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MKT530-­‐ New Product DevelopmentIBEAR

Spring 2015

Trojan ScissorsDeepak AlseHugo LozanoJack HuangRyan Zhang

Executive Summary

• The Salon Industry is a fragmented industry with poor asset utilization and a relatively inelastic recession-­‐proof market that grows steadily based on demographic growth. These factors make the industry opportune for a market aggregator platform as well as automation solutions that enhance repeatability and reliability. • After a detail evaluation of the market and evolving technical capabilities, Trojan Scissors Inc proposes to enter the market with Salongo! , the one stop solution for customers who want salon services on demand, serviced by smart salon owners and stylist who value their time and want to offer the best value for money.

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Product Innovation Charter (PIC)

• Background• The Salon Industry is a fragmented industry with poor asset utilization and a relatively inelastic recession-­‐proof market that grows steadily based on demographic growth. These factors make the industry opportune for a market aggregator platform as well as automation solutions that enhance repeatability and reliability.

• Focus• Salon Industry

• Goals/Objectives • Less than 12 month ‘Time to Market’ .• Should solve atleast one key problem for the customer, stylist and the salon owner.

• Guidelines• We should solve a problem that can generate multiple alternate and concurrent sources of revenue.

Industry/Market No Dominant Players -­‐ Regis, GreatClips, Sports Clips, Ratner& JC Penney-­‐ Top 5 players cumulatively have lessthan 10% of market.

25% Capacity Utilization

2.5% Annual Revenue Growth

$3.1Bn in Profits in 2014

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Competition138 Vendors but none focused on customer ; None of these combine the customer and stylist markets

Value Chain

Customers

Stylists• Salaried• Independents

Salon Owners• Salon Station Leases

• Fully owned Salons with salaried employees

Distributors for Salon equipment

Government• Federal, State and City regulations on cosmetology.

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Multidimensional Perceptual Map of Hair Styling Needs

0

0.5

1

1.5

2

2.5

3

3.5

4

4.5

Ability.to.get.haircuts. for.everyone.in.the.family.simultaneously.

Ability.to.have.a.conversation. with.the.stylist

Ability.to.regularly.change.your.hairstyle

Time.spent.at.Salon/barbershopPrice.paid.for.the.haircut

Hair.Design.and.styling

Consistent. Quality.of.Haircut

Most salons are not running at their full capacities;;

Customers don’t have a clear picture of the salons around them with price and quality information.

Our enterprise

• Trojan Scissors is a entrepreneurial venture in early stages.• We have a strong understanding of new product development, business model development and prior experience with entrepreneurial roles and ventures. • Our team has the technical leadership skillset to identify and manage top talent for technology based products. • We are focusing on entering an industry ripe for disruption due to

• Low asset utilization• No dominant player• Constant growth based on demographics.• Strong presence of localized network efforts with respect to promotions and pricing with limited need for vertically integrated distribution .

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Expanded SWOTStrengths Weaknesses

• Technical competency of the team• The new haircut helmet, Styleserve and Salongo

create an integrated haircut service ecosystem to meet the different clients’ needs and involve all kinds of salon and barbers.

• Ownership of patents to support our products

• Lack of a strong brand• Lack of prior Salon industry experience with

current team• Lack of distribution network and prior marketing

experience within the industry.• Early Stage Startup with need to generate cashflow

ASAP.

Opportunities Threats• Most customers do not need regular changes to

hairstyle• Growing Use of smartphones• Absence of a strong dominant player in the market.

• Rapid evolution of mobile and laser technologies.• Regulatory change created by lobbying through

professional guilds and implemented at local level to create a barrier for application of new technologies.

• Price competition in the salon and stylist market may lead to poor services.

SWOT Strategies

• What are strategies to maximize the strengths and opportunities?• Shorter Product Development and Testing Cycles

• Invest in product development for a concept with lower capital expenditure needs and a faster time to market.

• What are strategies to mitigate the weaknesses and threats?• Recruit Salon Industry experts and create a board of advisors• Low key early launch to test market and product prior to large launch campaign.

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Concepts Generated

Haircut Helmet

• Primary target market –Men ( 20-­‐50yrs of Age)

• Features – Helmet that cuts your hair quickly and with a consistent style

• Benefits – Time, Consistency and Using Cutting Edge Technology.

• Positioning – Fast Haircutwith Consistent Quality.

StyleServe App

• Primary target market –Men & Women ( 20-­‐50 yrsof Age)

• Features – Smartphone App that gets you a price guaranteed haircut for the entire year.

• Benefits -­‐ Value & Convenience

• Positioning – A subscription deal that reduces hassles

Salongo! App

• Primary target market -­‐ Men & Women ( 20-­‐50 yrs of Age)

• Features –Smartphone App that matches you with the best available stylist when you want them.

• Benefits – Time , Value,Convenience

• Positioning – On DemandStyling at the price you want to pay.

Development and Strategy Soundness Evaluation

Concept Generation Brainstorm

Concept Statements

Value Chain Analysis

Primary Research with Surveys

Perceptual Map

12 Dimension Analysis

Concept Evaluation based on Survey

Responses

Scoring ModelDelphi Method for

Selection of Concept

Market Sizing

Bass Model For Customer

Acquisition and Innovation Diffusion

Pricing and Revenue Analysis

Breakeven & Cashflow Analysis

We use a scoring model to identify concepts that best fit our technical and commercial capabilities as well as opportunities. In order to manage the varied views and opinions within the team, we followed a Delphi method to achieving consensus on the best concept for implementation. Each team member scored all 3 concepts on the basis of a common set of weight assigned to each relevant criteria. The concept that achieved the highest average score with the lowest standard deviation was chosen as the best concept. In this particular case, the product was Salongo.

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Scoring Model For Concepts

12 Dimensions Assessment

Dimension Definition Helmet StyleServe Salongo!1. Offerings Develop innovative new products or services H M H

2. Platform Use common components or building blocks to create derivative offerings H L H

3. Solutions Create integrated and customized offerings that solve end-to-end customer problems H M H

4. Customers Discover unmet customer needs or identify underserved customer segments H L H

5. Customer ExperienceRedesign customer interactions across all touch points and all moments of truth H L H

6. Value Capture Redefine how company gets paid or create innovative new revenue streams M L H

7. Processes Redesign core operating processes to improve efficiency and effectiveness H L H

8. Organization Change form, function or activity scope of the firm H L H9. Supply Chain Think differently about sourcing and fulfillment H L H

10. Presence Create new distribution channels or innovative points of presence H L H

11. Networking Create network-centric intelligent and integrated offerings M L H

12. Brand Leverage a brand into new domains H M H

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Summary of Results

• None of the concepts win 80% or more in terms of interest and trial likelihood. • Haircut Helmet Concept is loved by customers and is likely to win on trials and highest scores for meeting customer expectations.• However, Salongo scores highest on our scoring model and on the 12 dimensions assessment.

Helmet StyleServe Salongo

Trial ( Top 3 Boxes) 62.50% 42% 41%

Favorable response (Top 2 Boxes) 62.30% 47% 41%

Recommendations

• As a startup venture with limited funds as well as gaps in salon experience, we believe that the Salongo! product offers us the best opportunity to enter the business , solve a problem and a pain point associated with the capacity utilization in salons. • We believe that Haircut Helmet, StyleServe and Salongo are in a continuum of needs and we can successfully build all 3 into an integrated product portfolio. • Salongo! offers us the optimum ability to build a strong network, a comprehensive industry ecosystem with access to multiple profit pools and performs well on customer need related criteria.

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The ProductApp and platform for salon services saving time for customers , generating valuable revenue against slack time for stylist and and improving convenience for customers.

Target customerCustomers who need a salon service on demand but with a deal!

Distribution channelDirect to Salon Owners and Stylists

Customer benefits Best price at a level of convenience and chosen quality of service.

Revenue model300$ per year subscription service for stylists with additional paid services and features for revenue management

Is the one stop solution for customers who want salonservices on demand, serviced by smart salon owners andstylist who value their time and want to offer the best valuefor money.

Acquire Stylists & Salons

Acquire Customers

Customers find Stylists

Customers pay

through app

Customer Review

Stylists and Salons

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Customers

Salons

Stylists

Customers

Salons

Stylists

Time, Value , Convenience

Higher Salon Station utilization and

customer satisfaction Better use of time , no wastage on rented

booths

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This half of the customer segment is our target market

Welcome to Salon California

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We plan on asking for 10% of revenue growth achieved through

Salons operate at average utilization of 25%. 5% increase in utilization rate will bring extra $3200 per annum per stylist.

Needs

$150K for product development expenses$50K for launch expenses

For 9month rollout timeframe

We’ll offer 1% Equity($15 Million valuation) with first right ofrefusal for further issue of equity after breakeven.

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Will

Curate the salon ecosystem to always ensure that the top25% of best reviewed stylists are proposed for the pricerange requested by the client.

Have a roadmap with add-­‐on competitively priced solutionsfor• Customer analytics capabilities• Revenue management

Month 1 Month 2 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9Product Development Product Transition to Production

Product Alpha Testing Product Beta Transition

Alpha LaunchProduct Beta Launch

Product Soft Launch

Alpha Customer Acquisition Beta Customer Acquisition Customer acquisition to scaleSalon & Stylist Acquisition

App Advertising Starts

Social Media Campaign

Content Marketing Starts in Salon websites

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Can

Acquire2000 Salon Stylists &177K Users by Year 15000 Salon Stylists &420K Users by Year 29000 Salon Stylists &760K Users by Year 3

Breakeven in Year 2Stylist Acquisition

Stylists Acquired -­‐ Year 1 2,114Stylists Acquired -­‐ Year 2 5,041Stylists Acquired -­‐ Year 3 9,060

Customer AcquisitionPopulation of California 38,802,500Adults 50%% with Smartphones 75%Target Market Size 14,550,938Customers Acquired -­‐ Year 1 177,521Customers Acquired -­‐ Year 2 423,353Customers Acquired -­‐ Year 3 760,904

Financial Model and Projections

Current Utilization 25.10%Revenue Per Stylist 30.74Revenue Per Salon 21760.33632Total Revenue 27826400000Number of Salons 1278767

Number of Stylists 1,732,5845% Increase in Utilization per Salon 26,095Increased Revenue due to 5% increase 4,335Increase in Revenue Per Stylist(5% Increase in Utilization) 3,211Number of Stylists in California 173,258App Revenue Per Stylist 300

Criteria Year 1 Year 2 Year 3Development Cost 100,000 120,000 144,000App Maintenance Cost 20,000 47,696 85,725Customer Support Costs 20,000 28,386 44,180Staffing ( 1 Operations Director, 1 Business Development Director) 150,000 225,000 225,000Basic Operating Cost 20,000 30,000 40,000Stylist Acquisition Cost 60,000 85,159 132,540Customer Acquisition Cost 355,043 503,920 784,292Pre Launch Costs 50,000 0 0Total Cost 775,043 1,040,162 1,455,738Total Revenues 634,126 1,512,261 2,718,032Revenues -­‐ Cost ( Cash Flow) -­‐140,917 472,099 1,262,294Cumulative Cost 775,043 1,815,205 3,270,943Cumulative Revenues 634,126 2,146,387 4,864,419Cumulative Revenues-­‐ Cumulative Costs ( Breakeven) -­‐140,917 331,182 1,593,475

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Contingency Plan

• Measurements and processes to insure that the plan is monitored and evaluated.• Monthly Customer Acquisition & Stylist Acquisition Velocity. • Uptime and Availability for the software app and platform.• Number of sale transactions recorded on the app.

• Alternative strategies to be implemented if objectives are not met or exceeded.• Offer incentives to salons and stylists for signing their current customers on to our platform.

Preview our product here! Preview Here

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Exhibits

Concept – Haircut Helmet

A novel haircut helmet that provides the fastest and most consistent hairstyling solution in the world today. This state-­‐of-­‐the-­‐art device will let you manage your precious time better, focusing on the things that really matter to make you happier. The helmet makes a 3-­‐D model of your hairstyle and repeats the hairdo the next time you need it Laser technology has been used for decades in other

applications; today it gives you the opportunity to replicate a normal or very complex designed hairstyle the same way as it was cut the

last time. This advanced technology has been proven to be trustworthy, accurate and fast; bad haircuts are a thing of the past. Get seated, identify yourself, wear the helmet and in less than 5-­‐minute you will have a haircut. It’s that easy! The national average price for a haircut is $28; the haircut helmet will offer the same

results faster and hygienically and for a better price.

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Concept -­‐ StyleServe

Introducing StyleServe-­‐An app on your smartphone that gives you a subscription to

haircut and styling service. You can buy an annual subscription for 12 haircuts and only pay for 10. Just purchase the subscription through the app, then answer a couple of questions to help us

identify the salon and stylist best suited to your needs and schedule an appointment on demand! No more hassles of trying to find a stylist or calling

a salon to schedule your appointment!

Concept -­‐Salongo

Salongo! is a smartphone App for customers who need a salon service on demand but with a deal! Use Salongo to designate a circumference of areas

around your location, a range of time and an acceptable maximum price –We’ll then ask our

hairstylists to bid for your haircut, you may choose from those who bid and make the deal. When you go to the hairstylist’s place and get your haircut, you may pay via Salongo and provide comments the service you just received. As easy and simple

as that!

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Survey

• Survey Form• Survey Report ( Excel Sheet)• Survey Responses• NPD Analysis Excel Sheet• Financials• Scoring Model• Delphi Method• Concept Selection• 12 Dimensions

Survey Responses

Timestamp Time)spent)at)Salon/barbershopHair)Design)and)styling Consistent)Quality)of)Haircut Ability)to)have)a)conversation)with)the)stylistAbility)to)regularly)change)your)hairstylePrice)paid)for)the)haircut Ability)to)get)haircuts)for)everyone)in)the)family)simultaneously.How)often)are)you)likely)to)just)'walkDin')to)a)salon/barbershop)instead)of)making)an)appointment)in)advance)?How)often)do)you)change)your)hair)style)and)look?Based)on)the)above)description,)how)favorable)is)your)response)to)this)product)?What)do)you)like)the)most)about)the)product?What)do)you)like)the)least)about)the)product?What)of)the)following)best)describe)your)interest)and)need)for)this)product?How)much)will)you)pay)for)a)haircut)with)this)product?)Based)on)the)above)description,)how)favorable)is)your)response)to)this)product)?What)do)you)like)the)most)about)the)product?What)do)you)like)the)least)about)the)product?What)of)the)following)best)describe)your)interest)and)need)for)this)product?How)much)will)you)pay)for)an)annual)subscription)of)haircuts)with)this)product)?Based)on)the)above)description,)how)favorable)is)your)response)to)this)product)?What)do)you)like)the)most)about)the)product?What)do)you)like)the)least)about)the)product?What)of)the)following)best)describe)your)interest)and)need)for)this)product?How)old)are)you? I)am)a In)my)current/most)recent)job,)I)earn/earned5/5/2015)0:41:54 5 1 5 1 1 5 1 0D20% Never 5 It)saves)time It)will)be)expensive This)is)the)dream)D)The)product)I've)been)looking)for! 4 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $150D$200 3 I)like)paying)directly)through)the)smartphoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!Not)sure)if)I)need)it 30D39 Gentleman More)than)75000)USD5/5/2015)0:53:10 5 5 5 1 3 5 1 80D100% Never 5 This)seems)cheaper)than)getting)a)manual)haircutIt)will)be)expensive I)may)try)this)product $16D$20 5 It)saves)time I)suspect)it)won't)be)reliable This)is)the)dream)D)The)product)I've)been)looking)for!$250D$300 3 I)like)the)convenience)of)planning)haircuts)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 30D39 Gentleman More)than)75000)USD5/5/2015)1:00:48 4 5 5 3 4 4 3 0D20% Sometimes)()less)than)50%) 4 It)saves)time I)suspect)it)won't)be)reliable I)may)try)this)product $11D$15 3 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $150D$200 3 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!Not)sure)if)I)need)it 30D39 Gentleman More)than)75000)USD5/5/2015)2:20:08 3 4 5 2 2 5 1 60D80% Sometimes)()less)than)50%) 4 It)saves)time I)suspect)it)won't)be)reliable Not)sure)if)I)need)it $16D$20 3 It)saves)time I)don’t)need)this)product $150D$200 3 I)suspect)the)reviews)won't)be)reliableNot)sure)if)I)need)it 30D39 Gentleman 30D50000)USD5/5/2015)6:54:45 3 5 5 5 5 4 1 60D80% Occasionally)(less)than)25%) 2 This)seems)cheaper)than)getting)a)manual)haircutI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $36D$40 2 I)love)saving)money I)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 4 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 40D49 Gentleman More)than)75000)USD5/5/2015)8:21:36 3 4 5 3 2 4 1 60D80% Never 3 It)saves)time I)suspect)it)won't)be)reliable I)may)try)this)product $21D$25 5 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)will)use)the)product)every)other)time$200D$250 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)will)use)the)product)every)other)time30D39 Gentleman Less)than)20000)USD5/5/2015)8:51:44 4 2 3 2 2 4 3 80D100% Occasionally)(less)than)25%) 3 This)seems)cheaper)than)getting)a)manual)haircutI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $11D$15 3 It)saves)time I)don't)get)to)chose)my)stylist)!I)don’t)need)this)product $150D$200 3 It)saves)time)&)money I)like)the)oldDfashioned)way)of)walking)into)a)salon.Not)sure)if)I)need)it 30D39 Gentleman Less)than)20000)USD5/5/2015)8:56:04 4 2 5 1 1 4 1 80D100% Never 2 It)saves)time It's)a)machine)not)a)human I)don’t)need)this)product $11D$15 4 It)saves)time I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $150D$200 3 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Gentleman 50D75000)USD5/5/2015)9:00:45 4 4 2 2 2 2 1 80D100% Never 2 I)expect)this)has)better)accuracy)and)quality)of)haircutIt's)a)machine)not)a)human I)don’t)need)this)product $11D$15 5 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $150D$200 2 I)like)paying)directly)through)the)smartphoneSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsNot)sure)if)I)need)it 30D39 Gentleman 50D75000)USD5/5/2015)13:17:26 5 5 5 1 1 3 1 41D60% Never 5 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable This)is)the)dream)D)The)product)I've)been)looking)for!$36D$40 1 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)suspect)it)won't)be)reliable I)don’t)need)this)product $150D$200 1 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 20D29 Gentleman 50D75000)USD5/5/2015)13:17:42 4 4 5 3 3 4 2 0D20% Occasionally)(less)than)25%) 4 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $11D$15 4 I)love)saving)money I)don't)like)subscriptions)because)i)like)to)keep)trying)new)places)and)stylistsI)may)try)this)product $150D$200 3 I)hate)the)hassle)of)finding)stylists)and)calling)salonsIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Gentleman 30D50000)USD5/5/2015)14:53:07 2 5 5 2 3 5 4 80D100% Occasionally)(less)than)25%) 2 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleI)suspect)it)won't)be)reliable I)may)try)this)product $11D$15 5 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $150D$200 1 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Lady 20D30000)USD5/5/2015)15:20:19 3 4 4 4 2 5 1 80D100% Occasionally)(less)than)25%) 5 This)seems)cheaper)than)getting)a)manual)haircutIt)will)be)expensive Not)sure)if)I)need)it $21D$25 3 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)like)the)oldDfashioned)way)of)walking)into)a)salon.I)don’t)need)this)product 30D39 Gentleman 50D75000)USD5/5/2015)15:27:16 2 4 4 2 2 4 1 21D40% Occasionally)(less)than)25%) 4 It)saves)time I)suspect)it)won't)be)reliable I)may)try)this)product $11D$15 5 I)love)saving)money I)suspect)it)won't)be)reliable I)will)use)the)product)every)other)time$150D$200 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)suspect)the)reviews)won't)be)reliableI)don’t)need)this)product 30D39 Gentleman More)than)75000)USD5/5/2015)15:44:29 3 5 5 2 1 3 1 21D40% Occasionally)(less)than)25%) 1 It)saves)time It's)a)machine)not)a)human I)don’t)need)this)product 1 I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product 1 It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Gentleman More)than)75000)USD5/5/2015)15:49:52 4 5 4 1 1 3 1 60D80% Occasionally)(less)than)25%) 2 It)saves)time I)like)old)school)barbers)D)This)is)too)technically)advancedI)don’t)need)this)product $16D$20 4 It)saves)time I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $200D$250 5 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)will)use)the)product)every)other)time30D39 Gentleman 50D75000)USD5/5/2015)15:52:37 5 5 5 1 4 4 1 80D100% Occasionally)(less)than)25%) 4 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleI)like)old)school)barbers)D)This)is)too)technically)advancedI)may)try)this)product $16D$20 5 I)love)saving)money I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $150D$200 3 I)like)paying)directly)through)the)smartphoneI)suspect)the)reviews)won't)be)reliableNot)sure)if)I)need)it 20D29 Gentleman Less)than)20000)USD5/5/2015)15:52:45 4 5 5 4 5 4 3 41D60% More)often)than)not)()75%)or)so) 3 I)expect)this)has)better)accuracy)and)quality)of)haircutIt's)a)machine)not)a)human Not)sure)if)I)need)it $26D$30 3 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $200D$250 4 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!Not)sure)if)I)need)it 30D39 Lady 50D75000)USD5/5/2015)16:07:41 4 4 4 4 4 2 2 60D80% Sometimes)()less)than)50%) 4 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $26D$30 4 It)saves)time I)don't)get)to)chose)my)stylist)!I)may)try)this)product $300D$350 4 It)saves)time)&)money Saving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)may)try)this)product 30D39 Lady Less)than)20000)USD5/5/2015)16:18:41 1 4 4 3 2 2 1 0D20% Occasionally)(less)than)25%) 5 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleIt)will)be)expensive I)will)use)the)product)every)other)time$21D$25 4 It)saves)time I)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 3 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!Not)sure)if)I)need)it 30D39 Gentleman 30D50000)USD5/5/2015)16:42:30 4 5 5 4 5 5 5 0D20% Occasionally)(less)than)25%) 5 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $16D$20 5 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!I)may)try)this)product $250D$300 4 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!Not)sure)if)I)need)it 20D29 Gentleman 30D50000)USD5/5/2015)16:46:20 1 3 4 1 4 4 1 80D100% Sometimes)()less)than)50%) 5 It)saves)time I)suspect)it)won't)be)reliable I)may)try)this)product $11D$15 3 It)saves)time I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 3 It)saves)time)&)money I)suspect)the)reviews)won't)be)reliableI)don’t)need)this)product 30D39 Gentleman More)than)75000)USD5/5/2015)16:47:10 3 3 3 1 2 3 2 80D100% Occasionally)(less)than)25%) 4 This)seems)cheaper)than)getting)a)manual)haircutI)suspect)it)won't)be)reliable I)will)use)the)product)every)other)time$16D$20 4 I)love)saving)money I)suspect)it)won't)be)reliable I)may)try)this)product $150D$200 3 I)can)easily)provide)reviews)on)my)phoneI)suspect)the)reviews)won't)be)reliableNot)sure)if)I)need)it 30D39 Gentleman More)than)75000)USD5/5/2015)16:50:56 3 4 3 1 4 2 3 80D100% More)often)than)not)()75%)or)so) 4 It)saves)time It's)a)machine)not)a)human I)may)try)this)product $16D$20 3 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $150D$200 3 It)saves)time)&)money I)suspect)the)reviews)won't)be)reliableI)may)try)this)product 30D39 Gentleman 20D30000)USD5/5/2015)16:57:12 4 5 5 4 5 3 3 80D100% Occasionally)(less)than)25%) 5 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleIt's)a)machine)not)a)human I)may)try)this)product $21D$25 3 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $150D$200 2 I)hate)the)hassle)of)finding)stylists)and)calling)salonsIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!Not)sure)if)I)need)it 30D39 Lady Less)than)20000)USD5/5/2015)17:09:44 3 3 4 1 3 2 3 41D60% Occasionally)(less)than)25%) 4 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $21D$25 3 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $200D$250 2 I)hate)the)hassle)of)finding)stylists)and)calling)salonsSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)don’t)need)this)product 30D39 Lady 50D75000)USD5/5/2015)17:10:48 2 3 4 4 4 4 2 60D80% Never 5 It)saves)time It's)a)machine)not)a)human I)may)try)this)product $16D$20 3 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $150D$200 1 I)like)the)convenience)of)planning)haircuts)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Gentleman More)than)75000)USD5/5/2015)17:18:47 3 5 5 1 1 5 1 0D20% Never 4 I)expect)this)has)better)accuracy)and)quality)of)haircutIt)will)be)expensive I)will)use)the)product)every)other)time$21D$25 2 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $150D$200 2 It)saves)time)&)money I)suspect)the)reviews)won't)be)reliableI)don’t)need)this)product 20D29 Gentleman Less)than)20000)USD5/5/2015)17:20:28 4 4 4 1 2 4 4 0D20% Occasionally)(less)than)25%) 4 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleIt's)a)machine)not)a)human I)may)try)this)product $21D$25 3 I)love)saving)money I)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 4 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 20D29 Lady Less)than)20000)USD5/5/2015)17:49:05 3 5 5 2 3 3 2 0D20% Sometimes)()less)than)50%) 3 It)saves)time It's)a)machine)not)a)human I)don’t)need)this)product $11D$15 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)suspect)it)won't)be)reliable I)may)try)this)product $150D$200 4 It)saves)time)&)money Saving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)may)try)this)product 30D39 Lady 50D75000)USD5/5/2015)17:55:49 1 3 4 1 1 4 1 60D80% Never 5 I)expect)this)has)better)accuracy)and)quality)of)haircutIt)will)be)expensive Not)sure)if)I)need)it $16D$20 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 4 I)like)paying)directly)through)the)smartphoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 30D39 Gentleman 30D50000)USD5/5/2015)17:56:56 4 5 5 1 2 3 4 0D20% Occasionally)(less)than)25%) 1 I)suspect)it)won't)be)reliable I)don’t)need)this)product 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 1 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 50+ Gentleman More)than)75000)USD5/5/2015)18:10:27 4 5 4 3 4 3 1 41D60% Sometimes)()less)than)50%) 4 Manual)haircuts)are)obsolete)and)this)is)cool)technology!It)will)be)expensive Not)sure)if)I)need)it $21D$25 4 I)love)saving)money I)suspect)it)won't)be)reliable I)may)try)this)product $200D$250 4 It)saves)time)&)money I)like)the)oldDfashioned)way)of)walking)into)a)salon.I)may)try)this)product 30D39 Lady 20D30000)USD5/5/2015)18:12:28 3 4 3 4 2 3 2 21D40% Sometimes)()less)than)50%) 2 It)saves)time It's)a)machine)not)a)human Not)sure)if)I)need)it $11D$15 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 2 I)can)easily)provide)reviews)on)my)phoneI)like)the)oldDfashioned)way)of)walking)into)a)salon.I)don’t)need)this)product 30D39 Lady 20D30000)USD5/5/2015)18:15:27 4 3 4 2 4 3 1 41D60% Occasionally)(less)than)25%) 4 I)expect)this)has)better)accuracy)and)quality)of)haircutIt)will)be)expensive I)may)try)this)product $16D$20 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $200D$250 2 I)hate)the)hassle)of)finding)stylists)and)calling)salonsSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)don’t)need)this)product 30D39 Gentleman 50D75000)USD5/5/2015)18:23:02 3 4 5 3 3 3 4 80D100% Occasionally)(less)than)25%) 5 I)expect)this)has)better)accuracy)and)quality)of)haircutIt's)a)machine)not)a)human I)may)try)this)product $21D$25 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $150D$200 3 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Gentleman 50D75000)USD5/5/2015)18:45:40 4 5 5 2 3 5 4 0D20% Never 3 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $11D$15 3 I)love)saving)money I)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 3 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Lady Less)than)20000)USD5/5/2015)18:49:43 3 4 4 1 3 2 1 0D20% Occasionally)(less)than)25%) 3 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleI)suspect)it)won't)be)reliable I)may)try)this)product $21D$25 2 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $200D$250 1 I)like)paying)directly)through)the)smartphoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Lady 30D50000)USD5/5/2015)19:06:50 2 4 4 1 1 3 3 0D20% Occasionally)(less)than)25%) 4 I)expect)this)has)better)accuracy)and)quality)of)haircutIt's)a)machine)not)a)human I)may)try)this)product $16D$20 3 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsNot)sure)if)I)need)it $150D$200 5 It)saves)time)&)money I)like)the)oldDfashioned)way)of)walking)into)a)salon.I)may)try)this)product 30D39 Gentleman 20D30000)USD5/5/2015)19:26:17 4 2 4 3 1 5 1 80D100% Never 5 I)expect)this)has)better)accuracy)and)quality)of)haircutIt)will)be)expensive I)will)use)the)product)every)other)time$11D$15 4 I)love)saving)money I)don't)like)subscriptions)because)i)like)to)keep)trying)new)places)and)stylistsI)will)use)the)product)every)other)time$150D$200 5 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)will)use)the)product)every)other)time20D29 Gentleman 20D30000)USD5/5/2015)19:53:37 1 1 3 1 1 5 1 80D100% Never 5 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)will)use)the)product)every)other)time$21D$25 3 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)suspect)it)won't)be)reliable I)may)try)this)product $150D$200 3 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 30D39 Gentleman 50D75000)USD5/5/2015)19:59:52 4 4 4 2 2 2 1 80D100% Occasionally)(less)than)25%) 4 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleI)like)old)school)barbers)D)This)is)too)technically)advancedI)may)try)this)product $26D$30 5 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)get)to)chose)my)stylist)!I)will)use)the)product)every)other)time$250D$300 3 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)suspect)the)reviews)won't)be)reliableNot)sure)if)I)need)it 30D39 Gentleman 50D75000)USD5/5/2015)20:03:36 4 5 5 4 5 3 1 0D20% Occasionally)(less)than)25%) 1 It's)a)machine)not)a)human I)don’t)need)this)product 2 I)love)saving)money I)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it 3 It)saves)time)&)money I)suspect)the)reviews)won't)be)reliableI)may)try)this)product 30D39 Lady Less)than)20000)USD5/5/2015)20:10:35 1 3 4 3 1 2 1 0D20% Occasionally)(less)than)25%) 5 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleIt)will)be)expensive I)will)use)the)product)every)other)time$26D$30 I)love)saving)money I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 1 It)saves)time)&)money I)like)the)oldDfashioned)way)of)walking)into)a)salon.I)don’t)need)this)product 30D39 Gentleman 20D30000)USD5/5/2015)20:21:08 5 5 5 5 5 3 0D20% Sometimes)()less)than)50%) 3 It)saves)time It's)a)machine)not)a)human I)don’t)need)this)product $16D$20 5 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)suspect)it)won't)be)reliable I)may)try)this)product $150D$200 4 I)can)easily)provide)reviews)on)my)phoneI)suspect)the)reviews)won't)be)reliableI)may)try)this)product 30D39 Gentleman 30D50000)USD5/5/2015)20:23:20 3 4 4 4 3 4 1 0D20% Sometimes)()less)than)50%) 4 I)expect)this)has)better)accuracy)and)quality)of)haircutIt's)a)machine)not)a)human I)may)try)this)product $16D$20 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!I)may)try)this)product $150D$200 2 I)like)paying)directly)through)the)smartphoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Gentleman 30D50000)USD5/5/2015)20:26:09 4 5 5 4 2 5 2 21D40% Sometimes)()less)than)50%) 4 I)expect)this)has)better)accuracy)and)quality)of)haircutIt)may)not)be)hygienic I)will)use)the)product)every)other)time$36D$40 3 I)love)saving)money I)don't)like)subscriptions)because)i)like)to)keep)trying)new)places)and)stylistsI)may)try)this)product $350D$400 4 I)can)easily)provide)reviews)on)my)phoneSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)will)use)the)product)every)other)time30D39 Gentleman More)than)75000)USD5/5/2015)20:31:06 3 5 5 1 4 4 5 80D100% Occasionally)(less)than)25%) 5 This)seems)cheaper)than)getting)a)manual)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $36D$40 2 It)saves)time I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 5 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)will)use)the)product)every)other)time30D39 Gentleman 50D75000)USD5/5/2015)20:47:36 3 5 5 4 2 4 1 21D40% Occasionally)(less)than)25%) 5 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $31D$35 5 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $250D$300 5 It)saves)time)&)money Saving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)will)use)the)product)every)other)time30D39 Lady More)than)75000)USD5/5/2015)21:09:15 4 5 5 2 3 5 4 0D20% Sometimes)()less)than)50%) 4 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $16D$20 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 1 I)like)the)convenience)of)planning)haircuts)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)don’t)need)this)product 30D39 Lady More)than)75000)USD5/5/2015)21:09:17 4 5 5 4 3 4 2 60D80% Occasionally)(less)than)25%) 4 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $16D$20 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $200D$250 4 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 30D39 Gentleman 50D75000)USD5/5/2015)21:11:33 3 3 4 4 3 4 1 21D40% Occasionally)(less)than)25%) 4 This)seems)cheaper)than)getting)a)manual)haircutIt)will)be)expensive I)will)use)the)product)every)other)time$11D$15 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)will)use)the)product)every)other)time$200D$250 5 I)like)the)convenience)of)planning)haircuts)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)will)use)the)product)every)other)time20D29 Lady 30D50000)USD5/5/2015)21:21:30 1 5 5 1 2 5 3 0D20% Occasionally)(less)than)25%) 4 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleIt)will)be)expensive I)may)try)this)product $11D$15 4 I)love)saving)money I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $150D$200 1 I)can)easily)provide)reviews)on)my)phoneI)like)the)oldDfashioned)way)of)walking)into)a)salon.Not)sure)if)I)need)it 30D39 Gentleman More)than)75000)USD5/5/2015)21:33:34 2 4 4 1 2 2 1 41D60% Never 4 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleIt)may)not)be)hygienic I)may)try)this)product $21D$25 3 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $250D$300 2 I)can)easily)provide)reviews)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!Not)sure)if)I)need)it 30D39 Lady 30D50000)USD5/5/2015)21:57:23 2 2 4 3 4 5 2 80D100% Never 3 It)saves)time It)will)be)expensive Not)sure)if)I)need)it $11D$15 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 4 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 20D29 Gentleman Less)than)20000)USD5/5/2015)22:16:57 5 4 5 2 2 4 3 80D100% Never 4 I)expect)this)has)better)accuracy)and)quality)of)haircutIt's)a)machine)not)a)human I)will)use)the)product)every)other)time$31D$35 1 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)suspect)it)won't)be)reliable I)don’t)need)this)product $150D$200 2 It)saves)time)&)money Saving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsNot)sure)if)I)need)it 30D39 Gentleman More)than)75000)USD5/5/2015)22:21:03 3 4 5 2 2 3 2 41D60% Occasionally)(less)than)25%) 2 I)don't)need)to)worry)about)the)stylist)changing)my)hairstyleI)suspect)it)won't)be)reliable Not)sure)if)I)need)it $21D$25 3 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $150D$200 5 I)like)the)convenience)of)planning)haircuts)on)my)phoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 20D29 Gentleman 50D75000)USD5/5/2015)22:31:26 3 4 4 1 3 4 1 41D60% Occasionally)(less)than)25%) 3 I)expect)this)has)better)accuracy)and)quality)of)haircutIt's)a)machine)not)a)human Not)sure)if)I)need)it $11D$15 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 3 I)like)the)convenience)of)planning)haircuts)on)my)phoneSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsNot)sure)if)I)need)it 40D49 Gentleman 20D30000)USD5/5/2015)23:04:02 3 3 3 3 2 4 2 0D20% Occasionally)(less)than)25%) 2 It)saves)time It)may)not)be)hygienic I)may)try)this)product $16D$20 5 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)may)try)this)product $150D$200 4 I)like)paying)directly)through)the)smartphoneIt)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 30D39 Lady Less)than)20000)USD5/5/2015)23:34:38 3 4 4 1 2 3 1 60D80% Occasionally)(less)than)25%) 3 It)saves)time I)suspect)it)won't)be)reliable I)don’t)need)this)product $11D$15 3 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)get)to)chose)my)stylist)!I)don’t)need)this)product $200D$250 4 It)saves)time)&)money I)like)the)oldDfashioned)way)of)walking)into)a)salon.I)may)try)this)product 30D39 Lady More)than)75000)USD5/6/2015)1:00:25 2 3 4 3 1 4 3 21D40% Occasionally)(less)than)25%) 3 It)saves)time It)will)be)expensive I)may)try)this)product $31D$35 1 It)saves)time I)don't)get)to)chose)my)stylist)!I)don’t)need)this)product $150D$200 3 I)can)easily)provide)reviews)on)my)phoneSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)may)try)this)product 30D39 Lady 30D50000)USD5/6/2015)1:49:15 3 5 5 4 5 5 4 41D60% Sometimes)()less)than)50%) 5 I)expect)this)has)better)accuracy)and)quality)of)haircutIt)may)not)be)hygienic Not)sure)if)I)need)it $26D$30 5 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)get)to)chose)my)stylist)!I)may)try)this)product $150D$200 4 It)saves)time)&)money I)suspect)the)reviews)won't)be)reliableI)will)use)the)product)every)other)time20D29 Gentleman Less)than)20000)USD5/6/2015)3:03:44 5 4 4 3 3 5 2 80D100% Sometimes)()less)than)50%) 3 It)saves)time I)suspect)it)won't)be)reliable I)may)try)this)product $11D$15 4 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $150D$200 5 It)saves)time)&)money It)is)risky)to)try)hairstylists)based)on)how)low)they)can)bid!I)may)try)this)product 30D39 Gentleman More)than)75000)USD5/6/2015)5:11:37 5 4 4 3 4 5 4 21D40% Sometimes)()less)than)50%) 3 I)expect)this)has)better)accuracy)and)quality)of)haircutI)like)old)school)barbers)D)This)is)too)technically)advancedI)may)try)this)product $16D$20 4 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)don't)get)to)chose)my)stylist)!I)may)try)this)product $150D$200 4 I)can)easily)provide)reviews)on)my)phoneI)suspect)the)reviews)won't)be)reliableNot)sure)if)I)need)it 30D39 Lady Less)than)20000)USD5/6/2015)7:09:07 3 2 3 1 2 4 2 0D20% Occasionally)(less)than)25%) 2 It)saves)time I)suspect)it)won't)be)reliable I)don’t)need)this)product $11D$15 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneI)suspect)it)won't)be)reliable I)don’t)need)this)product $200D$250 4 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)like)the)oldDfashioned)way)of)walking)into)a)salon.I)may)try)this)product 20D29 Lady Less)than)20000)USD5/6/2015)7:10:23 4 5 5 3 4 4 2 60D80% Occasionally)(less)than)25%) 5 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $21D$25 3 Subscriptions)are)a)good)way)to)avoid)the)trouble)of)increasing/varying)costsI)don't)get)to)chose)my)stylist)!Not)sure)if)I)need)it $350D$400 2 I)like)the)convenience)of)planning)haircuts)on)my)phoneSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)don’t)need)this)product 30D39 Gentleman More)than)75000)USD5/6/2015)8:21:42 3 3 4 1 1 3 1 80D100% Never 4 I)expect)this)has)better)accuracy)and)quality)of)haircutI)suspect)it)won't)be)reliable I)may)try)this)product $11D$15 1 I)hate)the)hassle)of)finding)stylists)and)calling)salonsI)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 2 I)like)paying)directly)through)the)smartphoneSaving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsNot)sure)if)I)need)it 20D29 Gentleman 30D50000)USD5/6/2015)9:37:42 1 4 5 2 3 5 4 21D40% Occasionally)(less)than)25%) 2 It)saves)time I)like)old)school)barbers)D)This)is)too)technically)advancedI)don’t)need)this)product $11D$15 4 I)love)saving)money I)don't)get)to)chose)my)stylist)!I)may)try)this)product $150D$200 4 It)saves)time)&)money I)like)the)oldDfashioned)way)of)walking)into)a)salon.I)may)try)this)product 30D39 Gentleman More)than)75000)USD5/6/2015)11:01:37 4 5 5 1 2 3 1 80D100% Never 4 It)saves)time I)suspect)it)won't)be)reliable I)may)try)this)product $11D$15 2 It)saves)time I)don't)want)to)pay)upfront)for)the)entire)year's)worth)of)haircutsI)don’t)need)this)product $150D$200 1 It)saves)time)&)money Saving)money)on)a)haircut)is)not)worth)the)risk)of)changing)stylistsI)don’t)need)this)product 30D39 Gentleman More)than)75000)USD

5/7/15

19

Analysis

Analysis