Download - 21 世纪高职高专新概念(财经类)系列教材
教学要求• 该课程与《国际贸易实务》课程有之间有相辅相成的关系。
通过学习《国际贸易实务》,可以更好地掌握它。• 讲授外贸常用文体的基本知识,包括各类商务书信、常用语
句、常用术语及拟写技巧。通过对外贸易业务磋商过程中各个环节往来函电实例的学习,熟悉、掌握外贸业务磋商各个环节—建立业务关系、询盘、报盘、推销、还盘、成交、装运、保险、申诉、索赔、争议等的常用表达及写作技巧,并能在实际应用中熟练使用;以及各类单据及单证实例如信用证、订单、提单、保险单、装箱单、检验证明等,让学生全面了解外贸业务知识的各个环节,并运用英语熟练表达,达到应用的目的。
• 教材重点介绍外经贸业务的主要步骤:建立业务关系、询价报价、价格争议、订货、付款方式、合同、交货与装运、保险、代理、索赔与仲裁等,并根据业务实际增添了一个单元“资信调查”。
• 重点在于掌握外经贸函电的翻译、撰写要点、信函布局、信封写法及撰写技能和方法,以及业务信函的趋向;英语函电的一般格式、常用词汇、习惯表达法。
Unit One Introduction to Business Letters (Unit One Introduction to Business Letters ( 商商务信函概论务信函概论 ))
Functions of Business LettersFunctions of Business Letters
• to inform, which refers to conveying the vast amount of information needed to day-to-day operations of the business;
• to influence, which means that messages included in a business letter should also influence the reader’s attitudes and functions.
Unit One Introduction to Business Letters (Unit One Introduction to Business Letters ( 商务信函商务信函概论概论 ))
• Criteria (Criteria (n.n. 标准标准 ))for Business Letters(6C)for Business Letters(6C)• A. COURTESY [‘ke:tisi] n. 礼貌 In our letters, w
e should always keep in mind the person we are writing to, see things from his angle, visualize him in his surroundings, see his problems and difficulties and express ideas in terms of his experience.
• B. CORRECTNESS 正确 Correct grammar, punctuation and spelling are basic requirements for business letter writing. Also, we should choose the correct level of language and use accurate information and data in our letters.
Unit One Introduction to Business Letters (Unit One Introduction to Business Letters ( 商务信函商务信函概论概论 ))
• Criteria (Criteria (n.n. 标准标准 ))for Business Letters(6C)for Business Letters(6C)
• C. CLARITY [‘klεriti]n. 清楚 , We should first identify what we want to express and then express the idea in plain, simple words and formats.
• D. COMPLETENESS 完全 Our letters should include all the necessary information and data.
• E. CONCISENESS 简明 We should write in the fewest possible words without sacrificing completeness and courtesy.
• F. CONCRETENESS [‘konkri:t] 具体 Our writing should be vivid, specific and definite.
Unit One Introduction to Business Letters (Unit One Introduction to Business Letters ( 商商务信函概论务信函概论 ))
The General Procedures [pre’si:dξe] for BusiThe General Procedures [pre’si:dξe] for Business Letter Writing:ness Letter Writing:
1. Determine our purpose of writing a certain letter.
2. Identify who the readers are.3. Organize the message, which is to be containe
d in the letter.4. Write a draft.5. Polish the writing.
CONTENTS
• Chapter I Layout of Business Letter
• Chapter II Establishing Business Relations• Lesson One Self-Introduction
• Lesson Two Request for the Establishment
• of Business Relations
• (A) A Letter from an Importer
• (B) A Reply to the Above
• Lesson Three Credit Enquiries
CONTENTS• Chapter III Enquiries, Offers and Counter-• Offers• Lesson Four (A) A General Enquiry for Wool
• Material
• (B) A Reply to the Above
• Lesson Five A Special Enquiry
• Lesson Six A Non-Firm Offer
• Lesson seven A Counter-Offer
•
Chapter IV Conclusion of BusinessLesson Eight An OrderLesson Nine (A) Repeat Order (B) Declining a Repeat OrderLesson Ten (A) Sending a Sales Confirmation (B) Counter-Signature Letter
CONTENTS
Chapter V PaymenLesson Eleven Asking for D/P Payment
Lesson Twelve Declining D/A Payment
Lesson Thirteen (A) Modifying Terms of Payment
(B) A Reply
CONTENTS
Chapter VI Establishment and Extension of L/C, Amendment to L/C Lesson Fourteen (A) Urging Establishment of L/C (B) A ReplyLesson Fifteen Asking for Extension of L/CLesson Sixteen Asking for L/C Amendment (1)Lesson Seventeen Asking for L/C Amendment (2)
CONTENTS
Chapter VII Shipment Lesson Eighteen ( A ) Urging Shipment ( B ) Reply ( C ) Urging Shipment ( D ) ReplyLesson Nineteen ( A ) Asking for Transshipment and Partial Shipment ( B ) ReplyLesson Twenty Information on Container Service Letter ( A ) Letter ( B )
CONTENTS
Chapter VIII PackingLesson Twenty-One Packing Requirement
Lesson Twenty-Two Inner Packing
Lesson Twenty-Three Outer Packing
CONTENTS
Chapter IX InsuranceLesson Twenty-Four Asking for CFR Terms
Lesson Twenty-Five Asking the Seller to Cover
Insurance
Lesson Twenty-Six Insurance Clause
CONTENTS
Chapter X Complaints and ClaimsLesson Twenty-Seven Complaints of Wrong Goods DeliveredLesson Twenty-Eight (A) Claim for Short Weight (B) Reply—Settlement of the ClaimsLesson Twenty-Nine (A) Claim for Improper Packing (B) Declining the Claim
CONTENTS
Chapter XI Agencies
Lesson Thirty (A) Asking for Sole Agency
(B) An Unfavorable Reply
Lesson Thirty-One A Favorable Reply to the
Request for Sole Agency
Lesson thirty-Two Sole Agency Agreement
CONTENTS
Chapter XII Other International Business
ActivitiesLesson Thirty-Three Joint Venture
Lesson Thirty-Four Compensation Trade
Lesson Thirty-Five Investment
Lesson Thirty-Six Bidding
CONTENTS
Appendix [E’pendiks] Appendix I Electronic Mail (E-mail)Appendix II FaxAppendix III TelexVocabulary
CONTENTS
Chapter Ⅰ Layout of a Business Letter 商业信函的格式
Three major forms1. Indented Form 缩格式2. Blocked Form 齐头式3. Modified Blocked Form 改良齐头式
1.Indented Format: 1.Indented Format:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Letterhead
Date:___________
Inside Address
_____________
______________
Salutation: ______________________________________________________________________________________ _______________________________________________________________________________________
____________________________________________________________________________________
Complimentary Close, Signature
Body
St Gangsgatan 143 Stockholm, 105 45 Sweden
Telex: 53892 SHELEC SS Our Reference No. H/W—T008 Tel: 46-8-738-6000 Your Reference No. Fax: 46-8-738-6016 E-mail: [email protected]
Date: 30th March, 20-- Messrs. William & Warner 105 Roller Road Sydney, Australia
Attention: Mr. Donnason, Marketing Dept.
Dear Sir,
Re: Shipping Advice of Freezers
With reference to your order No. F256 of February 5 for 1,000 sets of Freezers, we’re
pleased to inform you that the goods have been loaded on board the s/s “Peace”, which is
sailing for your port on April 1st.
We’ve sent a telex to the above effect this morning. Please insure the goods as contracted
and make preparation for taking the delivery. We are now making out the necessary documents
for negotiation.
We assure you that our goods will be found satisfactory upon arrival at your port. We also
hope that we can close more business with you in the future.
Yours faithfully,
The Electrolux Corp.
Horis De Wolley
Horis De Wolley
(Manager)
缩格式示例
日期靠右
具体收信人和事由居中
段首缩格
结尾敬语和落款偏右
2.Full Block Format: 2.Full Block Format:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Letterhead
Date: ____________ Inside Address__________________________________ Salutation: __________________________________________ __________________________________________ __________________________________________ __________________________________________ __________________________________________
Complimentary Close,Signature
Body
1 J &J Plaza New Brunswick,
NJ 089333 U.S.A. Tel: 732-524-0400 Fax: 732-525-0622
E-mail: [email protected] Date: 22nd July, 20-- Soft Health Care Product Corp. Room 2301 Yili BLD, 35 Nanjing Road, Shanghai, China Attention: Mr. Wang , Import Dept.
Dear Sir, Re: SHAMPOO We’ve received your letter of July 10th enquiring about our JOHNSON'S® Baby Shampoo With Natural Lavender, but unfortunately, the stock of this product is running low due to the heavy demand. But we will inform you as soon as the new supplies come up. We sell a wide variety of Baby’s Shampoo. All of them are made of the NO MORE TEARS formula. For your reference, we enclose an illustrated catalogue of our shampoos and we hope you will find it interesting. We hope that we can close business to our mutual advantage in the future. Yours faithfully, Johnson & Johnson
Doris Fergoson Doris Fergoson (Manager)
齐头式示例
除信头外全部左对齐
SAMSUNG ELECTRONICS
310 Taepyung-ro 2-ga, Chung-gu Seoul, 100-102, Korea
Tel: 82-2-3706-1114 Our Reference No. ODL-11 E-mail: [email protected] Your Reference No. Date: 23rd December, 20-- Shandong Science & Technology Co. Ltd. 21/F Bright Plaza 138 Jinni Road, Jinan Shandong, China Attention: Mr. Zhou Jun, Import Dept. Dear Sir,
Re: Our Offer for PDA Type III-H
Thank you for your interest in our latest Personal Digital Assistant Type III-H.
As requested, we offer you 500 sets of PDA at USD140 per set FOB Inchon for shipment in
February, 20--. We require payment by L/C.
Because there is an increasing demand for this product, our price is non-negotiable. We look
forward to your reply.
Yours truly,
Samsung Electronics Lavis Kim Lavis Kim (Manager)
改良齐头式示例
案号和日期靠右
落款偏右
Parts of a Business Letter 信件组成部分
Essential Parts 必要部分1. The letterhead 信头2. The date line 日期3. The inside name and address 收信人名称地址4. The salutation 称呼5. The body of the letter 信文6. The complimentary close 结尾敬语7. The signature 落款
Optional Parts 附加部分
8. The reference notation 案号9. The attention line 具体收信人10. The subject line 事由11. The carbon copy notation 抄送12. The enclosure 附件13. The postscript 附言
1.China National Cereals, Oils and Foodstuffs Imp & Exp Corp.8 Jianguomen Nei Dajie
Beijing 10005, ChinaTelephone: 86-10-6526-8888
Fax: 86-10-6527-6028E-mail: [email protected]
2.Our Ref. Your Ref. Date: 15th November, 20--3.Messrs H. Ronald & Co. 556 Eastcheap London, E.C. 3, England
8.Attention: Import Dept.4.Dear Sirs,
9.Aquatic Products 5.We thank you for your enquiry of 5 November. In compliance with your request, we are sending you herewith a copy of our illustrated catalogue and a quotati
on sheet for your reference. All prices are subject to our confirmation for our aquatic products have been selling well this season. Therefore,
we would suggest that you advise us by a fax in case of interest. We await your early favorable reply. 6.Yours truly, 7. China National Cereals, Oils and Foodstuffs Imp & Exp Corp. Sig. _______________ (Manager)10.QS/AN11.Enclosures12.cc our Shanghai Branch Office13.P.S. We require payment by L/C for a total value not exceeding USD50,000.
信函组成部分示例
组成部分分项示例
1. China National Cereals, Oils & Foodstuffs Imp & Exp Corp.
8 Jianguomen Nei Da jie
Beijing 10005, China
Telephone: 86-10-6526-8888
Fax: 86-10-6527-6028
E-mail: [email protected]
2. Our Ref.
Your Ref.
Date: 15th November, 20--
信头
日期
3.Messrs H. Ronald & Co.
556 Eastcheap
London, E.C. 3, England
8.Attention: Import Dept.
4.Dear Sirs,
9.Aquatic Products
收信人名称和地址
具体收信人称呼
事由
5. We thank you for your enquiry of 5 November.
In compliance with your request, we are sending you herewith a copy of our illustrated catalogue and a quotation sheet for your reference.
All prices are subject to our confirmation for our aquatic products have been selling well this season. Therefore, we would suggest that you advise us by a fax in case of interest.
We await your early favorable reply. 6. Yours truly, 7. China National Cereals, Oils and Foodstuffs Imp & Exp Corp. Sig. _______________ (Manager)
结尾敬语
信文
落款
10. QS/AN
11. Enclosures
12. cc our Shanghai Branch Office
13. P.S. We require payment by L/C for a total value not exceeding USD50,000.
身份
附件
抄送
附言
名称、地址A UK address:
Air Environmental Mechanical
Equipment Limited
2076 West Main Street
Devon, EX14 0RA
U.K.
公司名称
门牌号 街道
城市邮编
国家
中国地址名称用英文写
Sinochem Jiangsu Import and Export Corporation
Jiangsu International Business Mansion,50 Zhonghua Road, Nanjing
210001, P.R. China
单位名称
门牌号
大楼名称街道
邮编
城市
国家
日期位置:美式:在信头和收信人名称地址之间英式:通常在收信人名称地址之下 均可以齐头,也可以靠右写法:美式:月 - 日 -年• 英式:日 -月 -年 24th March, 2004• March 24th, 2004• 24 March, 2004• March 24, 2004
美式日期举例Interstate Products, Inc.
511 Interstate Court Sarasota, FL 34240
USA
Date: April 4, 20--
Shandong Foreign Trade (Holdings) Corporation Limited 51,TAIPING ROAD QINGDAO, 266001 CHINA
日期
英式日期举例OFFICE SYSTEMS PTY. LTD.
124 Oak Street Tel (61-2)419 3209 Chatswood Fax (61-2)419 4011
England E-mail [email protected] Aqueous Technologies 291 Caxton Street Sante Fe U.S.A 18 November, 20-- Dear Sir or Madam,
日期
日期写法注意事项• “月份”最好用文字,如: 1. 2nd May, 20--
2. 2 May, 20--
3. 2 May 20-- (Comma can be omitted)
4. September 21st, 20--
5. September 21,20--
• 避免月份用数字,如11/12/20--
称呼
• 位置:必须齐头• 写法:对男士(正规): Dear Sir, 或 Dear Sirs,或 Gen
tlemen:对女士(正规): Dear Madam, 或 Dear Mesda
mes,对关系密切的商业伙伴: Dear Jack,
词首字母全大写,用逗号或不用标点符号
Gentlemen 后用冒号
结尾敬语
• 位置:齐头式靠左对齐,缩格式偏右• 正规场合下常用:1.Yours faithfully,
2.Yours truly,
3.Faithfully yours,
4.Truly yours,
第二个单词小写,用逗号或不用标点符号
称呼与结尾敬语的对应关系Salutation Close Occasion
Dear Sir(s)
Dear Sir or Madam
(Mmes)
Yours faithfully
Faithfully yours
Standard and formal
closure
Gentlemen
Ladies/Gentlemen
Yours (very) truly
Very truly yours Used by Americans
Dear Mr. Malone
Yours sincerely/ Sincerely
Best wishes (U.K.)
Best regards/ Regards
(U.S.)
Less formal and between
persons known to each
other
落款
Yours faithfully,
Ciba-Geigy Chemicals
Co.
Pam Lotis
Pam Lotis
Inspection coordinator
Yours faithfully,
Pam Lotis
Pam Lotis
Inspection coordinator
For Ciba-Geigy
Chemicals Co.
Yours faithfully,
L. Van Linde
L. Van Linde
Manager, QAD Software
Co.
结尾敬语 手写签名
打印签名职务
公司名称
具体收信人
• 位置: 1. 收信人名称地址之下 2. 齐头式靠左,缩格式居中 3. 要加下划线• 表示的是承办本信件的具体个人或部门 1. Attention: Mr. H. A. Donnan, Export Manag
er 2. Attention of Mr. Cave 3. To the attention of Mr. Liu Ming
事由
• 位置: 1. 称呼和正文之间 2. 齐头式靠左,缩格式居中 3. 要加下划线• 表示的是该信函的主题 1. Re: Your Order No.463 for1,000 Wide-scre
en TV Sets
2. SHEEP WOOL
附件
• 位置: 落款之下,左对齐• 说明该信件有附件 1. Enclosure
2. Enc.
3. Encl. As Stated• 4. Enclosure: Brochure [brēu‘∫jué] 小册子
抄送
• 位置: 附件之下,左对齐• 表示该信件同时抄送给他人 1. 明抄: cc Marketing Department
2. 暗抄: bcc Mr. Simpson
Carbon copy, 收信人知道被抄送
Blind carbon copy, 收信人不知道被抄送,只出现在发给被抄送人
的信件里
Elements of Business Letters and Their Elements of Business Letters and Their Positions in the Letter:Positions in the Letter:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Letterhead
Reference NumberDate Inside Address
Particular Address or Attention Line
Salutation Subject Line or Caption ___________________________________________________ ___________________________________________________ ___________________________________________________
Complimentary CloseSignature IEC Block Postscript
Body of the letter
Unit One Introduction to Business Letters (Unit One Introduction to Business Letters ( 商务信函概商务信函概论论 ))
5.5.Format of EnvelopeFormat of Envelope
. Stamp
China National China National Machinery Import & Export Corp.36, Jianshan RoadDalian, 116023People’s Republic of China
P&G Company
24 Madison Avenue
Columbus, OH 43004
U.S.A.
Remarks:
• 1.Private 私人信2.Confidential 机密信
3.Registered 挂号邮件4.Express 快递邮件5.Ordinary Mail 平信6.Immediate(Urgent) 急件7.Printed Matter 印刷品8.Sample 样品
邮寄方式
• Via Air Mail ( By Airmail, or Par Avion) 航空
• Registered 挂号• Parcel Post 邮包• Express 快递• Samples Post 样品
转交
Mr. Part Davis
c/o Mr. Harold Bean
32 Bright Street
Rangoon, Burma
Mr. Brian Tories
c/o Overseas Trading Co.
153 Market Street
London
最终收信人
转交人转交人地址
A letterhead generally contains the following A letterhead generally contains the following information: information:
The name of the firm Its address and postal code
Fax number Internet address
Telephone number
Telegraphic and telex address E-mail address
Trademark or a brief slogan, etc.
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
EASTERN TEXTILES IMP. & EXP. CO.,LTD.34297 Shangcheng Road, Shanghai, China
Tel: 6606811 Fax: 6507631 Http://will.nease.net
E-mail: [email protected]
Example of the Formats of a Letterhead:Example of the Formats of a Letterhead:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of the Letterhead Examples of the Formats of the Letterhead on the Second Page:on the Second Page: EASTERN TEXTILES IMP. & EXP. CO.,LTD. -2- April 16, 2004
Mr. Smith April 16, 2004, Page 2
Mr. Smith April 16, 2004 Page 2 -Page 2- EASTERN TEXTILES IMP. & EXP. CO.,LTD. April 16, 2004
EASTERN TEXTILES IMP. & EXP. CO.,LTD. –2- April 16, 2004
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Reference Examples of the Formats of Reference Number :Number :
Your ref: ALM Our ref: 5511/ TL Dear Sirs,
Dear Sirs, Your ref: ALM
Dear Sirs, We refer to your letter of November 12, 2004,ref. TY 1160…
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Date:Examples of the Formats of Date:
24th March, 2004 March 24th, 2004 24 March, 2004 March 24, 2004
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Inside Address:Examples of the Formats of Inside Address:
Ms. Cecilia GreenSales ManagerABC Company123 Berry DriveMinneapolis, MN55106U.S.A.
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Inside Address:Examples of the Formats of Inside Address:Vice PresidentMessrs. J. Harvey & Co.66 High StreetAnytown, AY1 2BF
China National Machinery Import & Export Corp.36, Jianshan RoadDalian, 116023People’s Republic of China
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Particular Examples of the Formats of Particular Address or Attention Line :Address or Attention Line :
China National Machinery Import & Export Corp.36, Jianshan RoadDalian, 116023People’s Republic of ChinaAttention: Mr. Wang, Export Manager
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Particular Examples of the Formats of Particular Address or Attention Line :Address or Attention Line :P & G Company24 Madison AvenueColumbus, OH 43004U.S.A.Attention of Pual Yang
Biddle, Sawyer & Co., Ltd.Hadden HouseFitzroy StreetLondon, SW8 25DY, EnglandAttention of Export DepartmentMr. H.A. Donnan, please
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Particular Examples of the Formats of Particular Address or Attention Line :Address or Attention Line :
P & G John Morris & Co., Inc.ATTENTION OF PURCHASING MANAGERO’Sullivan BuildingBaltimore, Maryland, 10026U.S.A.
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Salutation and Examples of the Formats of Salutation and Corresponding Complementary Close:Corresponding Complementary Close:
Salutation Close
Dear Sirs, Dear Sir, Dear Madams, Dear Madam, Dear Sir or Madam,
Faithfully yours, Yours cordially, (formal)
Gentlemen:Yours truly,Truly yours,(formal)
Sir,Madam,
Respectfully yours,Yours respectfully,
Dear Mr. Morgan:Dear John:Dear Miss Green:Dear Mrs. Smith:Dear Ms. White:My dear Mrs. (or Miss.) Bush:
Sincerely yours,Yours sincerely,(less formal)
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Subject Line or Examples of the Formats of Subject Line or Caption:Caption: Subject: Proposed delay of the delivery
Re: Proposed delay of the delivery
In re: Invoice No. 1120
SUBJECT: ACCOUNT NO. 689
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Proposed delay of the delivery
Examples of the Formats of Signature:Examples of the Formats of Signature:
Yours faithfully, (signature)Cathy KurtzMarketing Manager
Yours faithfully, THE INTERNATIONAL TRADING COMPANY (signature) Cathy Kurtz Marketing Manager
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Signature:Examples of the Formats of Signature:
Yours faithfully, For CHINA NATIONAL IMPORT & EXPORT CO., LTD. (signature) George Morgan
Yours faithfully, Per Pro (or P.P.) CHINA NATIONAL IMPORT & EXPORT CO., LTD. (signature) George Morgan
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Initials:Examples of the Formats of Initials:
GB/ LZ Gbush/ lz GB: lz lz
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Examples of the Formats of Enclosure:Examples of the Formats of Enclosure:
1 Enc.
Encls: 2 commercial invoices
Enc.
1 Attachment
Enclosure As Stated
Enc: 1 B/L 1 certificate
Attachments:2
Enc.
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Example of the format of Carbon Copy Example of the format of Carbon Copy Notation:Notation:
c.c.: Dalian Branch
B.c.c.: Mr. Brown (on the copy only)
C.C.: Jean Kipman
PC: the Bank of Osaka, Ltd., Kobe the Osaka Chamber of Commerce
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Full Block Format: Full Block Format:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Letterhead
Date: ____________ Inside Address__________________________________ Salutation: __________________________________________ __________________________________________ __________________________________________ __________________________________________ __________________________________________
Complimentary Close,Signature
Body
Semi-block Format: Semi-block Format:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Letterhead
Date:____________ Inside Address____________________________ Salutation: ______________________________________ ____________________________________________________________________________ ______________________________________ Complimentary Close, Signature
Body
Conventional Format:Conventional Format:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Letterhead
________________________________________ _____________________________________________
_____________________________________________________________________________________
Complimentary Close, Signature
Inside Address____________________________ Salutation:
Date:___________
Body
Indented Format: Indented Format:
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Letterhead
Date:___________
Inside Address
_____________
______________
Salutation: ______________________________________________________________________________________ _______________________________________________________________________________________
____________________________________________________________________________________
Complimentary Close, Signature
Body
Format of EnvelopeFormat of Envelope
Stamp
China National Machinery Import & Export Corp.36, Jianshan RoadDalian, 116023People’s Republic of China
P&G Company 24MadisonAvenue Columbus, OH 43004 U.S.A.
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))
Format of EnvelopeFormat of Envelope
Stamp
China National China National Machinery Import & Export Corp.36, Jianshan RoadDalian, 116023People’s Republic of China
P&G Company 24 Madison Avenue Columbus, OH 43004 U.S.A.
Unit One Introduction to Business LettersUnit One Introduction to Business Letters ( ( 商务信函概论商务信函概论 ))