Innovating Social Change
Asia NGO Innovation Summit:
Social Entrepreneurship: Change Out Of Chaos
Francis Ngai | Founder & CEO | 2013 Oct
香港社會創投基金
Innovating Social Change
Founded since 2007
First Venture Philanthropy
Organization in Hong Kong
12 Portfolio Social Ventures
430 Professional Volunteers
>40,000 Volunteer Hours
>HK$50M Impact Capital
Invested/ Leveraged
“SVhk mobilizes young
professionals to provide
financial and extra-financial
support to Social Purpose
Organizations (SPO) in
Hong Kong.”
Social Innovation: New
Mechanism for Social Change
By cross-sector collaboration,
we re-organize social capital
into brand new impact ventures
to solve unmet social need.
Professional Volunteer: New
Mind to Make a Difference
Inspired minds will put into
action for the betterment of
the world, with their
expertise and network.
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Social Ventures Hong Kong at a Glance
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SVhk Social Innovation Portfolio
First Barrier-free Transportation
Service Run on Call Center in HK
www.diamondcab.com.hk
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Collaboration Platform of Meatfree
Monday to Reduce Carbon Footprint
www.greenmonday.org.hk
Globally First Concert in Darkness
with Visually-Impaired Participated
www.concert-in-the-dark.hk
Deprived Singleton-Elders Sponsorship
Network www.happygrannies.org.hk First Affordable Housing Initiative to
Alleviate Poverty of Single-Parent Family
www.lightbe.hk
School-based Afterschool Program
for Children from Grassroot Family
www.playtao.com
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Change out of chaos.
How Chaotic?
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The Richest
2% in the
world is
controlling
50% of global
wealth.
Innovating Social Change
Photo contributed by kevin.fai through Creative Commons
Best Scene?
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Photo contributed by Taz through Creative Commons
Best Food?
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Photo contributed by finite possibilities through Creative Commons
Best Service?
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Photo contributed by Anne Roberts through Creative Commons
Best Building?
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Change out of chaos.
Do we have a choice?
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?
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To Break ?
Or To Build ?
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Case: Grameen Bank in Bangladesh
• Grameen Bank: Micro Financing
• Most successful SE in the world
• Open up shunned market with big social
impact
• Replicate in several tens of countries
• Extension: e.g. Grameen Telecom
• Nobel Prize Winner
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Case: One Laptop Per Child
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Case: Marine Stewardship Council
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Change out of chaos.
Are they clonable?
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Let’s try.
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S The Qualities of Social Innovator
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SVhk Spiral Model of
Social Innovation S
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?
!
Incubate Invest
Inspire Invent
Limited accessibility to capital for
the poor, particularly women and the
poorest
Financial institute providing
collateral-free microcredit service to
the rural
CASE: Grameen Bank
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?
!
Incubate Invest
Inspire Invent
Change out of chaos.
Inspire: new values
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Van for Chicken or Human in Wheelchair?
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Taxi services offering style and dignity to passengers
Large Printer
Welding Machine / Safe
Heavy Bucket
Pumping Machine
Elders with Disabilities
VAN with Back Ramp
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Diamond Cab
High Quality Barrier Free Taxi Service …
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http://www.youtube.com/watch?v=2HwkMG1FS3Q
Diamond Cab
First Barrier-free Transportation
Service Run on Call Center in HK
www.diamondcab.com.hk
Founded Since: 2011
Social Entrepreneur: Doris Leung
Type of Innovation: Equity SE
SVhk Volunteer:
Joe Ngai, Timothy Ma, Mason Wu
Hi-light:
• 5 Cabs, and to expand 2-3 in 2013
• Taxi license owner, elderly home
groups as shareholders
• >35,000 orders fullfilled
• >1,000 wheelchair user members
• Cashflow breakeven in 2012
• International SE award in UK
• Diamond Cab Charity Tour
• Diamond Cab Advertising
• Diamond Sedan Chair Competition
• Expansion with Impact Investing
Trust Fund in 2013
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Launch of Diamond Cab
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Marketing Clients Sponsors Vendors Media Strategic Partners
Drivers (13)
Call Center (8 Staff)
Passengers
Diamond Cab office
(4 Staff)
Taxi License Owners (2)
Booking or Cancelling Cabs
Arranging Cabs
Allocating Orders
Daily Rent
Gasoline Suppliers
Fuel Cost
Media Exposure Promotion
Sponsorship & Advertising fees Outsourcing Fee
Lease Taxi Licenses
Monthly Rent
Garages and Parking Venues
Lease cabs
Cost
Diamond Cab Operations DC is an operations company that rents taxi licenses, engages self-employed drivers and outsources its call centre
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Diamond Cab Partnerships Strategic partnership across Diamond Cab’s supply Chain
Call Center Supplier:
License owner:
Cab Manufacturer and Agent:
Insurance Supplier:
Gasoline Supplier:
Nursing Homes:
NGO:
We combined the demand of wheelchair bound passengers and the supply of taxi operation tools for sustainable business development of barrier-free taxi service.
Innovating Social Change
?
!
Incubate Invest
Inspire Invent
CASE: Diamond Cab
Lack of point-to-point transportation
for wheelchair users in HK
24-hour branded barrier-free taxi
service with booking through a call
centre
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Marketing Initiatives DC complements its revenues via marketing initiatives and advertising
Barrier-free Dining Coupon Promotion with Fairwood fast food chain stores in 2011, Cosplay as Waitress to serve mom in Media Event.
Diamond Sedan Competition 2012, old style sedan transformed into new tool for barrier-free tourism. Race tailor made for wheelchair passengers.
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SVhk Spiral Model of
Social Innovation S
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Change out of chaos.
Invent: new ideas
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Dialogue in the Dark: Tailored Support
Dialogue in the Dark Enlightening with Darkness
Social franchise imported
from Germany, HK business
broken even in one year.
Social Need:
Marginalization of people with
disabilities.
Social Mission:
Dark experiential exhibition
and other ‘dark’ products.
SVhk’s Role Institutional Investor
Volunteers with retail and
theme park experiences
Social marketing support
by strong PR/Media network
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Concert in the Dark: Social Innovation
Concert in the Dark Pure Music Experience
Magnified DiDhk’s mission
with ‘mainstream’ concert
event, high awareness and
business momentum created.
Achievements
Co-produced by pop singers
and visually impaired
Almost 300 media coverage
in last 2 years
More than 4,000 audiences
HKMA Marketing Award
SVhk’s Role Innovative idea generation
Overall project management
Line up key partners
Sustain as a new venture
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http://www.youtube.com/watch?v=rmlyl2ve-WA
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Change out of chaos.
Incubate: new ventures
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Green Monday
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Green Monday
Collaboration Platform of Meatfree
Monday to Reduce Carbon Footprint
www.greenmonday.org.hk
Founded Since: 2012
Social Entrepreneur: David Yeung
Type of Innovation: Non-profit
SVhk Volunteer/ Team:
Polly Ho, Alvina Chan
Hi-light:
• Become a famous brand of
environmental protection group
• Tens of restaurant chains with
hundreds of outlets joined
• Covering 200 schools and to further
expand in Apr
• Corporate partners, media partners
• Obtained Roadshow Ecostar award
• Super Green Monday in Apr 22
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Private & Confidential. Not for reproduction or disclosure without the express written consent of Green Monday
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愛地球 Go Green Monday
4.22 全城無綠不歡
2013.04.09 – North Pole Marathon
Private & Confidential. Not for reproduction or disclosure without the express written consent of Green Monday
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SVhk Spiral Model of
Social Innovation S
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Change out of chaos.
Invest: new capital
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?
!
Incubate Invest
Inspire Invent
CASE: LightBe Affordable Housing
Poverty related to housing issue and
inadequate living space
Affordable housing with decent
living environment and co-leasing
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LightBe Social Realty
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LightBe Social Realty
First Affordable Housing Initiative
to Alleviate Poverty of Single-
Parent Family
www.lightbe.hk
Founded Since: 2013
Social Entrepreneur: Ricky Yu
Type of Innovation: Equity SE
SVhk Volunteer: Laurence Li
Hi-light:
• 1 pilot flat with 2 more in pipeline
• 3 families performed good result
after moving in Light Home
• A new model of poverty alleviation
• Partnership with NGOs, PolyU,
Professional volunteers etc
NEW
Venture Private & Confidential an
The New Social Photosynthesis Equation
Light
Chlorophyll
NGO Partners & Angel Families Nurture growth
+
Transform resources
into useful ingredient
Reorganize social capital
Oxygen Single parents can breath again
in positive environment
Glucose Living improved and nutrients
can accumulate for growth
Impact Investor Provide apartments are
NOT just profit-driven now
Venture Private & Confidential an
Before Moving to Light Home
Venture Private & Confidential an
After Moving to Light Home
Venture Private & Confidential an
Venture Private & Confidential an
The Secret Recipe...
People!
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For those people who are silly enough to
Dream with Passion, we call them …
Change Maker!