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Brand Activation
Events Activations
Sports
Entertainment
Wedding Management Services
PDM Verticals
Brand Activation
What we do
What we do
Colleges
Who we are• Sanjay Shukla – COO
• With 18 years of experience in the field of Brand Activation
• Expertise in brand development and planning effective ground level brand communication
• Has handled activation across all industries and genre
• Good networking professional with a flair in building and maintaining client relationships
Who we are• Divya Kapoor – Business Head North
• With 15 years work experience in both Domestic and International markets
• 10 years of which is in Brand Activation
• Expertise in brand management, account management, and business development.
• Involved from concept development through to execution with excellent client relationship
• Worked with cross section of clients across various genre
The TeamTeam of 120 approx members across 10 cities comprising of
A Team of Business Development and client servicing professionals
Supported by an Operation and Creative team
All members come with relevant industry experience ranging from 8 to 5 years
Teams headed by Group Heads to provide dedicated and customizedclient servicing solutions
Our Network
10 Base City offices
15 Franchisee Operation Offices
Our Clients• Banking• Kotak mahindra Bank• Axis Bank• Citibank• Standard Chartered Bank• Reliance Money• Dhanlaxmi Bank • MasterCard• HDFC• RBS
• Insurance• ICICI Prudential Life Insurance• Aviva
• Consumer Durables • Canon • Toshiba • Panasonic • Videocon• Philips • Belkin
• Automobile• Maruti• Apollo Tyres • Bridgetstone
• FMCG
• HULLoreal
• VLCC• Wrigley• Kara• Colgate • Dabur • TetraPak• Herbal Life• Reckitt Benckiser
• IT & Communication• Tata Communication• Vodafone• BSNL
• Airlines• Kingfisher
• Others• MSD Pharmaceuticals Private Limited • Times of India • Save the children• Radio City
MALL ACTIVATION
Bridgestone “Think Before You Drive”
• An initiative to spread awareness on Tyre safety measures• A month long activity which was executed at the high footfall malls at
Indore & Mumbai, Reliance Corporate Park & Mumbai – Pune Express Highway
• The event launched the safety anthem & official mascot of the brand• The activity was supported by media and well know celebrities from
Bollywood
STORE IN STORE ACTIVATION
Presents
TATA IndicomTwister Balls - In Shop
Contest Activation
In store - Loreal
Various thematic POWER EVENTS for Maybelline
Various thematic POWER EVENTS for Maybelline
White Perfect – Glam Shine Activity – Loreal ParisVarious thematic Beauty Studio Activities for Loreal Paris
Power Events for L’Oreal
Derma Genesis Set up – L'Oreal
Beauty Studio Set up – L'Oreal
CORPORATE ACTIVATION
Corporate Go Carting Championship
Ticket to Singapore Grand Prix
Corporate activity across cities
CITY FINALS
GRAND FINALE
GRAND FINALE
GRAND FINALE
FLOAT ACTIVATION
Sunfeast 10k marathon done for Kingfisher Airlines
Roadshow for Kingfisher Airlines to announce the launch of Mumbai- London
sector covering 5 cities of Gujarat
Boomer Sign Your Team to Victory – 6 state Canter Promotion
Boomer Sign Your Team to Victory – 6 state Canter Promotion
AIRPORT ACTIVATION
Win A Car Promotion at Airports for DIAGEO
Kolkata – Dhaka Sector Launch at kolkatta & Dhaka Airport
Launch of Mumbai- Hongkong Sector – Kingfisher Airline ( Mumbai airport)
5 City Promotion for Kingfisher Airline’s launch of Blore-London flight.
SCHOOL ACTIVATION
Dabur – School Programme
LG School Cricket Campaign
Fritolay Cheetos School Cricket Tournament Tang – International Theatre Festival
School School ActivationActivation
AND MANY MORE …….
Force India Promotion at the MCDOWELLS
Derby in Mumbai
Premier of Delhi 6- PVR Priya (Delhi)
Joggers Park activity for Kotak Mahindra Bank
VLCC Health & Wellness Camp Joggers Park
Million Dollar Arm – Hunt for the Most Promising Pitcher
• Wrigley’s Boomer Bubble Blowing Championship – Highlighting our ability to handle turn key projects
– Winner of the Golden Key at the WOW Awards – New Property of the Year
Case Study
Case Study
Cluster Marketing Approach
Some Pictures of the Project
• Market grew by 2.8% post the activation
Market Share Growth