Company Profile Stores- 691 bookstores - 641 textbooks co, un
From 1980-1983 40From 1983- 1986 increased to 142
1990 purchased 40
Employees Apr 2011 - 35,000 - 32,763
Operations- 705 stores…District of Columbia- 4.6million CO & UN- Franchise: No plan
Net Income Apr 2011-73.9 million
1873: Charles Barnes 1917: William Barnes & G. Clifford Noble 1932: Barnes & Noble's flagship store 1971: Leonard Riggio After 1987: Purchased B. Dalton Bookstore , SparkNotes.com, Sterling Publishing, Fictionwise 2009: Introduced NOOK
History
Success
Customer Services & Events Effort of All Staff Physical store + Online Store (Digital technology) - Accessible Experience: How easy is it for consumers to do what they want to do?
- Functional Experience: How well do experiences meet consumers’ needs?