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Copyright © 2013 Accenture. All rights reserved. 1
Driving Superior Marketing PerformanceApril 2013
Copyright © 2013 Accenture. All rights reserved. 2
Key Service Offerings:
• Marketing Strategy
• Marketing Analytics
• Marketing & Media Optimization
• Experience Management
• Social Media
• Content & Campaign Management
• eCommerce & Web Development
• Marketing Operations
Accenture Interactive: Service Offerings
Accenture Interactive offers a comprehensive suite of contemporary marketing services, software and assets to CMOs and brand leaders to drive up marketing performance, drive down the cost per interaction and create relevant consumer experiences on a massive scale.
Copyright © 2013 Accenture. All rights reserved. 3
Accenture Interactive at a Glance
4,000+Number of professionals dedicated globally to helping CMOs and marketers• Management Consulting
Professionals: 910+• Delivery Professionals:
1300+• Technology Professionals:
440+• Business Process
Outsourcing Professionals: 1400+
11Number of Years Experience in Accenture InteractiveIn 2001, Accenture launches Accenture Marketing Sciences Group
500Number of AI Clients
1,100+Number of AI Engagements
Representative list of Key Clients• ABN Amro• AstraZeneca UK• American Express• CanJet• Mariott International• Mattel• Navitaire• National Geographic• Procter & Gamble• Siemens• Sony Electronics• Target• Telstra• US Department of Health
and Human Services• Verizon• Warner Bros.
9Number and location of AI Centers of Excellence• Gurgaon, India• Hyderabad, India• Athens, Greece• Antipolis, France• Shanghai, China• Philippines• Milan, Italy• San Jose,
Costa Rica• Sao Paolo, Brazil
…to provide solutions that integrate consulting, technology and analytics to enhance marketing performance
…and formally launched in 2009…
Our history began in 2001…
Copyright © 2013 Accenture. All rights reserved. 4
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