[cn]2011 ppt pr-marketing-final

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  1. 1.
  2. 2.
    • 56 14
    • 40 170
    • 40,000 60% 500 50%
  3. 3.
    • 24/7
    • 1,500
  4. 4.
  5. 5.
  6. 6. WIKI / Twitter
  7. 7.
  8. 8.
  9. 9. / - - - - - - - - Newscom - - - - - - - - / - - / - - ARC - - Capital Market Visibility - Thomson Financial First Call - EDGAR /XBRL - - / - IR Room -
  10. 10. / - - / / /NewsCom - / / - MNR - ARC - - - - - - / - / / - -
  11. 11.
    • web2.0
    / / - 5,000 - 5,000 - PRNJ 27,000 110,000 -760 - RSS - - - Widget
  12. 12. iPhone
  13. 13.
    • - Release Watch
    • - Visibility Report
      • 17,000
  14. 14. - 175 ABC MarketWatch - 90 - 7,400 , 150 - - IPD IPD
  15. 15. IPD PPTV CNPV 2010
  16. 16. - 175 ABC MarketWatch - 90 - Fashion Show 3,900,000 23,000 CES - - IPV IPV
  17. 17. IPV
  18. 18. - Newscom 20,000 - Newscom Newscom Newscom
  19. 19.
    • 150
    2011 - 30 60 - 15 - 100 - -
  20. 20.
    • 150
    • - 2 4
    • -
    • -
    • -
    • - 800
    • 10
    2011
  21. 21. 23,000 6,000,000 Fashion Show Sands Expo & Convention Center Las Vegas Convention Center - 30 60 - 70 - - -
  22. 22. - - - Direct TV 15,000,000
  23. 23. - 2010 80,000,000,000 75% 150,000,000 * ComScore eMarketer Screen Digest MNR - 2010 - Multimedia News Release HTML - - - - UGOV
  24. 24.
    • Multimedia News Release HTML 2009 30%
    • - 2009 75.7%
    • - 70
    • - 1.5
    • * ComScore eMarketer
    logo - - - Delicious Facebook Twitter
  25. 25. - - Page View - - - - - MNR
  26. 26. MNR
  27. 27. ARC
    • ARC
    ARC Interactive Media Player - - ARC - ARC - ARC ARC
  28. 28. ARC
    • ARC
    ARC - - - ARC - 30,000,000 - 5,000 4,000 130,000 - 20 100 Digg, DeliciousARC - -SNS
  29. 29.
    • 1,000
    ARC ARC
  30. 30. 4,500 15,000 -800 3,700 50 -3,000 - Factiva - 10,000,000 - iPhone
    • -
    • -
    • -
    • - A
  31. 31. / / / / / / / / / / / A
  32. 32.
    • XHTML
    - XHTML eXtensible HyperText Markup Language XHTML HTML - XHTML XHTML logo XHTML logo
  33. 33. - - 30 - Media Room PDF DOC XLS
  34. 34. 75% 60%-70%
  35. 35. IC CFP -
  36. 36. logo /
  37. 37.
  38. 38. - 3-5 - - - - 200 - logo 4 - - 5 HTML PDF - 4,500 15,000 -PPTV.com - 6 56 6 Mofile - 2
  39. 39. - / logo XHTML Call to Action
  40. 40. 3M MNR MNR
  41. 41. - - - - - Flash - CDN - PPT - -
  42. 42. / / /
  43. 43. - - / - - - FLINT/FLAME
  44. 44. - - 6,000 - IT -
    • -
    • -
    • -
    TASR (Slovakia) PAP (Poland) ITIM (Israel) ETA (Estonia) ITAR-Tass and Prime-TASS(Russia; CIS nations) Press Association (UK)Agence Belga (Belgium) Immedia (Italy)Middle East News Agency ANA (Athen News Agency Greece) Ddp Nacrichtenagentur GmH & VereingteWirtschaftsdienste (vwd) (Germany) European Photo Agency (EPA) CTK (Czech Republic) Europa Press (Spain) ANP (Netherlands) South African Press Association
  45. 45.
  46. 46. 1,900 - 90 130 - 550 - 50 Quamnet InfoCast - Bloomberg 3,300 - 120 130 - 750 - 40 MSN Yam
  47. 47. - - 2,000 - Yonhap - - - - - KK KyodoYonhap Vietnam News AgencyInfoQuestAustralian Associated PressBERNAMA Philippine News AgencyNew Zealand Press AssociationPress Trust of IndiaPakistan Press International New China News AgencyAntaraUnited News of Bangladesh
  48. 48.
  49. 49. - - - - - - / - -- -
  50. 50. - 900 - 30 - - - 900 - - - - - - - - - /
  51. 51.
    • -
    • - 7,000 14,000
    • 800 1,200 130,000
    • 15,000
    • 30
    - - - ProfNet < - > < / >
  52. 52. 360 ProfNet
  53. 53. / / IT / / XHTML
  54. 54.
  55. 55. Call to Action
  56. 56.
  57. 57. www.prnasia.com