dec.4th, 2012

小田 @ www.iloveppt.org

Prepared By:(Group3) Ke Tao, Hrishikesh Munj,

Vishal Kate, Prathmesh Ghag, Harshad Vichare, Sajan Sabu

Dec.4th, 2012

04/21/23 小田 @ www.iloveppt.org 2

Agenda

• Introduction• Research Findings City of Calgary, Alberta

• Conclusion• References

04/21/23 小田 @ www.iloveppt.org

Introduction

Evaluating Calgary, Alberta, as a location for expansion of Bon Voyage Hotels in Canada.

A choice for the first Canadian Bon Voyage Hotel.


City of Calgary,Alberta

Profile:

•Situated in Western part of Canada.

•Surrounded by Rocky Mountains and boundless nature.

•Population over 1.1 million.

•Energy capital of Canada.


Commercial Focal Points• The largest city in Alberta.• Canada’s fastest growing economic

area.• Lowest unemployment rate.• Having youngest educated workforce

in Canada.• A major Business hub in Canada.• Global Energy Center.• Western Canada’s transportation &

distribution hub.• Home to 95 corporate head offices,

2nd largest head office city in Canada.• Two of North America's largest

highways run through (the Canamex Highway & the TransCanada Highway).

• No provincial sales tax.


Demographics of Calgary• Having youngest population in Alberta.• It is diverse region with sustainable economy.• Estimated 48.8% for Calgary CMA is still between

ages of 25 to 54.• The average age is a young of 35.9 years.• Adult population in the labor force is 77%.• Total male population is 547,475.• Total female population is 549,360.• By Age group the highest population is in

between age group between 25-29 years with 93,360.

• 81% urban population of total population.


Tourist Destinations & Attractions

Calgary Olympic Plaza

• Built in 1988 for the Olympic Winter Games.

• Having the only refridgerated outdoor ice surface in the city.

• Location: 228 8 Ave. S.E.

• Area: 1.2 hectares


Calgary Tower

• Located 191 metres above the downtown core

• Offering the best view in the city and is a must-see on any visitor's itinerary.

• Enjoying a spectacular 360° view of the bustling city, the Rocky Mountains, the foothills, and the prairies.


Calgary Chinese Cultural Center

• Located in the heart of Chinatown. • Featuring the Hall of Prayers of the

Temple of Heaven.• A premier venue for community activi

ties, cultural activities, arts talents to the public.


Calgary Science Center

• Located in West End downtown.

• Renamed TELUS World of Science.

• There are science exhibits, shows in Alberta's largest indoor theater, the Discovery Dome, and the great Children's Discovery Center.


Prince Island Park

• Located in the central part of Downtown Calgary.

• A large island, crossed by walking and biking trails and linked to the city by a number of bridges and ways.

• Many festivals are hosted throughout the summer, Eg,the Calgary Folk Music Festival.


Attractiveness to Business Travelers

• More than 30 urban and rural communities.• Home to 2050 manufacturing businesses• Ranking 1st in head office concentration &

employment among Canada’s six most populated Census Metropolitan Areas.

• 123 head offices in 2011.• The Bow Tower with 58 storey’s and 1.7 million

square feet office space coming in 2012• More than 960 oil and gas companies of all

sizes.• 4300 petroleum and energy related services in

the city that stimulates around 1300 financial service companies.


Access to Infrastructure• Calgary International

Airport: • North America’s most important

airport. • Direct flights to North America,

South America Europe and East Asia .

• Around 20 airlines.

• Public Transport: • As Calgary is connected to the two

main highways, several greyhound buses runs from Calgary to Vancouver and Edmonton.

• There are two highways: Deer Foot Trail & Trans Canadian Highway near by city.


Conclusion

• Calgary city is a perfect city gifted with the all possible attractions and the natural places of interest which make it very unique in its own.

• The demographic conditions and the business and tourist attractions are opening the opportunity for the well-known hotel brands to enter the Calgary hospitality sector and grab the marketing availabilities.

• Limited hospitality competitors, concentrated business clientele and tourists attracted by Rocky Mountains will be the key to set up hospitality business.


References

• http://www.calgaryeconomicdevelopment.com/why-calgary/where-calgary

• http://www.calgarysun.com/2012/06/28/calgary-population-climbs-over-11-million-census

• http://www.calgaryeconomicdevelopment.com/locate-calgary/calgary-advantage/location

• http://liveincalgary.com/overview/cost-of-living/taxation

• http://www.calgaryeconomicdevelopment.com/locate-calgary

• http://www.calgaryeconomicdevelopment.com/research/demographicspopulation/overview

• http://www.investcalgaryregion.ca/include/get.php?nodeid=138

• http://www.indexmundi.com/canada/demographics_profile.html

• http://www.calgary.world-guides.com/calgary_attractions.html

• http://www.calgaryherald.com/business/Calgary+head+office+second+only+Toronto/6548282/story.html

dec.4th, 2012

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