebook, Linked In, TwitterCorporate BrochurePublicity CampaignNewsletters Internal & GlobalPersonal Social Media Facebook, Twitter and Linked InHe also, frames it and put it on his wall of fame along with the other testimonials10

Does writing a testimonial benefit me?

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Gosh, Jilly! Testimonial writing is like saying the magic words your ma taught you! A testimonial is the greatest compliment and the perfect note of thanks you can send to your network.An average of 2 testimonials a month will give you a huge push in the right directionAnd if youre looking to up your points the testimonial writing is perfect!

Why should we write a testimonial? The question is why shouldnt we? As a child we are always taught to say the magic word Thank you when someone gives us a present, or when someone does something that we appreciate. Its the greatest way you could say these magic words to your network. An average of writing two testimonials not only makes you feel good but also, gives you a push in the right direction. Its also a way of going green. ;)

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*Ahem* So How do I get one?

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Jill, heres my magic mantra: JUST ASK!

Heres where you can talk about how easy it is to complete a project on a good note and then simply ask your contact for a recommendation/testimonial

Ever find yourself feeling resentful, overwhelmed, under appreciated, frustrated, and wishing people would stop doing something you dont like, or start doing something you do? Ever feellike people arent valuing you, your time, your contribution, or your opinion highly enough?Of course you do. Who doesnt?! Dont assume the member is a mind reader, just be bold and ask for the testimonial you deserve, because its only going to give you more happiness.

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I didnt know that being grateful could pay off! Speaking of which, Im off!Oh, no not again! Where to this time??

To start writing testimonials! They wont write themselves!

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It is not happy people who are THANKFUL, it is THANKFUL people who are happy!A parting thought

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