Transcript
Page 1: Campus Journalism 101: Augmenting Campus Journalism Proficiency-A Catalyst of Change

VOL. I NO. 1 FOR VOX NOVA November 4, 2013 P0.00 Augmenting Campus

Journalism Proficiency: A Catalyst for Change

Campus Journalism

The ABCs of Student Publication WritingMyron Sta. AnaResource Speaker“Campus Journalism

101News Writing

Feature WritingOpinion Writing”____________________________________________________________________________________________________________________________________________________________

____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

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Primary Objective

By the end of this 4-hour seminar, everyone should have been able to:

Learn and apply the basics of campus journalism by:Knowing how to write news, feature and opinion

articles Appreciate campus journalism’s important role in

keeping the faculty, the school administration, and the studentry informed, interested, inspired, and influenced.

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Basics of Campus Journalism

Campus Journalism 101

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What is Journalism?

According to Wikipedia, Journalism is:

- a method of inquiry and literary style used in social and cultural representation.- it is a public service machinery in the dissemination and analysis of news and information.

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What is Journalism?

Whereas, according to The Free Dictionary, it is:

- the collecting, writing, editing, and presenting of news or news articles in newspapers and magazines and in radio and television broadcasts.

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What/Who is a Journalist?

- a person who practices or prepares journalism.

- a professional who collects, organizes, writes, edits, presents, and distributes news or information via the newspaper, magazine, TV, radio.

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Areas of Journalism

Print Publishing (newspapers and magazines)

Television

Radio

Internet (online newspapers, e-zine, blogs, and vlogs)

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What is Campus Journalism?

- a microcosm of journalism in general in schools.

- journalism carried out by students on subjects related to campus life or issues published in publications only intended for campus distribution and readership.

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Benefits of Campus Journalism

Campus Journalism 101

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Benefits of Campus Journalism?

It serves as a training ground for those who desire to pursue journalism or teaching it as a profession.

It acts as an instrument for keeping students and the faculty informed and updated about everything they are ought to know.

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Benefits of Campus Journalism?

It brings up matters that the school and its stakeholders should be concerned about or proud of.

It is an avenue for freedom of expression or of the press.

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Roles of Campus Journalism

Campus Journalism 101

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Four I’s of Campus Journalism

INFORM

INFLUENCE

INTEREST

INSPIRE

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Campus Journalism Act of 1991

AN ACT PROVIDING FOR THE DEVELOPMENT AND PROMOTION

OF CAMPUS JOURNALISM AND FOR OTHER PURPOSES

Republic Act 7079

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Sec. 2. Declaration of Policy

It is the declared policy of the State to uphold and protect the freedom of the press even at the campus level and to promote the development and growth of campus journalism as a means of strengthening ethical values, encouraging critical and creative thinking, and developing moral character and personal discipline of the Filipino youth. In furtherance of this policy, the State shall undertake various programs and projects aimed at improving the journalistic skills of students concerned and promoting responsible and free journalism.

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Qualifications of a Campus Journalist

Sec. 3 (c). Definition of Terms states:

Must be enrolled for the current semester or term

Was passed or met the qualification and standards of the editorial board

Must likewise maintain a satisfactory academic standing.

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Rights of a Student Publication

Sec. 5. Funding of Publication states:

Funding for the student publication may include the savings of the respective school's appropriations, student subscriptions, donations, and other sources of funds.

In no instance shall the Department of Education, Culture and Sports or the school administration concerned withhold the release of funds sourced from the savings of the appropriations of the respective schools and other sources intended for the student publication. Subscription fees collected by the school administration shall be released automatically to the student publication concerned.

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Rights of a Student Publication

Sec. 7. Security of Tenure states:

A member of the publication staff must maintain his or her status as student in order to retain membership in the publication staff. A student shall not be expelled or suspended solely on the basis of articles he or she has written or on the basis of the performance of his or her duties in the student publication.

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Rights of a Student Publication

Sec. 8. Tax Exemption states:

Pursuant to paragraph 4, Section 4, Article XIV of the Constitution, all grants, endowments, donations, or contributions used actually, directly and exclusively for the promotion of campus journalism as provided for in this Act shall be exempt from donor's or gift tax.

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Characteristics of Campus Journalists

Campus Journalism 101

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Characteristics of Campus Journalists

They should gather and learn information fast and easily.

They should have the right ATTITUDE.

They should set the highest possible standards for themselves.

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Characteristics of Campus Journalists

They should write effectively.

They should have the built-in radar for newsworthy issues and events.

They should possess critical and creative thinking skills.

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Characteristics of Campus Journalists

They should and can engage their audience.

They are multimedia narrators.

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Responsibilities of Campus Journalists

Campus Journalism 101

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Responsibilities of Campus Journalists

SOCIAL RESPONSIBILITY

LEGAL RESPONSIBILITY

PROFESSIONAL RESPONSIBILITY

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Basics of Campus Journalism

Campus Journalism 101

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Our Agenda

Basics of News Writing- Workshop

Basics of Feature Writing- Workshop

Basics of Opinion Writing-Workshop

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Parts of a News Article

Campus Journalism 101

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Headline

- must catch the scanner’s attention and should summarize the entire story in a few words.

- should be in bolded and larger fonts.

Example:

“P-noy: I am not a thief”Female cop found dead at Crame crime lab

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Headline

Guidelines for Writing a Good Headline:1. Think of it last.2. Shorten or lengthen it according to the

width and/or number of columns provided.3. Capitalize only the first word, the proper

nouns, and the next word after a colon.4. Write a colon after a source’s name or

position.5. Use an active voice in present tense.

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Headline

Guidelines for Writing a Good Headline (cont’d):6. Use a semi-colon to separate two different thoughts.7. Never start the headline with a verb.8. Use the infinitive verb (to report…) if a story is about future events.9. Never use articles at the beginning of the title.

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Byline

- contains the name of the writer and sometimes, his specialty.

Example:

Myron Sta. AnaSports Writer

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Placeline

- refers to the writer’s location or where the story took place/originated.

Example:

New York - …

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Lede/Lead/Hook

- Journalism slang word for the first or two sentences of a story.

- Must interest the reader in the rest of the story.

Example:

Stung by the label of “pork barrel king,” President Aquino lashed out last night at what he described as attempts to muddle the issue of thievery in the pork barrel scam. (31 words)

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Lede/Lead/Hook

Guidelines for Writing a Good Lede:1. Decide which aspect or detail will be

emphasized.2. Summarize the gist of your news but do

not sacrifice specificity.3. Limit it to one or two sentences with just

25-40 words.4. Avoid highfalutin words but make it

catchy.

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Lede/Lead/Hook

Guidelines for Writing a Good Lede:6. Keep it short.7. Get to the point.8. Focus on the action by using the active

voice.9. Hook the reader.

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Body

- it provides details or further information about the lead.

- Must be divided into short paragraphs of brief sentences.

Ex. Days after President Aquino appeared on national television to defend the Disbursement Acceleration Program (DAP) and castigate his critics, Malacañang made clear yesterday Aquino remains firm in his position and is not about to temper his fiscal powers.

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How to Write a News Story

Campus Journalism 101

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1. Research your material

Tips for finding scoops:

1. Ask the right people the right questions.

2. Look around and find them.

3. Be the first to know current events in and around the campus or that indirectly and directly affects it.

4. Read stories, reports, public records, and other printed materials.

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2. Organize your information

How to outline a newspaper article:

1. Begin with a lead.- Indicate the who, what, when, where, why and how.

2. Use the inverted pyramid style.- Most important information first followed by the rest of the details.

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2. Organize your information (cont’d)

How to outline a newspaper article:

3. Source the data.- Include facts and data and mention the source.

4. Include Quotations.- Get quotes from involved and relevant people.

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3. Craft the lead

5 Ws and the H:

WHO is involved? Who is affected? Who is going to benefit?

WHAT is the news about and which matters to the readers?

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3. Craft the lead (cont’d)

5 Ws and the H:

WHEN did the event happen? When will it happen? How long will it last for?

WHERE will the event take place?

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3. Craft the lead (cont’d)

5 Ws and the H:

WHY is the event important and necessary? Why is the story being written and reported to begin with? Why is it newsworthy?

HOW will something work? How is something possible? How is it done?

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4. Elaborate on the lead

The inverted pyramid style:Summary of the Most I

mportant Facts

More details or background

Additional details

Conclusion

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5. Transition well

TRANSITIONS are words, phrases, sentences, and even paragraphs that connect ideas and show their relationships in a news article.

They help organize the flow of the story and make the structure look better and make more sense.

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5. Transition well (cont’d)

How to transition seamlessly and logically:

Show that a new idea expands on what was previously stated.in addition, additionally, and, similarly, also, as well, furthermore, moreover, further, besides, on top of, too, over and above, then

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5. Transition well (cont’d)

How to transition seamlessly and logically:

Show an example, illustrate an idea, or prove a point.for example, for instance, as an illustration, to illustrate, namely, like, as, specifically, particularly, in particular, in fact, the fact of the matter is, in point of fact, the truth is, in this manner, this way, in this way

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5. Transition well (cont’d)

How to transition seamlessly and logically:

Emphasize or show stress.indeed, even, in fact, of course, naturally, obviously, definitely, absolutely, perfectly, actually, certainly, surely

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5. Transition well (cont’d)

How to transition seamlessly and logically:

Show differentiation or contrast.despite, but, nevertheless, nonetheless, notwithstanding, however, although, even though, yet, still, on the other hand, in contrast, on the contrary, conversely, contrastingly, in spite of, albeit

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5. Transition well (cont’d)

How to transition seamlessly and logically:

Show similarities.in like manner, in the same way, similarly, likewise, equally, just the same, in the same manner

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5. Transition well (cont’d)

How to transition seamlessly and logically:

Show logical relationships or cause and effect.because, as, thus, therefore, hence, for this reason, as a result, so, consequently, accordingly, ergo, accordingly, thereby,

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5. Transition well (cont’d)

How to transition seamlessly and logically:

Show time relationships.meanwhile, in the interim, between, during, simultaneously, since, afterward, after, before, earlier, later, then, formerly, immediately, at once, shortly, currently, now, recently, in the end, thereafter

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6. Quotes help

Guidelines for source attribution:

1. Be specific. Cite a person or an organization.

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For example:

A report says that 15 days after the 7.2-magnitude earthquake in Cebu and Bohol, the number of casualties continues to rise with the current death toll reaching 222.

15 days after 7.2-magnitude earthquake in Cebu and Bohol, the number of casualties continues to rise with the death toll reaching 222, according to a report by the National Disaster Risk Reduction and Management Council (NDRRMC).

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6. Quotes help (cont’d)

Guidelines for source attribution:

2. Never claim somebody else’s quote as yours. It is either you quote someone you interviewed yourself or you do not quote at all.

If you are going to quote someone you did not interview yourself, have the decency to mention who owns the quote.

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Example (good citation):

“Manny’s camp is making a big mistake if they think Rios is gonna be a pushover,” says Bob Arum in an interview by Boxing Scene.

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6. Quotes help (cont’d)

Guidelines for source attribution:

2. Avoid speculating or judging. Stay away from subjective language like “admit”, “imply”, etc.

3. Never speculate. Refrain from saying “might”, “could”, “perhaps”, “maybe”, etc.

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7. Conclude your article

Options for wrapping up a news story:

1. Restate the lead.

2. State potential future developments regarding the article.

3. Provide information on the next step.

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7. Conclude your article (cont’d)

Options for wrapping up a news story:

4. Indicate where to get or read additional information (give website addresses, contact information, or persons to reach).

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How to Write a Feature Article

Campus Journalism 101

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What is a Feature Story/Article?

Feature Stories/Articles

- are interesting articles that focus on certain people, places, events, or subject matters like career, relationships, money, health, lifestyle, etc.

- are longer, more in-depth, and more elaborate than hard news stories.

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What is a Feature Story/Article?

Feature Stories/Articles

- make use of the upright pyramid style rather than the inverted pyramid approach most of the time.

- are not opinion essays or editorials and should not be confused with creative writing or works of fiction.

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Different Types of Feature Stories

HUMAN INTEREST

discusses issues through the experiences of another

person

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Different Types of Feature Stories

PROFILE

talks about the life and characteristics of a prominent person

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Different Types of Feature Stories

HOW-TO

educates readers by walking them thru how a process or

an activity is done

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Different Types of Feature Stories

HUMOR

pokes fun at or draws laughter from a person, place, event,

or any other topics

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Different Types of Feature Stories

HISTORICAL

commemorates important dates in history or turning

points in social, political and cultural developments

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Different Types of Feature Stories

SEASONAL

features holidays, life achievements, and even

social, political, cultural, and business cycles

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Different Types of Feature Stories

BEHIND THE SCENES

highlights what goes on in private with unusual occupations, issues,

details, events, procedures, activities, and secrets that are

not known to the public

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Few Things to Remember

Your opinion and mood are not important to the story.

You should keep yourself out of the story by using the third person.

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“Writing is an exploration. You start from nothing and learn as

you go.”E.L. Doctorow

Famous American Author

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1. Find your story.

How to source stories:

o Observationo Interviewo Background Researcho Brainstorming

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“If you start with a bang, you won’t end with a whimper.”

T.S. EliotFamous American Essayist and Playwright

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6. Grab the reader’s attention by covering the 5 Ws and the H

How to draw readers in your introduction:

Provoke the reader's interest by making an unusual statement.

Provide any necessary background information.

Invite the reader to take sides by making a controversial statement.

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6. Grab the reader’s attention by covering the 5 Ws and the H

How to draw readers in your introduction:

Heighten the drama of an event or incident to intensify its appeal.

Establish the writer's tone.

Create a relationship between the writer and the reader.

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6. Grab the reader’s attention by covering the 5 Ws and the H

Types of Feature Article Ledes/Leads:

Question Lead – Draws your reader in with a question.Set-up Lead – Sets up the mood or the tone of the entire story in a few sentences.Talking Lead – Starts with a line or two of your or somebody else’s dialogue.Snapshot Lead – Creates a picture of the setting or the person in the reader’s mind

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6. Grab the reader’s attention by covering the 5 Ws and the H

Types of Feature Article Ledes/Leads:

Factual Lead – Uses statistics and hard facts at the outset to gain immediate interest.Quotation Lead – Uses well-known sayings or quotes a famous or influential person and drawing on either oneAnecdotal Lead – Shares one’s or somebody else’s story or just a part of the experience.Surprise Lead – Contains an element of surprise, being unusual, or something that the reader might least expect.

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7. Use short paragraphs but vary the length of sentences for effect.

The body of your article consists of a sufficient number of paragraphs that

expand the lede of the article into details.

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7. Use short paragraphs but vary the length of sentences for effect.

The usual components of the body are:

Subheadings.Facts and statistics which support the writer's content.Opinions from authorities and experts.Quotes and Interviews

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7. Use short paragraphs but vary the length of sentences for effect.

The usual components of the body are:

Anecdotes and stories.Specific names, places and dates.Photographs, tables, diagrams and graphs.Subheadings.

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8. Leave a lasting impression by concluding it effectively.

How to end the article with an impact:

• Remind the reader of the article's main point or focus.

• Suggest an appropriate course of action.• Encourage a change of attitude or

opinion.• Pose a challenge to the reader.

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9. Then, write the title.

What makes an effective headline:

Something that sticks and persuades the reader to peruse the article.

Something that encapsulates into very few words the main idea of the article.

Something that includes key words that revolve on the focus of the article.

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What is an Opinion Article?

An opinion story is a quite long article that presents a writer’s (usually one of the editors) opinion on an important social, political, economic, or legal issues and aims to persuade readers to agree on a particular point of view.

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What are opinion stories for?

Editorials are meant to:

Influence public opinion

Promote critical thinking

Cause people to take action on an issue

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Types of Opinion Materials

Explanation – explains the way the writer discussed a sensitive or controversial topic on its previous article.

Critique – gives constructive feedback about other people or groups’ actions, decisions, viewpoints, or situations while providing solutions.

Defense – stands up for an individual or an organization and its actions which are under attack by the society

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Types of Opinion Materials

Persuasion – contrary to the critique, this leads the readers to see the solution and not the problem. This intends to encourage readers to take a specific action immediately.

Praise – commends people and organizations for something done well.

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Types of Opinion Materials

Advocacy – promotes a cause, a campaign, or a decision by backing it up with strong arguments or endorsement

Prediction – explains what will potentially happen or how something might progress or end with facts, evidence or numbers.

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1. Pick a significant topic that has a current news angle and would interest readers

Tip for choosing the editorial issue:

IT SHOULD BE A CURRENT ISSUE

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2. Collect information and facts

INCLUDE OBJECTIVE REPORTING AND DO

RESEARCH

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3. State your issue briefly in the fashion of a thesis statement

For example:

Evidence has shown that music education promotes cognitive development, so funding music programs at all levels of the school system should be a high priority for state governments.

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5. Give opposing viewpoint first with its quotations and facts

Identify the people, the decision, or the organization that opposes you and state their strong opinions objectively.

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6. Refute the other side and develop your case.

Use facts, details, figures, quotations and pick apart the other side’s logic.

Segue using a transitional word, phrase, or sentence and directly contradict the opposition’s beliefs.

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7. Concede a point of the opposition

They must have some good points you can acknowledge that would make you look

rational and fair if not objective.

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What to do and assure before submitting your article for approval and publication

Campus Journalism 101

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Review your work

Here are questions you should ask yourself:

Does your article have a comprehensible structure? Have you presented the facts in an orderly manner?

Are the facts complete and accurate?

Can the your words and grammar be simplified more or presented better?

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Review your work

Here are questions you should ask yourself:

Have you used quotes to make your story more credible and enliven its content?

Have you observed proper and ethical attribution?

Have you read through it again? Can it get any better?

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Proofread for spelling and grammar lapses

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Beat the deadline but don’t beat up quality.

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Social Media and Contact Information

Facebook: www.facebook.com/MyronStaAnaTCS

Linkedin: www.linkedin.com/in/MyronStaAna

Twitter: www.twitter.com/MyronStaAna

Pinterest: www.pinterest.com/MyronStaAna

Youtube: www.youtube.com/MyronStaAna

Website: www.MyronStaAna.com

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“I still believe that if your aim is to change the world, journalism is a

more immediate short-term weapon,” said Sir Tom Stoppard – Academy and

Tony Award-winning playwright.


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