definition of nlia what is native language internet address?

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Page 1: Definition of NLIA What is Native Language Internet Address?
Page 2: Definition of NLIA What is Native Language Internet Address?
Page 3: Definition of NLIA What is Native Language Internet Address?
Page 4: Definition of NLIA What is Native Language Internet Address?

Definition of NLIA

What is Native Language Internet Address?What is Native Language Internet Address?

Page 5: Definition of NLIA What is Native Language Internet Address?

Definition of NLIA

http://www.ttu.edu.tw/udi-frame-4.htm

Page 6: Definition of NLIA What is Native Language Internet Address?

大同大學

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• Natural development trend for internet address system

Why Native Language Internet Address now?Why Native Language Internet Address now?

Significance of NLIA

• Fast growth of non-English speaking Internet Users surpassed English speaking Internet Users

• Critical for enhancement of E-commerce

Page 9: Definition of NLIA What is Native Language Internet Address?

IP Address

Ex) 123.456.78.90

IP Address

Ex) 123.456.78.90

English Domain Name

Ex) netpia.com

English Domain Name

Ex) netpia.com

Internationalized Domain NameEx) 넷피아 .comInternationalized Domain NameEx) 넷피아 .com

Native Language Internet AddressEx) Netpia, 넷피아 , 2424, トヨタ Native Language Internet AddressEx) Netpia, 넷피아 , 2424, トヨタ

1st Generation1st Generation

2nd Generation2nd Generation

2.5 Generation2.5 Generation

3rd Generation3rd GenerationEvolution of Internet address

Simplicity

Convenience

Evolution of Internet address

Simplicity

Convenience

The Development of Internet Address

2nd Generation

• domain names were invented to ease the Internet use for public.

• This enhanced e-commerce greatly.

1st Generation

• IP Addresses were originally designed for military use and scientific research.

2.5 Generation

• Linguistic limitation prevented the growth of e-commerce in non-English speaking countries.

• IDN has been developed to compromise the need.

3rd Generation

• NLIA is the natural course of development.

• It encourages the public to vibrantly participate in e-commerce activities

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• Asia-Pacific to have more Internet Users then Europe or North America by end of 2002• Asia-Pacific to have more Internet Users then Europe or North America by end of 2002

Latin AmericaLatin America3.5%3.5%

AfricaAfrica0.8%0.8%

Asia-PacificAsia-Pacific32.9%32.9%

EuropeEurope32.1%32.1%

Source: NuaInternet Surveys, eMarketer

Source: NuaInternet Surveys, eMarketer

World Internet Users by Dec 2002

North AmericaNorth America30.6%30.6%

• The number of Internet Users in other continents’ Non-English speaking countries are expected to grow more and more.• The number of Internet Users in other continents’ Non-English speaking countries are expected to grow more and more.

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Independence of Internet Address

Application : Internet Explorer, Netscape Navigator, Opera, Mozilla, Mail agent, Telnet program, FTP Program …

Native Language Internet Address System

OS : Windows, MAC OS, Linux, Unix, BSD, BeOS …

DEVICE : PC, PDA, Mobile Phone,

Web Electronic Home Appliances …

An Internet address must answer the right information independent of Browsers, Applications, Operating Systems and Devices.

Page 13: Definition of NLIA What is Native Language Internet Address?

Service Flow

Query : 삼성전자

(SamsungElectronics)

Query : 삼성전자

(SamsungElectronics)

User Hidden Information

123.45.67.89User IP

Linux 2.4OS Info

Mozilla 0.98App Info

PCDevice Info

KoreanChar Info

Native Language Name ServerNative Language Name Server

1. Analyze user’s inputs & hidden information

2. Checking Cache : Check if there are matching values in the Cache

3. If no matches in the cache, send queries to DB and save the output in the cache

4. Respond requested values to the client

Response : www.sec.co.krResponse : www.sec.co.kr

DB : 삼성전자

ftp.sec.co.krFTP

www.sec.co.krWeb

KoreaLocation

mdb.sec.co.krMail

KoreanChar

…...

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What is Native Language E-mail Address?

E-mail Service using Native LanguageE-mail Service using Native Language

Usingthe Mail ClientUsingthe Mail Client

Using the Web BrowserUsing the Web Browser

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Other Applicable Business Model

Native Language Map Service

• View an area map by simply entering the desired location in the web browser address column.

• View an area map by simply entering the desired location in the web browser address column.

• Include an extension such as 'map' or 'location' when entering the location.

• Include an extension such as 'map' or 'location' when entering the location.

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What Can Netpia Provide?

Technical Support / Consulting• Before / after implementation • Extensive long-term consulting available• Before / after implementation • Extensive long-term consulting available

Solution / Package

• Native Language Name Server, Application Server, Data Base• Able to support any language• Different packages available to match various needs

• Native Language Name Server, Application Server, Data Base• Able to support any language• Different packages available to match various needs

Business Model / Marketing Tools

• Policies, Legal matter, marketing support• Business model development consulting• Policies, Legal matter, marketing support• Business model development consulting

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• Query by using Korean Internet Address has grown exponentially.• Query by using Korean Internet Address has grown exponentially.

Sept.2002

Growth of Korean Internet Address Use

1,400 times growth in 3 yrs!1,400 times growth in 3 yrs!

• In 3 years, it has grown 1,400 times.• In 3 years, it has grown 1,400 times.

10,000

10,000,000

20,000,00025,000,000

100,000 600,000600,000

May2000

8,5008,500

May1999

4,000,0004,000,000

May2001

12,000,00012,000,000

100,000,000(exp)100,000,000(exp)

May.2003

( Unit: Query using NLIA / 1 Day )Source: ngDN System

( Unit: Query using NLIA / 1 Day )Source: ngDN System

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• Total Number of Korean Internet Users : 25 million• Total Number of Korean Internet Users : 25 million

90% (22M)

Obtained de Facto Standard by Internet UsersObtained de Facto Standard by Internet Users

NLIA User Status in Korea

Approx. Approx.

• Approx. 22 million, 90 % of the total number are able to access the NLIA service in Korea.• Approx. 22 million, 90 % of the total number are able to access the NLIA service in Korea.

source : KRNIC ISP Stats(June, 2002)source : KRNIC ISP Stats(June, 2002)

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NLIA System Network in Korea

• Service enabled by 90% of ISP network for public interest• Service enabled by 90% of ISP network for public interest

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Native LanguageInternet AddressNative LanguageInternet Address

Native LanguageEmail Address

Native LanguageEmail Address

Native LanguageMap Service

Native LanguageMap Service

Numeric InternetAddress ServiceNumeric InternetAddress Service

Local TopLevel NameLocal Top

Level NameShortcut ServiceShortcut Service

Service Model in Korea

ApplicableServiceModel

ApplicableServiceModel

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Economic aspect

Satisfies Internet users’ needs by making navigation easySatisfies Internet users’ needs by making navigation easy

Encourages the general public for active participation in e-commerce

Encourages the general public for active participation in e-commerce

Expandability of servicesExpandability of services

Secures global IT competitiveness of a countrySecures global IT competitiveness of a country

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Our suggestion

Co-operation for the development and globalization of NLIA system for the

benefit of non-English speaking people

Co-operation for the development and globalization of NLIA system for the

benefit of non-English speaking people

Take part in the evolution of Internet Address!Take part in the evolution of Internet Address!

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1. Company Overview

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• Company Name : Netpia.com Inc• Company Name : Netpia.com Inc

Company Overview

• CEO : Pan- Jung Lee• CEO : Pan- Jung Lee

• Established in July, 1997• Established in July, 1997

• Business Areas: • Business Areas:

• Employees : 57• Employees : 57

1) Native Language Internet Address 2) Shared Registrar (com .net .org registration)

1) Native Language Internet Address 2) Shared Registrar (com .net .org registration)

• URL : www.Netpia.com ( 넷피아 or netpia )• URL : www.Netpia.com ( 넷피아 or netpia )

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For any further inquiries, email us at: [email protected] / [email protected] any further inquiries, email us at: [email protected] / [email protected]