daniel trangmar
TRANSCRIPT
Devicescape Mobile Broadband: Exploiting Available Access
Daniel Trangmar Account Director EMEA
Paul Dansey Field Engineering Director EMEA
Devicescape Proprietary and Confidential, Worldwide Patents Granted and Pending. Copyright © 2013, Devicescape Software Inc. 2
Mobile Broadband: Exploiting Available Access
• What We Do
• Policy Example: Femtocells vs Wi-Fi
• Traffic Impact US
• Traffic Impact UK
Devicescape Proprietary and Confidential, Worldwide Patents Granted and Pending. Copyright © 2013, Devicescape Software Inc. 3
What We Do
• A cloud-based SaaS solution for MNOs and MVNOs
• Elevates the end-user experience by magnifying the capacity-reach of mobile networks
– Automates Wi-Fi access to home, carrier, partner and amenity Wi-Fi hotspots
• Our Curated Virtual Network (CVN) of high-quality amenity Wi-Fi stands at over 12 million hotspots worldwide and increases daily
• Established in 2001 with over 80+ OEM customers and nearly 10 carrier customers
• Board Members include Arun Sarin, former CEO of Vodafone Group
• Active members of Wireless Broadband Alliance and the Telecom Council
Devicescape Proprietary and Confidential, Worldwide Patents Granted and Pending. Copyright © 2013, Devicescape Software Inc. 4
Policy Example: Femtocells vs Wi-Fi
• Wi-Fi uses 2.4 GHz license-exempt spectrum • Femtocells use mobile operator licensed spectrum • Both contribute to backhaul traffic from the home • Policy around Femtocells is necessarily more detailed and
complex – Operator must remain in control of a Femtocell at all times, in
order to comply with license conditions – Operation is only possible after authentication with the
operator network – Power output is restricted to less than 0.1 watt (less than Wi-Fi
access points) – Until 2009, it was an operator requirement to keep location and
technical records of each deployed Femtocell
Devicescape Proprietary and Confidential, Worldwide Patents Granted and Pending. Copyright © 2013, Devicescape Software Inc. 5
Traffic Impact US: Wi-Fi Vs Mobile Usage
Devicescape Proprietary and Confidential, Worldwide Patents Granted and Pending. Copyright © 2013, Devicescape Software Inc. 6
Traffic Impact UK: Home Network vs Mobile Network
• Home Network Detection Assumptions
– Carrier ‘A’ has 1.5M devices
– 20% of users don’t have device set to use home Wi-Fi network
– Devicescape improves that by 30% i.e. +6%
– Average 1.4GB Wi-Fi data total per device per month
– 50% of Wi-Fi data is typically via the home
• 738TB annual data moved to home Wi-Fi due to Intelligent Home Network Detection
Contact Details
Daniel Trangmar
Account Director EMEA
M +44 7711 109973
O +44 8456 118619
Skype: dtrangmar
Paul Dansey
Field Engineering Director EMEA
M: +44 7887 721362
O: +44 8456 118619